Upgrade our logo to create a cool / interesting sticker
- Status: Closed
- Hadiah: €10
- Penyertaan diterima: 5
- Pemenang: Areynososoler
I write a travel blog with my boyfriend ([login to view URL]). We are currently living in Berlin and you are allowed to put stickers in certain bars, clubs, coffee shops etc around the city. We want to do some guerrilla marketing with these, so the sticker should show it is a travel blog but make people seem intrigued enough at the same time to go to the website.
We have already designed a basic logo to go on a sticker (files attached). The shadow outlines are actual outlines of ourselves from a photo (also attached). However, we would like to make the sticker / logo reflect our personalities and our blog a little more. I feel like there is a little something missing. We are a couple who travel together but we don't take life too seriously, we want it to imply fun, for the sticker to look a bit cooler / chick, but I am not sure exactly what to add or change to give it this feeling. Essentially it is to make people want to go to the website and read more.
We originally started the blog as a travel diary of sorts from our various trips we had been on while living together in London (LBF=London Best Friends), writing about our favourite food, drinks, experiences. Since moving to Berlin last year we have started to write a few more general/introspective posts about travel and life overseas. We try to provide a guide for others on how to avoid the tourist-traps and find the real genuine local experiences or places to visit, hipster bars, local markets, underground clubs, hidden spots maybe a bit outside the town/city.
While we don't see ourselves as 'hipsters' as such, we want to aim towards this sort of target market, travelers who are a bit older 25-35, who have a bit of experience but want something more out of their holidays. We see our key values as being fun, real/genuine and relate able. We aren't the kind of bloggers who spend 2 hours capturing the perfect photo of a finely sliced pineapple at the beach just for instagram!
Hope this gives you a bit of an idea about who we are and what direction we want to go in. At the moment we don't have much reach outside of our close friends and family, and while aren't necessarily aiming to compete with some of the big well established travel blogs out there, attracting some more engaged readers would be a great motivator for us.
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“Alejandro provided a unique design unlike any of the other submissions without any additional direction. He was quick to make our suggested changes and I would definitely hire him for a similar project. ”