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CODEWORD TO START APPLICATION: "DIGITAL GROWTH" (If you do not include this exact phrase at the very top of your proposal, your bid will be rejected immediately as an automated bot response.) --- ### OVERVIEW We run an emerging Direct-to-Consumer (DTC) digital program and platform in the high-intent visual health & wellness niche. The product and offer are already validated. We have completed initial product testing and data accumulation, spending ₹40k-50k INR to gather clean pixel data and baseline feedback while maintaining a stable break-even/positive ROAS framework. We are now looking for an expert, agile Performance Marketer / Media Buyer in India to take over campaign operations, build out a structured creative testing pipeline, and systematically scale our monthly budget from ₹30,000 to ₹3,00,000 over the next 90 days while maintaining a strict minimum target ROAS of 2.0 (generating ₹6,000,000 in monthly revenue). ### COMPENSATON & PAYOUT STRUCTURE (Net Profit-Share Model) We want a partner whose incentives align perfectly with our bottom line. Because this is a digital product with virtually zero COGS/variable costs, we are offering a hybrid payout structure: 1. Base Safety Retainer: ₹12,000 to ₹15,000 INR / month (To cover baseline account monitoring, pixel tracking setups, asset analysis, and weekly reporting). 2. Performance Variable: 10% of Monthly Net Profit (Defined as: Total Tracked Revenue minus Total Ad Spend). - Phase 1 (Testing/Base): Spend ₹30k-50k | 1.0 - 1.5 ROAS -> You earn the Base Retainer. - Phase 2 (Initial Scale): Spend ₹1.5L | 2.0 ROAS -> You earn Base + Profit Share = ~₹27,000 INR/mo. - Phase 3 (Target Scale): Spend ₹3L | 2.0 ROAS -> You earn Base + Profit Share = ~₹42,000+ INR/mo. ### YOUR RESPONSIBILITIES - End-to-end campaign architecture and daily optimization on Meta (Facebook/Instagram). - Establishing a systematic creative testing matrix (testing hooks, angles, and formats weekly). - Providing clear, metric-driven design briefs to our internal creative asset pipeline. - Auditing and suggesting high-converting tweaks to our landing page/funnel elements. - Ensuring server-side tracking and Conversions API (CAPI) are 100% accurate. ### MANDATORY SCREENING QUESTIONS To be considered for an interview, you must answer these 4 questions directly in your proposal text: 1. Provide a brief description (or a blurred screenshot/link) of a digital product, SaaS, or info-program funnel you personally scaled to ₹1L-3L+ per month with a 2.0+ ROAS. 2. What was the AOV (Average Order Value) and typical CPA (Cost Per Acquisition) of that digital funnel? 3. When scaling from ₹1k/day to ₹10k/day on Meta for a digital product, ad creative fatigue happens rapidly. What is your exact framework for replacing/testing creatives without breaking Meta's learning phase? 4. How do you handle and reconcile attribution discrepancies between the Meta Dashboard and backend payment gateways (like Stripe or Razorpay)?
Project ID: 40572784
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17 freelancers are bidding on average ₹22,024 INR for this job

Hello, I can help grow your business through strategic digital marketing campaigns designed to increase brand awareness, generate qualified leads, and drive measurable results. As an experienced digital marketer with 8+ years in the industry, I help businesses build a strong online presence, attract the right audience, and achieve measurable growth. I provide end-to-end digital marketing solutions tailored to your business goals, focusing on performance, scalability, and long-term success. 1. My expertise includes: • Social Media Marketing & Management (Facebook, Instagram, LinkedIn, Twitter, Pinterest) • Search Engine Optimization (SEO) & Search Engine Marketing (SEM) • Content Creation & Strategy • Google Ads (Search, Display, YouTube) • PPC Campaign Management • Facebook & Instagram Ads for lead generation I focus on creating data-driven strategies that increase visibility, engagement, and conversions. Let’s connect and discuss how we can grow your business effectively. Best regards, Raghav RB,
₹15,000 INR in 30 days
6.0
6.0

DIGITAL GROWTH I can help establish a systematic creative testing matrix for your Meta campaigns, ensuring each element is optimized for performance. My first step will be to analyze your existing pixel data and set up conversion tracking to accurately measure ROAS. Based in Toronto, I work efficiently and am always available for quick communication.
₹12,500 INR in 3 days
4.3
4.3

DIGITAL GROWTH Hello, Your performance-based model and focus on disciplined scaling caught my attention. I have experience managing Meta campaigns, conversion tracking, landing page optimization, and analytics, with a strong focus on data-driven decision-making and sustainable ROAS growth. 1. I can discuss relevant digital marketing projects in detail during our interview and walk through campaign structures, optimization methods, and measurable outcomes. 2. AOV and CPA vary by niche and funnel. My approach is to establish target CPA from your profit margins, continuously optimize creatives, audiences, and landing pages to maintain profitable acquisition. 3. To avoid creative fatigue, I use a structured testing framework: launch new hooks, angles, and formats in separate test campaigns, rotate only underperforming creatives, preserve winning ad sets, and scale budgets gradually to minimize learning disruption while maintaining a consistent creative pipeline. 4. I reconcile Meta and payment gateway data by validating Pixel + Conversions API events, comparing UTM data with backend transactions (Stripe/Razorpay), reviewing attribution windows, and using GA4 as an additional source to identify discrepancies and optimize tracking accuracy. I’d welcome the opportunity to discuss your funnel, review your current account, and create a roadmap to scale profitably over the next 90 days. Best regards, Lokendra Dewangan.
₹25,000 INR in 7 days
2.8
2.8

Hey Mate , Good morning! I’ve carefully checked your requirements and really interested in this job. I’m full stack node.js developer working at large-scale apps as a lead developer with U.S. and European teams. I’m offering best quality and highest performance at lowest price. I can complete your project on time and your will experience great satisfaction with me. I’m well versed in React/Redux, Angular JS, Node JS, Ruby on Rails, html/css as well as javascript and jquery. I have rich experienced in Conversion Rate Optimization, YouTube, Advertising, Internet Marketing, Digital Marketing, Facebook Marketing, Social Media Marketing and Social Networking. For more information about me, please refer to my portfolios. I’m ready to discuss your project and start immediately. "DIGITAL GROWTH" Looking forward to hearing you back and discussing all details.. Have a great time
₹27,750 INR in 3 days
0.0
0.0

Hi there, Confident in delivering a clean, professional, and user-friendly campaign, I am an agile Performance Marketer ready to take on your project. With a keen eye for details, I will ensure seamless integration of creative testing and optimization processes. Having successfully scaled digital products to high ROAS levels, I am equipped to handle the challenges outlined in your project description. My commitment to speedy communication, fast turnaround, and fostering long-term client relationships makes me the ideal candidate for this role. I am available for a quick chat! Regards, Adam F
₹18,750 INR in 7 days
0.0
0.0

DIGITAL GROWTH Hi, I've managed Meta ads for DTC and digital products with a strong focus on profitable scaling. 1) I scaled a digital education funnel to ₹2L+/month at 2.3 ROAS (details can be shared in interview). 2) AOV was ~₹2,400 with CPA around ₹1,050. 3) I use a structured creative testing framework with weekly hook, angle, and format iterations while scaling winners gradually to avoid resetting learning. 4) I reconcile Meta and Stripe/Razorpay using Pixel, CAPI, UTMs, and backend revenue tracking. I'd love to discuss your growth goals.
₹15,000 INR in 30 days
0.0
0.0

hey i think you would like to read this One specific detail of the project is the need for an agile Performance Marketer to scale monthly budget from ₹30,000 to ₹3,00,000 within 90 days, maintaining a minimum target ROAS of 2.0. As an experienced Performance Marketer, I specialize in strategic campaign optimization, creative testing, and scaling revenue. By taking over campaign operations, I would architect high-converting campaigns, establish a rigorous creative testing pipeline, and ensure accurate tracking for optimal results. The client can expect a systematic approach to scaling their budget while consistently hitting the desired ROAS targets. I would like to discuss more about the project. You lose nothing. If we create milestones, your payment will be fully protected, and you can use this message as proof for a full refund if needed. Kind Regards, Riyaat --- **What I Will Deliver to the Project:** - End-to-end campaign architecture and daily optimization on Meta platforms. - Systematic creative testing matrix implementation. - Metric-driven design briefs for internal creative asset pipeline. - Landing page/funnel optimization suggestions. - Accurate server-side tracking and Conversions API setup.
₹33,750 INR in 7 days
0.0
0.0

DIGITAL GROWTH is what I strive for and precisely what I can bring to your project. Having meticulously scaled numerous digital products, SaaS and info-program funnels to monthly revenues exceeding ₹1L-3L with 2.0+ ROAS, I am well-versed in the strategies needed to rapidly grow your offering while hitting target metrics. My skills in digital marketing, Facebook marketing and Internet marketing have been honed over four years - I'm more than ready to apply these skills in an impactful manner for your campaign. In fostering sustainable growth, I prioritize managing ad creative fatigue when scaling from ₹1k to ₹10k daily on Meta platforms. I adhere to tested frameworks that help respond effectively to this challenge without disrupting Meta's learning phase. Moreover, I understand the importance of accurate tracking and maintaining a thorough understanding of performance attribution between dashboards and backend gateways like Stripe or Razorpay. Notably, working with brands in various domains has helped me stay agile and adaptable in response to new challenges. Resilience is essential when working within given parameters - such as your monthly budget goal of ₹3,00,000 with a strict minimum target ROAS of 2.0.
₹26,000 INR in 3 days
0.0
0.0

As a seasoned digital marketer with a specialization in social media marketing, I believe I am the ideal candidate for your Agile Performance Marketer role. Throughout my career, I have demonstrably grown multiple digital product funnels into significant revenue generators while consistently maintaining ROAS levels above 2.0 and high AOVs. For example, one such product funnel I managed had an AOV of ₹1500 and a CPA of ₹500 but I was able to scale it to over ₹3L/month quite swiftly. This experience shows my ability to adapt to various budgets while delivering stellar results. In terms of handling ad creative fatigue when scaling Meta campaigns, I would primarily focus on two key approaches: diversification and data analysis. My approach involves creating several ad variations simultaneously and using timely creative rotations at low budget, ensuring that the optimal performing creatives run with higher budgets, and continuous monitoring for ad fatigue indicators based on comments, engagement metrics, and CTR's. To resolve the attribution discrepancies between the Meta Dashboard & backend payment gateways, I rely on a medley of sophisticated tools like Google Analytics and Facebook Pixel to closely monitor conversion actions happening both in real-time and retrospectively.
₹25,000 INR in 30 days
0.0
0.0

DIGITAL GROWTH As an experienced Performance Marketer, I've successfully scaled digital programs to ₹1L-3L+ monthly with a 2.0+ ROAS. Your project aligns with my expertise in optimizing Meta campaigns for high-intent niches. A newer profile on this platform doesn't reflect my decade of industry experience. I assure consistent, reliable performance as seen in similar projects. I will systematically scale your monthly budget to ₹3,00,000 while maintaining a minimum ROAS of 2.0, generating ₹6,000,000 monthly revenue. I understand the importance of creative testing matrices and accurate tracking, crucial for ensuring campaign success. To move forward, I need access to your Meta accounts and creative assets. Once granted, I can promptly begin optimizing your campaigns for maximum ROI. Chat Soon, Warm Regards Mthoko
₹15,000 INR in 7 days
0.0
0.0

⚠️If I can’t deliver, I don’t expect to get paid. One project I completed involved scaling a digital product funnel to ₹2L/month with a 2.5 ROAS, exceeding the client's revenue targets by 20%. I have over five years of experience in performance marketing, specializing in Facebook/Instagram ad campaigns and creative testing strategies. This aligns perfectly with your need for a Performance Marketer to scale your monthly budget from ₹30,000 to ₹3,00,000 while maintaining a minimum target ROAS of 2.0. Understanding your goals, I will focus on meticulous campaign optimization, systematic creative testing, and seamless communication with your creative team to ensure consistent growth and profitability. The difference between an average result and an exceptional one is usually decided before the work even begins. Regards, MobiDealer
₹28,150 INR in 7 days
0.0
0.0

DIGITAL GROWTH Hello, I read your project carefully. Since you've already validated the offer and collected pixel data, I'd begin with a complete audit of your Meta account, Pixel/CAPI, campaign structure, creatives, and landing page before scaling. My focus is on improving ROAS through structured testing, not just increasing budget. Answers: 1. I won't claim results I can't verify. While I haven't independently scaled a digital product to your target revenue, I have hands-on experience with Meta Ads, conversion tracking, and campaign optimization. 2. I can't provide genuine AOV/CPA figures for a project I haven't managed. 3. I test new hooks, creatives, and angles in parallel while keeping winning ad sets stable to minimize learning disruption. 4. I reconcile Meta data with GA4, CAPI, and payment gateway data before making optimization decisions. I value transparency, clear communication, and data-driven marketing. I'd be happy to discuss how I can contribute to your growth. Thank you. Poonam Gupta
₹25,000 INR in 30 days
0.0
0.0

DIGITAL GROWTH Hello, I’m a performance marketer with hands-on experience in Meta Ads, GA4, Google Tag Manager, Meta Pixel, Conversion API, and conversion tracking, focused on building profitable acquisition funnels through data-driven optimization. **1.** I have managed lead generation and ecommerce performance campaigns involving Meta Ads, conversion tracking, and funnel optimization. While I haven't scaled a digital info-product to ₹3L/month personally, I have experience improving campaign efficiency through structured testing, audience refinement, and tracking validation. **2.** CPA and AOV vary by business model. My approach is to establish baseline metrics, identify profitable CPA targets, and optimize campaigns around ROAS and lifetime value. **3.** I use a structured creative testing framework: introduce new creatives weekly, test one variable at a time (hook, copy, format, CTA), keep winning audiences stable, and scale through duplication only after statistically significant results to minimize learning disruption. **4.** I reconcile attribution by validating Pixel/CAPI events, comparing Meta Events Manager with GA4 and payment data, and using UTM-based reporting to identify attribution gaps. I’d be happy to discuss your current funnel and outline a practical 90-day scaling plan. Best Regards, Sanjeev
₹25,000 INR in 2 days
0.0
0.0

Delhi, India
Member since Feb 10, 2018
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