Home Sale FB/IG Ad Optimization

I need a skilled Meta Ads specialist to plan, build, and fine-tune a traffic campaign that pushes qualified buyers straight to my property listing. The objective is crystal clear: drive high-intent clicks from Facebook and Instagram—given both channels matter to me in equal measure—so the home sits in front of families ready to move up to their next place. *****THIS IS ME NOT AI: I have most of the things done and I know what I need, I just do not know how to set it to go in Meta. i get to a point and get stuck.******* Here’s what I expect once we get started: • A complete campaign inside Ads Manager using the Traffic objective, with ad sets focused on “families looking to upgrade” (I’ll supply location, price point, and any exclusions). • Compelling creative you write and design—single-image, carousel, or short video—highlighting the home’s best features while staying within Meta’s image-to-text guidelines. • Precise audience setup: lookalikes, interest layers, and retargeting where applicable, all aimed at family-oriented demographics and behaviors. • Pixel/event tracking in place so we can see exactly how many visitors the ads send to the listing page. • Ongoing optimization for the first week (bids, budget split, placements, creative refresh) to squeeze out the lowest cost per landing-page view. I’ll provide professional photos, the MLS link, and any copy points you need right away. Once the campaign is live, a concise report on performance and next-step tweaks will close the job. If this sounds like your wheelhouse, let’s get my listing the attention it deserves.

Project ID: 39753263