Graphics for Stickers and Marketing Collateral w/Mascot. (Hot Sauce Company)
- Status: Closed
- Hadiah: $100
- Penyertaan diterima: 35
- Pemenang: brugolexis
These notes/images are the general direction we'd like to go, BUT do not let that limit you if you can achieve the 3 goals below with a different take! We are contracting you because we are NOT the creative ones, so we are open to anything really.
Overall Appearance: First and foremost, it must grab the eye. Bold colors, provocative/arresting graphics, interesting wording, etc. Second, it must convey something memorable, probably both the tagline and the company logo/website address, as well as the graphic mascot. The whole thing can be sassy and irreverent, but needs to also be "kid friendly", not vulgar.
Wording: Must have "AtxHotSauce.com" fairly prominently featured. Preferably the company logo as well, although I'm thinking that could be smaller. Other than that, you can go with the wording/tagline in the mockups, but feel free to come up with your own.
Mascot: A chile pepper(of course) or an armadillo(We are from Texas) is our idea, probably cartoony. Something recognizable and very memorable. We'd like to use this on stickers, labels and other marketing collateral (flyers, newsletters, etc.)
Notes on the Armadillo: In Texas we have "9 Banded Armadillos". There are famous images/models here of an armadillo on its back or feet drinking a beer. So maybe something like that only drinking a bottle of hot sauce instead. Fire, flames, crazy expression could all be elements of the design. Again, just suggestions, not required, so use your imaginations.
https://www.google.com/search?q=armadillo+beer (search Images)
Notes on Chile Pepper mascot: For this I think the two on the mockup convey the general look we are thinking of, but again, not required...
We were also thinking about using the 'bands' on an armadillo to indicate the heat level of a particular hot sauce. But that may be a separate simpler graphic that we would use only on the bottles and/or website. Not the sticker graphics we're doing here.
Hi Res Vector and Layered files will be required, as we will obviously need to move elements around for different uses and resolutions.
Maklum balas Majikan
“Fantastic experience. It was clear immediately he read and followed the guidance we prepared for this project. This is apparently a rare think! :) But along with delivering a submission that hit all our requirements, he also injected a serious amount of creativity in coming up with the mascot we desired. I highly recommend Alexis, especially where you already have particular requirements yet need help with conceptualization. We will be engaging Alexis again in the future! - Kelly Hoerner, VP Marketing- ATX Hot Sauce”
khoerner, United States.