The objectives of the marketing plans are to re-position your dominance in the local area. How we do this is by looking at your history, your key clients, the language you use in emails and your target audience. From there we'll come up with marketing concepts. At that point, we'll decide which direction to go in, make any final adjustments and look to have that signed off.
"Your brand is what other people say about you when you're not in the room"
Step 1 Brand interview
We need to get to the bottom of who you are, what you stand for and who you stand beside. Only then can we begin to create a brand that portrays the value you offer in a way that resonates with the people who matter: the people you want to do business with
Step 2 Proposal presentation
Three new brand and marketing concepts will be designed. Naturally, there will be a common theme but we try to think outside the box and come up with something that isn't obvious. This is often where the best ideas come from. At our offices, we'll go through these options and decide which direction to take and any adjustments.
Step 3 Supply of files
You'll be sent all the different branding and marketing collateral you need for day-to-day use
as well as versions that signwriters and printers will need.
Sometimes, you need the OLDSKOOL method. SEO or Digital presence may not be the solution. We talking about coffee here. F&B is ALL about the experience,