Digital Brand Awareness Campaign

The work involves: • Translating my current positioning and creative assets into a cohesive cross-channel strategy. • Building and configuring campaigns in Google Ads, Facebook Ads Manager, and Instagram to maximise reach and impressions among my target audience. • Continuously monitoring performance, refining copy, creatives, audiences, and bids, and keeping me updated with clear, weekly reports. Success will be measured by growth in impressions, reach, and branded search volume rather than direct conversions, so I’m looking for someone who understands upper-funnel metrics and can clearly explain the impact of their optimisations. Experience with A/B testing, pixel installation, and lookalike or custom audiences will be highly valued.

Project ID: 40322365