Design a next generation web ad for hotels

Status: Closed
Hadiah: $650
Penyertaan Diterima: 3
Pemenang: veshi

Winner

Ringkasan Peraduan

READ the entire description or you probably can't win the contest.

Premise:
Imagine you are Airbnb or Hotels.com and you are tired of the same old banner ads you see on the web; they don't represent your brand well.
So you decide to start from scratch and think about what would be the best visual, possibly interactive display advertisement widget you could build?

How to win the contest:
1. the point of any ad is to get the users to click through.
2. webmasters hate putting ads on their website. This design is so BEAUTIFUL that it seems almost like content that people love putting onto their website.
3. It's mobile friendly (or even mobile-first)
4. CREATIVITY and thinking from scratch counts!

The first generation of ad banners we've all see. 720 x 90 or 90 x 600 flat or vertical banner ads that suck.
Then facebook and instagram came along and revolutionized the (mobile) and content-like ad experience.
What's next? That's what this contest is about.

I've included 2 facebook ad designs for some kickoff inspiration.
You should also google the instagram ad boxes (what it looks like on mobile) and the campaign Mercedez Benz ran there.

I've also included a couple of photos from a Hilton - these are the types of photos that you can expect to see in the box (along with money shots of Paris, or the Maldives) feel free to download more from the net if you need them as sample.

This contest might not seem to involve much work - and that's correct - it involves creativity.

But remember that complexity is not good. I'm looking for something that FITS onto a nice travel blog, or beautiful website; AirBnB does this really well, they are a good inspiration for the TYPE or FEEL of product I'm looking for.

Typical sizes include the facebook box size, instagram photo size, 200x200 (small), 300x300
and so forth

IT NEEDS TO BE MOBILE FRIENDLY.
It can look different on desktop and mobile, but if it's not mobile friendly, it will not be considered.

Output:
Show me
1) I expect one desktop and one mobile version.
2) what does it look like, what buttons/swipe functions does it have?
3) what does interaction look like? (hover? click? swipe?)
4) show it in the CONTEXT of a mock website (any wordpress/squarespace template, cnn, bbc or other existing website will do)

One last thing - the photos that this container holds will be random, rather than specific (random hotels, random photos of nice cities to visit) so take this into account.

Legal notes:
In addition to the usual Freelancer.com terms, if you submit anything and win the contest:
1. Your work belongs entirely to me, and I can use it for commercial profit without any further recompense to you.
2. I can alter your work however I see fit after awarding you the prize, and any objections on the basis of originality, intellectual property, et al is groundless.
3. Once the prize is awarded, any work submitted by you cannot be reused for another party's commercial benefit.

Kemahiran Disyorkan

Winner

Siarkan Peraduan Seperti Ini

Papan Penjelasan Umum

SPYDERTECH
- 7 tahun yang lalu
#extended
- 7 tahun yang lalu
Penganjur Peraduan
- 7 tahun yang lalu
Hi, I'm currently in the assessment process; thanks everyone for your patience.
- 7 tahun yang lalu
lakyonline
- 7 tahun yang lalu
Any updates on this contest?
- 7 tahun yang lalu
Penganjur Peraduan
- 7 tahun yang lalu
This is the last day of the contest; I'm not planning to extend it so please submit your latest results before the day's over

Good luck!
- 7 tahun yang lalu
1. mattsrinc
  - 7 tahun yang lalu
  That was honest, great (my stiff neck prevented me to submit some javascript/SVG ideas). Congratulations to the winner.
  - 7 tahun yang lalu
2. tenagros
  - 7 tahun yang lalu
  Feel free to ask for some change. I'll be available.
  - 7 tahun yang lalu
tenagros
- 7 tahun yang lalu
HI Sir, please, check my new version. Entry #19
- 7 tahun yang lalu
informationcmn
- 7 tahun yang lalu
PLEASE CHECK MY ENTRY
- 7 tahun yang lalu
Penganjur Peraduan
- 7 tahun yang lalu
Hi Everyone,
- 7 tahun yang lalu
ohmyfunsite
- 7 tahun yang lalu
Hi sir! Please check the reply in #8. Thanks!
- 7 tahun yang lalu
Penganjur Peraduan
- 7 tahun yang lalu
Hi everyone, please read the entire description more carefully

I'm looking for a design for a reusable Ad Container, or Widget,
whatever you want to call it.

It's a template that different pictures, text, prices, etc can be plugged in and reused
- 7 tahun yang lalu
1. Xenozac
  - 7 tahun yang lalu
  Having read through the description a couple of times, I understand the premise of what you're now looking for, I shouldn't have something with you by the end of the day!
  - 7 tahun yang lalu
designhub47
- 7 tahun yang lalu
what's tagline and mark you want on banner just provide names..........or mentions it sir please or just write on banner "bnb'
- 7 tahun yang lalu
tdesignstulasi
- 7 tahun yang lalu
Hi sir, AD content is not provided in the brief !!!
- 7 tahun yang lalu