This entry is very 'diffluent' from the others! For starters, this name is a jackpot because it's so rare to find an actual english word these days which are short, meaningful, stylish but not yet taken up by some business or the other. First preference always goes to real english words, then to made up compound ones in the hierarchy. In this light, this entry is amazing because it refers to your business spreading/circulating information (the phenomeon of diffluence), it's pronounced like 'diffluent', NO OTHER BUSINESS HAS THIS NAME (for some reason the exact domain is occupied, but when you go to it, you get a blank page so no worries - anyways, adiffluent.com is available cheap), and besides it all, it's three syllables, sounds in the vogue and amazing. Pick this as winner now!