Create Visual Campaign for Freelancer.com Brand

  • Status: Pending
  • Hadiah: $3000
  • Penyertaan diterima: 123

Ringkasan Peraduan

Hello talented freelance designers! We’ve got an exciting contest for you...

**

We’d like you to create a compelling visual campaign for the Freelancer brand. We’re searching for a campaign showcasing an emotional connection to the amazing opportunities we provide to people across the globe.

We believe that customers are not just driven by logical considerations, they are also part of an emotional experience.

Customers that feel a genuine emotional connection with a brand generate a lot more value and are a lot more engaged than those that do not.

Think of NIKE and the emotional connection they create by associating their brand with the pinnacle of human athleticism and achievement. The classic story of the hero’s journey.

Nike presents itself in a way that provokes customers: Just do it.

It is an emotional connection that crosses borders and cultural differences.

Your target audience are potential employers that could use freelancer.com - small businesses, consumers, startups, and even enterprise.

**

Maybe you’ll come up with a campaign about the power of human ingenuity and creativity,
the journey of how freelancers construct the things they make (such as work in our showcase https://www.freelancer.com/showcase).

Maybe it’s the story of the freelancer themselves but pitched in a way to appeal to employers. You could present a story about the creative process behind the awesome work produced for an employer.

Maybe it’s around the needs of the employers.

Maybe the visual campaign itself is a showcase of the work of the freelancers (think the Mastercard “priceless” campaign [url removed, login to view])

This is the type of creative calibre of the campaign we want to see. Visually, it is up to you. We want to see what you can do. It can be an illustration, animation, photo manipulation, or live-action video.

Whatever you design, we want it to be better than this:
[url removed, login to view]
[url removed, login to view]
[url removed, login to view]
[url removed, login to view]
[url removed, login to view]

If you need a tagline, “Get it done on Freelancer.com” is one you can use (optional). Here is a copy of our last TV commercial for some background:
[url removed, login to view]

We will run the contest sealed and our talented design team will provide feedback to the best entries along the way to help you develop the best campaign!

**

DELIVERABLES:
We want you to create a visual campaign (preferably a series of images.. you may add online, audio or video elements if you wish but these are not necessary).

Submit a visual annotation of your pitch laid out in images. Whether it is an animation, a series of poster, creative social posts or billboard designs. Lay it out in real-world context with example images of where you see your idea launching.

SHOWCASING YOUR CREATION:
• Poster/graphic : Place it on a billboard or a wall with the artwork flat-laid next to it in your image.

• Animation/Video : Visual annotation if your creation by laying out keyframes and a link to your video in the description.
A series of 15 second videos, or one 30 second video.
Format: H.264 (.mp4) or AppleProRes (.mov) 1920x1080, 25-60 fps, 15-30 seconds long.
Radio stinger

SUBMITTING YOUR CREATION FOR HANDOVER:
• Poster/graphic : Illustrator (.ai) or photoshop (.eps or .psb). Preference is for Illustrator.
Size: A0 - 33.11” x 46.81” Portrait or Landscape with 3mm bleed.
RGB and CMYK version for print

• Animation/Video : Packaged After Effects folder.
• Radio sting : Mastered version and voice-over only version.

See also about emotional connections to brand:
[url removed, login to view]
[url removed, login to view]

Kemahiran Disyorkan

Papan Penjelasan Umum

  • Naeem010101
    Naeem010101
    • 1 minggu yang lalu

    Please check #163 #164 #165

    • 1 minggu yang lalu
  • BengalDesigner
    BengalDesigner
    • 1 minggu yang lalu

    Hi contest holder, I am working on a very compelling visual campaign for Freelancer. I will provide short 30 second video and series of posters. We have a charity in Bangladesh called CAFFE (Computers Are Free For Everyone), we teach computer skills such graphic design, web development, coding and electronics. Here is the website for CAFFE (www.caffebd.org). I have seen the contest recently and our team is working very diligently to create the visual campaign. We are creating an emotional video showing where our students comes from (the family background) and how Freelancer (earning money by working part time) is helping to pay for their education. I request you to extend the contest time, we will deliver you a good visual campaign content. Thank you very much.

    • 1 minggu yang lalu
  • CreativezStudio
    CreativezStudio
    • 1 minggu yang lalu

    #147

    • 1 minggu yang lalu
    1. CreativezStudio
      CreativezStudio
      • 1 minggu yang lalu

      also #142

      • 1 minggu yang lalu
    2. CreativezStudio
      CreativezStudio
      • 1 minggu yang lalu

      Thank you very much

      • 1 minggu yang lalu
  • TechDeziner
    TechDeziner
    • 1 minggu yang lalu

    Please check #105

    • 1 minggu yang lalu
    1. DepartmentS
      DepartmentS
      • 1 minggu yang lalu

      Tech, mind if I ask - how long has this entry of your's been posted?

      • 1 minggu yang lalu
  • agenciasozza
    agenciasozza
    • 3 minggu yang lalu

    I'm feeling kind of lost since it's been over a week already that I've submitted my entry and I couldn't get any feedback or rating in my design and I have no idea if I should start improving it or changing the concept. I'm lost because this is not a contest from a different employer..it's a freelancer project. I mean, I'm disappointed with the owner of it all. Since it is the owner of the site that is doing it, who can I complain to?

    • 3 minggu yang lalu
    1. agenciasozza
      agenciasozza
      • 3 minggu yang lalu

      Thida M.. I can't find your entry. Oh.. Mark.. we've been wasting out time trying to explain the inexplicable to somone who hasn't even submitted an entry. Thida hasn't put any effort like we did to think, develop and create a campaign. As soon as you submit your entry Thida, we can finish this nice dialog. ;)

      • 3 minggu yang lalu
    2. DepartmentS
      DepartmentS
      • 2 minggu yang lalu

      : ).. How peculiar. And yet, they had such impeccably good English....Doesn't look like the Contest holder is actually in - which basically means, it doesn't look as if we're going to get ANY form of clarification regarding how to proceed here. Were we in a position of their being SEVERAL 4 star rated entries holding pole position - no CLEAR candidate received - continuing to submit would make sense on our part, we'd all be in with just as equally a good chance. But with only the ONE 4 constantly showing these past couple of weeks now - looks like they've clearly found their candidate, not really interested in anything else. No point the rest of us doing anything really. There are paying customers out there, I suggest we press on where there is actual work to do and get it done for them. All the best Fernando, my regards, S : )

      • 2 minggu yang lalu
  • Asianexperts
    Asianexperts
    • 2 minggu yang lalu

    Hi CH may I know how many winners would you select in this contest?

    • 2 minggu yang lalu
  • wordarcher
    wordarcher
    • 3 minggu yang lalu

    Hello CH. I'd like to know what you think about #136.

    • 3 minggu yang lalu
  • jorgedorlando
    jorgedorlando
    • 3 minggu yang lalu

    Thank you for extended the contest! I still working on its.

    • 3 minggu yang lalu
  • adorableid
    adorableid
    • 4 minggu yang lalu

    #extended please, I just saw this but I'm working on another project right now, but I wanted so bad to participate, dear contest holder, #extended, please...

    • 4 minggu yang lalu
    1. lullisart
      lullisart
      • 3 minggu yang lalu

      Hello Hanif Afa Z, the contest has been extended again, you got more than 2 weeks to participate now. Best of luck!

      • 3 minggu yang lalu
    2. adorableid
      adorableid
      • 3 minggu yang lalu

      Awesome, I know the competition is tight, but I will try my very best !!

      • 3 minggu yang lalu
  • Htawati
    Htawati
    • 3 minggu yang lalu

    wait for me sir i am still work on another work ...

    • 3 minggu yang lalu
    1. DepartmentS
      DepartmentS
      • 3 minggu yang lalu

      : ).. Haitham, you're still in the lead and you've got an extra fortnight. Relax. I don't know if you've gotten any written feedback over-and-above rating but - assuming you haven't - at least you've got a clear indication you're definitely on the right track. That's probably the most important thing. My sincerest congratulations....

      • 3 minggu yang lalu
    2. DepartmentS
      DepartmentS
      • 3 minggu yang lalu

      The rest of us, if I'm honest - kind of faulting a bit here. That's the the problem when we're playing blind like this. If you've get a 3 but no direction, you know you've got a hand - but you don't know what's not right with it. Not a clue. It's like working for a Sphinx. You've got to go through the whole thing of: do I refine what I have done or do I take a completely different swing at it? Obviously, something works, but what - what?! - not a clue. Oh, Haitham. It's a pickle, I tell you. An enigma! No, if I were you - with a clear 4 - I'd be polishing off m'golf clubs round about now. Obviously, first I'd have to buy some golf clubs, that goes without saying - but - y'get the general idea.... Relax... : )

      • 3 minggu yang lalu
  • jeffoy2010
    jeffoy2010
    • 4 minggu yang lalu

    2nd update on entry no# 112

    • 4 minggu yang lalu
  • Htawati
    Htawati
    • 4 minggu yang lalu

    wait for me sir i am still work on another work ...

    • 4 minggu yang lalu
  • jorgedorlando
    jorgedorlando
    • 1 bulan yang lalu

    Still working

    • 1 bulan yang lalu
  • TechDeziner
    TechDeziner
    • 1 bulan yang lalu

    Please check entry#99.Feedback would be highly appreciated!

    • 1 bulan yang lalu
  • LU33
    LU33
    • 1 bulan yang lalu

    At least can I use real stock photos ?!!

    • 1 bulan yang lalu
  • Htawati
    Htawati
    • 1 bulan yang lalu

    i am still work

    • 1 bulan yang lalu
  • sirBS
    sirBS
    • 1 bulan yang lalu

    Hello .
    Can I get comments on my work ?
    # 70
    Thanks.

    • 1 bulan yang lalu
  • aam90
    aam90
    • 1 bulan yang lalu

    Hello, i'm 2d animator, but i don't use after effect, i use moho software, if this is accepted i will submit my animation design

    • 1 bulan yang lalu
    1. FreelancerComp
      Penganjur Peraduan
      • 1 bulan yang lalu

      yes you may, what's important is the output :)

      • 1 bulan yang lalu
  • jorgedorlando
    jorgedorlando
    • 1 bulan yang lalu

    It´s alive? Please

    • 1 bulan yang lalu
  • vlusdesign
    vlusdesign
    • 1 bulan yang lalu

    #extended

    • 1 bulan yang lalu
  • JulesDD
    JulesDD
    • 2 bulan yang lalu

    Hi, guys! Is it ok to submit a sketch first to get feedback on the concept and then submit the final designs? I want to make a series of vector illustrated posters but I need to know if you like the concept behind the campaign before I start illustrating. Thank you!

    • 2 bulan yang lalu
    1. RavinderSGill
      RavinderSGill
      • 1 bulan yang lalu

      i submitted a sketch 2 days ago for feedback, still haven't received any :(

      • 1 bulan yang lalu
    2. vhlubi
      vhlubi
      • 1 bulan yang lalu

      same here

      • 1 bulan yang lalu
  • SolutionsSP
    SolutionsSP
    • 1 bulan yang lalu

    Being #extended is appreciated.

    • 1 bulan yang lalu
  • FirstCreative
    FirstCreative
    • 1 bulan yang lalu

    #extended please

    • 1 bulan yang lalu
  • Htawati
    Htawati
    • 1 bulan yang lalu

    please check Entry #84

    • 1 bulan yang lalu
  • ApegenStudios
    ApegenStudios
    • 1 bulan yang lalu

    #extended i need more times... thanks..

    • 1 bulan yang lalu
  • RaisDamon
    RaisDamon
    • 1 bulan yang lalu

    please check entry #80

    • 1 bulan yang lalu
  • miqeq
    miqeq
    • 1 bulan yang lalu

    Please, check entry #79 :D

    • 1 bulan yang lalu
  • multishacks
    multishacks
    • 1 bulan yang lalu

    can you #extended this contest?

    • 1 bulan yang lalu
  • bloodsand
    bloodsand
    • 1 bulan yang lalu

    #extended for at least 2 days

    • 1 bulan yang lalu
  • girmax
    girmax
    • 1 bulan yang lalu

    Please check #64 its a video. Link for download in description!

    • 1 bulan yang lalu
  • livebuddys
    livebuddys
    • 1 bulan yang lalu

    Hello how i can upload video there is no option to upload .mp4 etc?

    • 1 bulan yang lalu
  • vfxcafe
    vfxcafe
    • 1 bulan yang lalu

    #extended please..............

    • 1 bulan yang lalu
  • bloodsand
    bloodsand
    • 1 bulan yang lalu

    How can I get original freelancer logo's artwork for this project?

    • 1 bulan yang lalu
    1. FreelancerComp
      Penganjur Peraduan
      • 1 bulan yang lalu

      Hi, please check under the description tab and look for a an attachment named media kit. thanks

      • 1 bulan yang lalu
  • ApegenStudios
    ApegenStudios
    • 1 bulan yang lalu

    im in.. dont close early... thanks.. :)

    • 1 bulan yang lalu
  • vhlubi
    vhlubi
    • 1 bulan yang lalu

    Please can you provide feedback for #55 thank you.

    • 1 bulan yang lalu
  • vhlubi
    vhlubi
    • 1 bulan yang lalu

    Hi guys, please can you provide feedback for #54

    • 1 bulan yang lalu
  • vhlubi
    vhlubi
    • 1 bulan yang lalu

    #extend please

    • 1 bulan yang lalu

Tunjukkan lebih banyak komen

Bagaimana mula dengan peraduan

  • Paparkan peraduan anda

    Paparkan Peraduan Anda Cepat dan mudah

  • Dapatkan berjuta penyertaan

    Dapatkan Bertan-tan Penyertaan Dari serata dunia

  • Anugerahkan penyertaan terbaik

    Anugerahkan penyertaan terbaik Muat turun fail-fail - Mudah!

Paparkan Peraduan Sekarang atau Sertai kami Hari Ini!