Sales-Driven Segmented Email Campaign

I’m ready to roll out a weekly tightly segmented email sequence aimed squarely at boosting sales from brand-new and existing prospects. The plan is to pair compelling product recommendations with genuinely helpful educational content so recipients feel informed, not pitched, and are nudged naturally toward a first purchase. Here’s what I need from you: • Build or refine the segmentation logic that isolates cold leads by interest, behaviour or demographic data already in my CC and Klaviyo accounts. • Draft an initial three-to-five-email flow that mixes clear product spotlights with value-driven tips or guides, maintaining an 80/20 education-to-promotion balance. • Set up the emails inside the platform, including responsive design, persuasive subject lines, basic personalisation tags and a simple A/B test on at least one key element. • Provide a concise performance checklist so I can track open, click-through and conversion metrics once the campaign is live. Acceptance criteria 1. Segments are live and pulling the correct contacts without overlap. 2. All emails render flawlessly on major clients (Gmail, Outlook, iOS Mail) and pass basic spam checks. 3. Copy aligns with our brand voice and contains a single, clear call-to-action per message. If you have a proven track record turning cold leads into paying customers as well as further engaging existing customers through smart segmentation and a blend of educational plus product-focused content, I’d love to see your approach. This is an ongoing monthly project. Continued partipation and refinement is mandatory

Project ID: 40618066