Company overview - FoldErGo
FoldErGo is a startup company dedicated to designing and manufacturing next generation scooters. The final prototype of the first product is ready for serial production. FoldErGo Alpha will be the best big wheel folding scooter with the best features. In the next period we will start with online crowd building campaign followed by crowdfunding campaign.
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Position Overview - Social Media & Communications Manager
We are looking for a communications manager to plan and implement the social media and press communication. You will deliver relevant, engaging social media content to increase awareness of our product. In this role, you will work with our team, our marketing agency, journalists, bloggers and influencers, and the buyers.
Essential Duties and Responsibilities
Assist in the development of the social media strategy
Plan and implement innovative crowd building, lead generation communication
Create, manage and grow brand presence across various media channels
Planning and implementing mystery marketing, viral marketing steps
Creating a media list of relevant sites.
Track down bloggers, journalist and influencers, identify the industry’s tastemakers
Setting up social media presence (FaceBook, Twitter, Instagram, Pinterest)
Work together with our copywriter to develop compelling and breakthrough content.
Manage and schedule posts on social media platforms.
Execution of day to day social media activities (i.e. tweeting, sharing, engaging, liking, increasing social reach, etc)
Join relevant groups, bring values, ask for feedback
Personalized communication with journalists, bloggers, influencers, potential buyers, interests
Monitor and analyze results of the delivered marketing and communication actions
Leverage intelligence tools in order to increase efficiency of marketing actions.
A Bachelor’s Degree with focus on Communication and/or Marketing with an emphasis in Business.
The successful candidate has a strong and intimate knowledge of the current social media landscape and have a passion for content development, interacting with passionate fan bases.
Native or highly proficient language: English
Living in Budapest (or willingness to allocate for 3 months)
3+ years of real-world experience planning social media programs across owned (i.e. Blogs, Brand Facebook, Instagram & Twitter accounts), earned (i.e. non-brand Facebook pages, Instagram account and tweets) and paid (i.e. sponsored tweets, promoted posts, etc), and in various other online marketing and communication activities.
The ability to understand and appropriately apply key fundamental communications concepts, processes and practices related to driving customer demand and motivation.
Experience with leveraging social media management and intelligence tools
To be able to work well independently and autonomously within a strong team
Self-motivated individual who thrives in deadline-driven environment
Excellent interpersonal skills and the ability to communicate clearly and professionally verbally and in writing (emails, memos, reports)
Strong communication, both written and verbal
Must be adaptable to unpredictable hours and work schedule.
FoldErGo offers a competitive compensation
Initially contract, later full-time, stock option