The objective is developing a complete e-marketing campaign for a training related company; to ensure a substantial increasing number of quality traffic to the website by optimizing the Search Engine Optimization process.
NameX is a company specialized in training companies around the globe. This company has developed a new Search engine friendly website. Now the priority is to get the website listed on a high rank within the major Search engines. Furthermore we want to trigger more interaction with the visitors of the website.
The current situation of the website is not up to the mark. The website needs improvement at different levels. The interaction of the visitors is not satisfying. The website has to be revamped and remodelled to suit contempory needs as it has to address the requirements of the visitors.
1. Analyzing the current website structure.
2. Getting a top 10 listing in MSN, Google and Yahoo
3. Gathering lists containing search engines URLS
4. Submitting website url to Search Engines
5. Gathering lists containing training related link/ directory pages
6. Submitting website url to link pages
7. submitting details to forums
• Define in your proposal what steps you advice for a successful strategy
• Include within your proposal some references
• Define a in general planning