I will provide you a web site that is professionally written but not search engine optimized. The site size may be 10 pages initially. The web site will be aimed at a specific community. So, your target will be to identify the keywords for that particular niche and position the site.
Initially, I will have three different communities that I will be aiming at:
2. Teachers of elelmentary and high schools
3. Small and medium businesses (need not be web based)
Each one will have its own web site.
2. You need to pick one or two pages that can be search engine optimized and identify three suitable and useful (high on overture tool and Wordtracker KEI) keywords for which you will place me in the top 10.
3. You will optimize the pages and submit to the search engines. Ideally, you must guarantee that I am placed in the top 10 within the first 90 days for these three key words. You must guarantee this positioning for as long as you are on my service contract. Of course, you must submit to as many directories as possible.
4. Then every month, you will write one article (with good keyowrd optimization) and submit it to the search engines. You do this along with your regular maintenance of the site. The article can be 400 words. I will send this out as a newsletter and publish on my site. So, hopefully the site gets more and more search engine friendly. I expect that you provide the final version of newsletter (which is ready to go). While, we two can work to finalize the topics, You will do the research and final writing of the newsletter.
5. Paid search engine/Google Adwords: Please suggest an optimum budget per month and the ROI.
6. Link exchange/Ezine advertisements: You must plan and acquire good links and develop a ezine advertisement strategy.
If you want other third party submissions, add them in your quote.
What I am looking at a per month quote for at least a year. That way only we can build a solid search engine position. I understand that the price might be higher for the first three months because you need to get me upto top 10 for 3 key words.
By the way, you will have flexibility to suggest the optimum keywords. They should be good and have some relvance and must be used by people.
Please quote only for one of the three unless you are confident of all three areas. I am looking at two to three players for this project (one on each site). I need a few samples of your work (along with your keywords for which they are ranked high). Please give only those referrals that I can cross check through email.