This project requires someone to be fluent in English and able to write engaging and informative copy for 6 health and fitness products.
The writer will be given notes about each of the products, but will need to craft product information pages for each of the products highlighting the benefits, the features, and the usage of products. This is not solely creating a bullet list, but creating quality copy in order to inform the customer.
The site will also need to have an introduction written to describe the product category, and engage the potential customer. This will require the writer to understand the motivation, needs, and persona of the potential customer base.
Lastly, a brief description - a subset of the product information page, will need to be crafted for the product catalog/sales page.
The writer will be provided product notes, and notes about the consumer, and the marketplace. These notes will also include reference websites where similar descriptions can be found.