Aquarium Google Ads Conquest

Project Overview: We are an e-commerce fish food brand and non aquatic products and looking to set up an aggressive Google Ads Search campaign to capture market share from dominant legacy brands (Hikari, Tetra, and Intan). Scope of Work: 1. Keyword Architecture: Build highly targeted Phrase Match and Exact Match ad groups targeting specific competitor product segments (e.g., "Hikari micro pellets"). 2. Ad Copywriting: Create compelling, non-trademark-infringing ad copies that highlight our premium ingredients (Black Soldier Fly Larvae, gut probiotics) over generic fillers. 3. Audience Targeting: Build a Custom Intent Audience in Google Ads mapping competitor URLs to capture active shoppers. 4. Conversion Tracking: Verify our WordPress/WooCommerce GA4 conversion tracking tags are passing revenue data accurately. Required Qualifications: - Proven experience with e-commerce competitor conquesting or brand hijacking. - High understanding of optimizing Google Ads Quality Scores for low-budget, high-CPC competitor keywords. - To prove you read this, please reply with the phrase "FISH FOOD OFFENSIVE" at the very top of your application.

Project ID: 40552071