After reporting the internationalization strategy( I will send my first coursework and the company that I choose via email) please explain how do you manage the new international structure. You are expect to use all relevant chapters (all slides I will send via email). The focus is not to explain what you have learned but apply it to hypothetical situation. This coursework should consider the level of internationalization and develop necessary level of relationship in the new international structure. As the internationalization form will develop further the level of the relationship will enhance. Please explain as a plan for the future.
Which company should I use for the second coursework?
You should use the company that you have selected in your first coursework. This coursework is a continuation on the recommendations you have given for the first coursework.
Question 3: What should I do for this coursework?
All of the second coursework are expected to discuss the strategy and structure fit of the company you have selected for the first coursework.
Then according to the recommendation that you have given in coursework, you need to explain how the company can achieve the recommendation. The possible difficulties as well as what they should do, should be explained within the second coursework.
If your recommendation is exporting then you need to explain the following weeks in detail: Export - Channels of Distribution, Logistics, Risk and Insurance; Export- Pricing, Contracts, Documents and Methods of Payment; Buying From Overseas; Pricing and Contracts for Overseas Procurement.
If your recommendation is foreign direct investment then you need to explain the following weeks in detail: Technology and Knowledge Transfer; Absorptive Capacity; Outsourcing; Global Manufacturing Networks; Global Supply Chains.
Question 4: How should I write my report/ essay? Should I follow a certain structure?
The structure is your decision. As long as it has all of those weeks listed above. Exporting recommendation should have all the information on the listed lectures. FDI recommendation should have all the lectures listed above. The lectures that are not listed such as international production 1 and 2 are optional. If you find it necessary and add value to your report please add them. Extra points will be given to those who recognize and use these subjects.
Question 5: What is challenging in this coursework?
The coursework asks you to manage the process of internationalization and run the international operations. The international strategy of the company will determine the rest of the decisions that they can give. The main trade-off is between local responsiveness and cost efficiency. The cost efficiency can only be achieved through certain decisions. The coursework should have coherence and explain throughout for the same strategy. This is very important and if there are conflicts in your explanation then you may either get a low or failing grade. Make sure that you are aware of this trade-off and explain your coursework around that.
This coursework is about implementing your recommendation from the coursework 1. Please do not forget that and explain how can they achieve your recommendation.
I'm going to provide slides from the lectures and also I can provide relevant articles as references. For more details please send me an email. I will need first the draft of this coursework- for me to double check. Thank you :)
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Hi, you can consider this project completed as per your requirements. I can really meet your expectations and willing to work on it whole heartedly. Kindly have a look at PMB. Thanks