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I need a results-driven social media advertiser to plan, build, and optimise a lead-generation campaign across Facebook and Instagram. The goal is straightforward: capture qualified prospects and push them into my sales funnel, not merely inflate vanity metrics. Here’s what I expect from you: • Campaign architecture: audience research, clear ad-set structure, and a persuasive creative concept that aligns with my value proposition. • Compelling creatives: ad copy and static or short-form video assets sized correctly for both feeds and stories. • Tracking & attribution: proper installation and testing of the Meta Pixel, relevant conversion events, and a clean integration with my CRM so every lead is accounted for. • Ongoing optimisation: weekly performance reviews, A/B testing of headlines, visuals, placements, and bid strategies, with data-backed tweaks to lower CPL. • Reporting: concise dashboards or exported reports that highlight spend, impressions, clicks, CPC, CPL, and next-step recommendations. Acceptance criteria A campaign is considered complete when it is live in Ads Manager, tracking verified, at least two creative variants are running per ad set, and the first performance report (covering a full 7-day cycle) is delivered. If you’re confident you can deliver leads efficiently on Facebook and Instagram, let’s talk details and timelines.
Project ID: 40711247
27 proposals
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Active 5 days ago
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27 freelancers are bidding on average ₹7,867 INR for this job

Hello, I’m Raj Kumar, with 15+ years of experience in Meta Ads, lead generation, audience targeting, conversion tracking and digital marketing. I can build a complete Facebook and Instagram lead-generation funnel focused on qualified prospects rather than vanity metrics. I’ll handle audience research, campaign structure, persuasive copy and static/video creatives, with at least two creative variants per ad set. I’ll configure and test Meta Pixel events, connect tracking with your CRM, and optimise weekly through A/B testing of creatives, audiences, placements and bidding. Reporting will cover spend, impressions, clicks, CPC, CPL and actionable next steps. Can we discuss your target audience and funnel? Best regards,
₹5,000 INR in 30 days
8.0
8.0

Hello, I’m Dilip Kumar, and I have 12+ years of experience in Digital Marketing, Website & App Designing and Development, Logo Design, Shopify Development, SEO, SMO, SMM, Google Ads, and more. I can plan, launch, and optimise your Facebook and Instagram lead-generation campaigns with a focus on qualified prospects and lower CPL. I’ll handle audience research, campaign structure, ad copy and creatives, Meta Pixel and conversion tracking, CRM integration, A/B testing, and weekly optimisation. I’ll also provide clear reports covering spend, impressions, clicks, CPC, CPL, and actionable next steps. Best regards, Dilip Kumar MasterRewathi
₹5,000 INR in 30 days
8.1
8.1

With a proven track record in social media advertising and lead generation campaigns, I understand the importance of capturing qualified prospects for your business. My skills in audience research and ad creative development align perfectly with your requirements. Can you share more details about your ideal target audience to tailor the campaign effectively? Regards, DME
₹2,500 INR in 7 days
6.5
6.5

Hello, I specialize in Facebook and Instagram ads focused on generating quality leads and improving campaign performance. With 10+ years of experience in digital marketing and social media, I can manage your campaigns from setup to optimization, with a focus on reaching the right audience and generating relevant inquiries. 1. Facebook & Instagram Lead Generation: • Campaign setup and audience targeting • Lead generation and conversion campaigns • Custom and lookalike audience setup • Retargeting campaigns • Ad copy, creative, and CTA optimization • Pixel and conversion tracking • Regular monitoring and performance optimization • Lead quality and cost-per-lead improvement 2. AI Marketing: I also use AI-powered marketing strategies to improve ad creatives, audience research, content variations, and campaign messaging, helping create more relevant and engaging ads. I will continuously monitor campaign performance and optimize targeting, creatives, and budgets based on results. Let’s connect to discuss your business, target audience, and lead generation goals. Best regards, Anju RB,
₹9,000 INR in 30 days
6.6
6.6

Hello, I can help manage your Facebook and Instagram lead generation campaigns with a clear focus on reaching the right audience, generating quality leads, and improving campaign performance. With 8+ years of experience in social media marketing and paid advertising, I specialize in creating and managing Meta Ads campaigns for lead generation and business growth. 1. My expertise includes: • Facebook & Instagram Lead Generation Ads • Audience Research & Targeting • Campaign Setup & Ad Optimization • Retargeting & Lookalike Audiences • Ad Copy, Creative & CTA Optimization • Pixel, Conversion Tracking & Performance Monitoring • CPL Optimization & Lead Quality Improvement 2. AI Marketing: I also optimize marketing strategies for AI-powered search and answer-based platforms, helping your brand improve visibility in AI-generated results. I will monitor campaign performance regularly and optimize targeting, creatives, and budgets to improve lead generation results. Let’s connect and discuss your goals and target audience. Best regards, Raghav RB,
₹8,000 INR in 30 days
6.0
6.0

Your goal is qualified leads that enter a real sales funnel, not vanity metrics, and that focus makes this brief exactly the kind of work I do best. I am Dr. Mounir El Aoufir, a digital growth consultant with a PhD in Economics who builds performance funnels combining Meta campaigns, full Pixel configuration, conversion events and CRM integration. I recently led a three-week small business and planning training in India, backed by the Indian High Commissioner, with session photos available on request. Week one covers audience architecture (location radius, interests, behaviours, demographics), campaign structure, ad copy and static creative direction for your approval. Week two is launch, Pixel setup, conversion event verification and Meta-to-CRM webhook configuration. From week three onward I deliver weekly reports every Monday covering spend, CPL, CTR, CPC and on-site engagement, with copy and bidding adjustments as data rolls in. If you have raw video footage available, I can incorporate short-form video assets into the split-test rotation alongside static creatives to maximise performance data early. Do you have an existing Meta Business Manager and Pixel already installed on your site, or does setup start from scratch?
₹11,000 INR in 21 days
3.7
3.7

Hello, Greetings of the day I’m a Meta Ads specialist with 6+ years of experience building and optimizing Facebook & Instagram lead-generation campaigns focused on qualified prospects and efficient CPL. ✅ Audience research and structured campaign/ad-set architecture ✅ Persuasive ad copy and creative concepts for Feed & Stories ✅ Static and short-form video creative guidance ✅ Meta Pixel, conversion events and tracking verification ✅ CRM integration to ensure every lead is captured correctly ✅ A/B testing of audiences, copy, creatives, placements and bidding ✅ Weekly optimization focused on lowering CPL and improving lead quality ✅ Clear reporting covering spend, impressions, clicks, CPC, CPL and next actions I’ve managed 200+ client accounts and focus on measurable lead quality rather than vanity metrics. I’ll ensure the campaign is fully live, tracking is verified, at least two creative variants are active per ad set, and the first 7-day performance report is delivered. I’m available to start immediately.
₹3,999 INR in 30 days
2.6
2.6

Hello, I can design and execute a Facebook and Instagram campaign focused strictly on acquiring qualified leads and lowering your CPL. **Core Strategy:** * **Architecture & Creatives:** Conduct audience research, build segmented ad sets, and create high-converting copy with feed/story-optimized visuals. * **Tracking & CRM Integration:** Set up Meta Pixel, custom conversion events, and direct CRM sync for accurate lead attribution. * **A/B Testing & Optimization:** Continually test headlines, creative variants, and placements to scale conversions. * **Reporting:** Weekly performance dashboards tracking CPL, CPC, and spend. Ready to launch immediately upon access. Zakwan
₹5,500 INR in 7 days
2.5
2.5

Planning and executing a lead-generation campaign on Facebook and Instagram is crucial for driving qualified prospects into your sales funnel. I've successfully handled similar projects recently, focusing on results rather than just metrics. I understand you need a clear ad-set structure and compelling creatives that resonate with your value proposition. My approach includes thorough audience research, tailored ad copy, and engaging visuals optimized for both feeds and stories. I prioritize clean integration with your CRM and proper Meta Pixel installation, ensuring every lead is tracked accurately. My ongoing optimization strategy includes weekly performance reviews and data-driven adjustments to lower your cost per lead. With a strong business understanding and a commitment to clear communication, I ensure that your campaign aligns with your goals. What specific audience segments are you targeting for this campaign? Regards, Leon B.
₹6,250 INR in 7 days
0.0
0.0

I’m a creative person who loves cinematic visuals, motivational content, and turning simple ideas into something unique. I’ll make your video and deliver it to you as soon as possible. Please give me a little time.
₹7,000 INR in 5 days
0.0
0.0

?IF YOU'RE NOT HAPPY, YOU DON'T PAY.? Recently, I helped a client successfully launch a lead-generation campaign that captured qualified prospects effectively. I can help you build a streamlined campaign that focuses on generating high-quality leads for your sales funnel. I noticed you need compelling creatives and effective tracking to ensure every lead is accounted for. Your emphasis on a clean integration with your CRM and ongoing optimization is crucial for success. I offer expertise in crafting persuasive ad copy and designing engaging visuals tailored for both feeds and stories. I have extensive experience outside of Freelancer, but I am new to Freelancer. Let's create a campaign that delivers real results. Regards, MORNE.
₹4,400 INR in 14 days
0.0
0.0

Hi! I’m interested in your project because my background combines social media marketing, content creation and sales-oriented communication. I understand that your goal is not simply to generate clicks, but to build a Facebook and Instagram campaign that brings qualified leads into your sales process. I can support the campaign from the creative and marketing side, including audience research, campaign structure, ad copy, creative concepts, lead-focused CTAs, A/B testing ideas and weekly performance analysis. I’m also comfortable working with Meta Ads Manager and learning/adapting to the tracking and CRM setup required for your specific workflow. I want to be transparent that my strongest experience is in social media marketing, content strategy, customer communication and lead generation rather than presenting myself as a long-term technical tracking specialist. I’m organized, analytical and comfortable reviewing metrics such as CPC, CPL, CTR and conversions to understand what should be adjusted. I’d be happy to discuss your offer, target audience, current Meta setup and CRM before defining the campaign structure. Best regards, Michelle
₹9,000 INR in 7 days
0.0
0.0

Hi, I'd love to take this on. Building a lead generation campaign on Facebook and Instagram that captures qualified prospects rather than vanity metrics is exactly the brief I deliver on. I'd handle the full campaign architecture: audience research, ad set structure, and creative concept aligned to your value proposition, alongside compelling ad copy and static or short-form video assets sized correctly for feeds and stories. Meta Pixel and conversion events would be installed and tested before launch, with clean CRM integration so every lead is tracked. At least two creative variants per ad set would be live from day one, with weekly A/B testing of headlines, visuals, placements, and bid strategies to bring CPL down continuously. Concise reports covering spend, impressions, clicks, CPC, CPL, and next-step recommendations throughout. The first 7-day performance report would be delivered as agreed. Happy to discuss your offer, target audience, and timeline. Looking forward to hearing more.
₹7,000 INR in 30 days
0.0
0.0

Your goal is clear: generate qualified leads that enter your sales funnel—not simply increase impressions or clicks. I can build and manage the Facebook & Instagram lead-generation campaign from strategy through optimization. My approach would include: • Audience research and a clean campaign/ad-set structure based on your offer and ideal prospect. • Lead-focused ad copy and creative concepts, with at least two variations per ad set for testing. • Proper Meta Pixel setup, conversion events and testing to ensure lead activity is tracked accurately. • CRM integration so leads can be followed from acquisition through your sales funnel. • Weekly A/B testing of audiences, headlines, creatives, placements and bidding to identify opportunities to reduce CPL. • Retargeting for relevant website visitors and engaged users where appropriate. • A concise performance report covering spend, impressions, clicks, CPC, CPL and recommended next steps. I’d first review your offer, target audience, existing assets and current tracking before launching. Then I’d use the first 7-day cycle to establish performance benchmarks and make data-backed adjustments rather than optimizing based on vanity metrics. My core expertise is Meta Ads campaign setup, audience targeting, conversion tracking, retargeting and performance optimization. I can start with a structured setup and build the campaign around measurable lead-generation goals.
₹7,500 INR in 14 days
0.0
0.0

Sangli, India
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