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Job Description – Performance Marketing Manager Role Overview We are looking for a results-driven Performance Marketing Manager to plan, execute, optimize, and scale paid marketing campaigns that drive customer acquisition and business growth. The ideal candidate should have strong expertise in Meta Ads, conversion optimization, creative strategy, and performance analytics. Key Responsibilities * Develop and manage end-to-end performance marketing campaigns, primarily on Meta (Facebook & Instagram). * Plan, launch, optimize, and scale paid advertising campaigns to maximize ROI. * Conduct competitor analysis and market research to identify growth opportunities. * Develop creative strategies and coordinate with the design/content team by providing scripts, hooks, ad references, and creative direction. * Write compelling ad copy and messaging for different audience segments. * Monitor campaign performance and prepare regular performance reports with actionable insights. * Recommend landing page improvements to increase conversion rates. * Suggest offer positioning and marketing strategies to improve campaign performance. * Analyze and optimize the customer acquisition funnel. * Identify new growth opportunities and continuously improve marketing performance. * Provide ongoing recommendations and strategic support to achieve business objectives. Required Skills * 3–5+ years of experience in Performance Marketing. * Strong hands-on experience with Meta Ads Manager. * Expertise in campaign optimization and scaling. * Knowledge of conversion tracking, Meta Pixel, and analytics tools. * Strong understanding of customer acquisition funnels. * Experience in A/B testing and performance analysis. * Excellent copywriting and communication skills. * Ability to analyze data and make data-driven decisions. * Experience coordinating with creative and content teams. Preferred * Experience in the travel or B2B SaaS industry. * Familiarity with Google Ads and other paid media platforms. * Understanding of landing page optimization and CRO. * Knowledge of CRM and marketing automation tools. Employment Type : Freelancer Experience : 3–5+ Years Location : Remote
Project ID: 40559755
17 proposals
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17 freelancers are bidding on average ₹7,614 INR for this job

With over 15 years of experience in the Digital Marketing industry, I am confident that I have all the required skills to excel in this Performance Marketing Manager role. I have a strong understanding of Meta Ads Manager and utilizing it for campaign optimization and scaling, which will prove vital for maximizing your ROI. Additionally, my expertise in conversion tracking, Meta Pixel, and analytics tools will enable me to provide actionable insights from my performance reports, helping you make data-driven decisions for business growth. What sets me apart from others is my deep appreciation for the customer acquisition funnel and A/B testing strategies. Through these techniques, I have managed to rank 7000+ keywords on Google's first page while significantly improving organic traffic within a short period. Most importantly, my focus isn't just on quick fixes or short-term tricks; I bring a long-term growth strategy approach for sustainable results - something essential for your ambition of scaling paid advertising campaigns. Finally, while working with me, you can expect nothing but transparency, clear communication, and affordable pricing with no hidden costs. My ultimate goal is to help businesses like yours thrive by increasing conversions, leads, and sales through measurable growth strategies. Let us embark on this journey together and start growing your business today!
₹3,500 INR in 30 days
8.8
8.8

Dear Client, I am writing to express my keen interest in the Performance Marketing Manager position you have posted. With over 8 years of comprehensive experience in digital marketing and a strong focus on Meta Ads management, I am confident in my ability to deliver measurable growth and optimized ROI for your campaigns. My expertise encompasses end-to-end campaign planning, execution, and scaling on Facebook and Instagram, supported by advanced skills in Meta Ads Manager, conversion tracking, and analytics tools. I have a proven track record in conducting detailed competitor analyses, crafting compelling ad copy tailored to segmented audiences, and providing strategic creative direction in close collaboration with content teams. This synergy ensures alignment between messaging and visual elements, driving higher engagement and conversion rates. I am proficient in employing data-driven methodologies, including A/B testing and funnel analysis, to continuously optimize campaign performance and customer acquisition strategies. Additionally, my experience with landing page optimization and conversion rate enhancement allows me to recommend targeted improvements that bolster overall effectiveness. Thank you for considering my application. I look forward to discussing how I can support your performance marketing initiatives. Best regards, Firoz
₹3,500 INR in 30 days
6.4
6.4

Hi there, We can support this as a performance marketing and campaign diagnostics engagement focused on Meta Ads, conversion optimization, and creative strategy. We will review account structure, audience segmentation, ad copy, tracking, and landing page friction, then provide clear actions for campaign optimization and scaling. Our initial assumption is that access to current Meta Ads data, Pixel setup, and landing page assets will be available for review. Best Regards, 8veer
₹12,500 INR in 7 days
5.6
5.6

Hey there !! Scaling performance marketing requires a precise blend of data analysis, strict funnel optimization, and high-hook creative direction. With over 4 years of hands-on experience managing and scaling high-budget Meta campaigns, I can take full operational ownership of your Performance Marketing pipeline building high-ROI frameworks, writing conversion-focused copy, and directing your creative assets. My Performance Marketing Blueprint: Data-Backed Meta Scaling: Structuring clean account architectures inside Meta Ads Manager (combining broad targeting, lookalikes, and retargeting) backed by watertight Pixel tracking to maximize ROAS. Creative Direction & Copywriting: Scripting compelling, high-hook ad variations and supplying your design team with precise visual references, followed by rapid A/B testing to combat creative fatigue. CRO & Funnel Optimization: Auditing your post-click journey, recommending landing page adjustments, and repositioning offer frameworks to systematically decrease your overall CPA. Let's link up to scale your performance campaigns this week! Warm regards, Rajat Pathania
₹12,500 INR in 30 days
4.8
4.8

Hi there! Scaling Meta ads isn't just about media buying; it's about fixing the leaky funnel and feeding the pixel the right creative hooks. I build complete, data-driven funnels, blending high-converting ad copy with precision Meta, Google, and LinkedIn strategies to maximize your ROI. My portfolio: https://www.freelancer.com/u/AdStar360?sb=t Bonuses: A comprehensive landing page CRO audit + 5 high-converting ad scripts. Let's chat now to align on IST/your timezone. Are your Meta campaigns currently struggling with high CAC due to poor creative fatigue or weak landing page conversion rates?
₹10,500 INR in 30 days
3.9
3.9

With a deep understanding of the intricate world of digital marketing, I am more than capable of driving successful performance marketing campaigns. My 7 years of experience aptly align with your project requirements, having strategized and optimized ad campaigns on Meta extensively. I am highly skilled in campaign optimization and scaling, conversion tracking, and understanding complex customer acquisition funnels - skills that will allow me to elevate your acquisition efforts to new heights. Beyond the necessary technical knowledge, my strength in crafting compelling ad copy and communication paired with my keen analytical acumen set me apart. I have a long track record of generating valuable insights using data-driven strategies that I consistently apply into actionable recommendations. My collaborative nature enables me to coordinate effectively with design and content teams for maximum campaign impact. Although not from a travel or B2B SaaS industry background specifically, my adaptability has allowed me to succeed across various industries, from startups to established brands. This adaptability couples well with my digital performance marketing expertise. I am excited about the possibility of using this experience to identify new growth opportunities for you while continuously improving your marketing performance. Let’s take your business to the next level together!
₹12,000 INR in 30 days
3.9
3.9

Hi, I'm Ankit Verma, a Performance Marketer with 6+ years of experience managing high-performing Meta & Google Ads campaigns focused on lead generation, sales, and ROI. ✅ 6+ Years of Performance Marketing Experience ✅ Meta Ads, Google Ads & Conversion Tracking Expert ✅ Strong Experience with Meta Pixel, GA4 & Funnel Optimization ✅ A/B Testing, Creative Strategy & Performance Scaling ✅ Data-Driven Reporting with Actionable Insights ✅ Landing Page & CRO Recommendations to Improve Conversions ✅ Experience Coordinating with Designers for High-Converting Creatives I don't just launch campaigns—I continuously optimize audiences, creatives, offers, and bidding strategies to maximize ROAS while reducing acquisition costs. My approach is based on performance data, testing, and continuous improvement. I'd be happy to discuss your goals and create a scalable performance marketing strategy that delivers measurable business growth. Looking forward to working with you!
₹3,000 INR in 15 days
1.8
1.8

"Hello, I am very interested in your project. I have excellent skills in data entry, copy-pasting, and text typing with high speed and accuracy. I am a very detailed-oriented and focused person, so I can ensure that all data will be copied and transferred perfectly without any mistakes or typos. I am ready to start immediately and will deliver the results on time according to your requirements. Thank you for considering my proposal, and I look forward to working with you! Best regards, [kevin kurniawan]"
₹7,000 INR in 3 days
0.0
0.0

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