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Google Ads Specialist — Australian Commercial Lending & Private Credit We are seeking an experienced Google Ads specialist to audit, restructure and manage Search campaigns for Private Credit AI, an Australian asset-backed private credit platform. This is not a consumer mortgage, personal-loan or generic lead-generation campaign. Applicants must understand Australian commercial finance, non-bank lending, private credit or property-secured business lending. Current position Our production website and Stage 1 borrower application are live. Applications are stored in Supabase, internal lead notifications and applicant acknowledgements are operating, and the submission flow has been successfully tested. The first assignment is a read-only audit. No changes are to be made until the existing account, conversion tracking and proposed campaign structure have been reviewed and approved. Target borrower Australian businesses and commercial borrowers seeking property-backed funding, including: • Caveat and urgent property finance • Commercial bridging loans • Property-secured working capital • Commercial first mortgages • Low-documentation and non-bank business finance • Development and structured property finance Typical facilities may range up to A$10 million. We require qualified commercial borrowers—not consumer mortgage or personal-loan enquiries. Initial campaign parameters • Google Search only • No Performance Max at launch • Approximately A$2,000 monthly media budget • Precision and lead quality ahead of traffic volume • Eastern seaboard metropolitan markets, Gold Coast and Perth • Tasmania excluded • Exact and phrase match initially • Strong day-one negative-keyword controls • Primary conversions: successful borrower applications and qualified calls exceeding 60 seconds Required first-stage audit Review the existing Google Ads account and campaign structure. Audit all conversion actions and identify duplicates, inactive actions or incorrect primary/secondary settings. Verify Google Ads, GA4 and Google Tag Manager implementation. Confirm that a conversion fires only after a successful Stage 1 application—not merely from a button click or form start. Check GCLID and UTM attribution through the lead-capture process. Review campaigns, ad groups, keywords, match types, search terms, negatives, bidding, locations, networks, schedules and assets. Produce a written findings report and prioritised remediation plan before changing anything. Develop an Australian keyword plan using Google Keyword Planner data, including estimated volumes, CPC ranges and intent classification. Required experience • Proven Google Ads Search results in Australian commercial lending, mortgage broking, business finance, private credit or a closely comparable financial-services category • Strong understanding of commercial versus consumer borrowing intent • Experience controlling irrelevant and expensive finance-related search traffic • GA4, Google Tag Manager and Google Ads conversion-tracking expertise • Ability to optimise for qualified leads rather than superficial conversion volume • Familiarity with Australian financial-advertising requirements and qualified rate/timeframe claims Application requirements Please provide: Two relevant Australian finance campaigns you have personally managed, including sector, spend, lead volume, qualified-lead rate and cost per qualified lead. A redacted screenshot or report supporting those results. Your proposed campaign and ad-group structure for: • urgent caveat/bridging finance; and • commercial first-mortgage/private credit. Ten high-intent keywords you would initially test. Twenty negative keywords you would apply from day one. An explanation of how you would track a successful multi-stage application without counting form starts or failed submissions as leads. Your fixed price for the audit and build, plus your ongoing monthly management fee. Confirmation that you will not enable Performance Max, broad match, auto-applied recommendations or material account changes without approval. Applications containing generic agency claims without relevant Australian finance evidence will not be considered. Website: [login to view URL]
Project ID: 40577801
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23 freelancers are bidding on average $157 NZD for this job

Hello, I will help grow your brand and generate quality leads through Google Ads management and performance-driven PPC campaigns as your digital marketing specialist. With 8+ years of experience in digital marketing, I specialize in creating and optimizing high-performing Google Ads strategies that improve visibility, reduce cost per lead, and increase conversions. * My services include: • Google Search Ads setup & management • Display & Remarketing campaigns • Google Shopping & YouTube Ads • Keyword research & competitor analysis • Ad copy creation & A/B testing • Landing page optimization for conversions • Conversion tracking & analytics setup • Continuous campaign optimization & reporting I focus on data-driven execution combined with strong marketing strategy to ensure maximum ROI and consistent lead generation for your business. Looking forward to helping your business achieve scalable growth through high-performing Google Ads campaigns. Best regards, Raghav RB,
$180 NZD in 30 days
5.7
5.7

Hi there, We understand this is a specialised Australian commercial lending Search account, not consumer finance. We will approach it with campaign diagnostics, CRO and lead-quality controls, reviewing Google Ads, GA4 and Google Tag Manager alongside conversion actions, GCLID/UTM attribution, search terms, negatives and match types. Our initial assumption is that the first step is a read-only audit and written remediation plan before any changes. We will focus on qualified borrower intent, not generic lead volume. Best Regards, 8veer
$200 NZD in 7 days
5.5
5.5

Hi There! I specialize in Google Ads for finance and lead generation with 9+ years of experience, building high-intent Search campaigns that maximize qualified leads while reducing wasted spend. Here’s how I can help: 1. Audit Google Ads, GA4, GTM, conversions, GCLID, and attribution. 2. Restructure Search campaigns with precise keywords and negative lists. 3. Optimize for qualified borrower applications with detailed reporting. I can provide a comprehensive audit before any account changes. Do you already have historical Google Ads performance data available for review?
$200 NZD in 7 days
4.7
4.7

Hi, I can handle the read-only audit for your Australian commercial lending account and then restructure Search around qualified borrower intent only. I understand the difference between consumer loan traffic and property-secured business finance, and I’ll focus on your Stage 1 application, GA4/GTM, GCLID/UTM attribution, and conversion hygiene before any changes. I’ll review the current account, map a keyword/negative plan, and provide a clear findings report and remediation plan. Please send the two campaign examples you want me to document, and I’ll confirm pricing after the audit scope is locked. Regards, Parvesh M.
$120 NZD in 14 days
3.4
3.4

Hi there, as a Google Ads specialist with direct experience navigating the complex, high-intent landscape of Australian commercial lending and private credit, I can deliver the precise, quality borrower leads your platform requires without wasting budget on consumer noise. Here’s a brief overview of my approach: 1. Targeted Campaign Creation: I’ll design highly focused ad campaigns tailored to your audience, ensuring maximum visibility and engagement. 2. Keyword Research & Ad Targeting: I’ll conduct comprehensive keyword research to identify the most relevant keywords, refining ad targeting to reach the right people at the right time. 3. Compelling Ad Creation: I’ll craft attention-grabbing ad copy that emphasizes your unique selling points and drives click-throughs. 4. A/B Testing & Optimization: I’ll perform A/B testing to compare ad variations and continuously optimize the campaign for better results. 5. Strategic Budget Allocation: I’ll allocate your budget strategically to maximize ROI, focusing on driving sales. 6. Regular Performance Reports: I’ll provide clear, concise reports detailing key metrics like click-through rates, conversions, and ROI, allowing you to track the campaign’s effectiveness. If you’re interested in collaborating to achieve your sales goals, I’d love to discuss further details and answer any questions you may have. Thank you for considering my proposal. I look forward to the opportunity to work together. Best regards
$55 NZD in 30 days
2.0
2.0

I have hands-on experience with GA4, Google Tag Manager, and conversion tracking setups, including ensuring conversions fire only on true completed actions (not form starts). I understand the distinction between qualified commercial lending intent and consumer mortgage traffic. Proposed structure: separate ad groups for urgent caveat/bridging finance vs. commercial first-mortgage/private credit, using exact/phrase match with strong day-one negatives. I will not enable Performance Max, broad match, or auto-applied recommendations without your approval. Fixed audit fee: $40. Monthly management: $400.
$60 NZD in 3 days
0.0
0.0

⚡ I JUST COMPLETED A SIMILAR PROJECT. I have just completed a Google Search restructure for an Australian non-bank lender focused on property secured loans. You want qualified commercial borrowers, not consumer mortgage leads or tyre-kickers. I will audit Ads, GA4, GTM and GCLID through your Supabase flow, confirming conversions only fire on successful Stage 1 applications. I will apply exact and phrase match, strict negatives from day one, and check duplicate conversion actions. I will keep things simple and send a prioritised report, making changes only after your approval. REACH OUT, I ALREADY HAVE A FEW IDEAS. Regards, Stefan.
$150 NZD in 14 days
0.0
0.0

Hi, THIS PROJECT REALLY STOOD OUT I can keep this fully read-only and focus on the exact things you flagged: the live Stage 1 borrower application in Supabase, conversion firing only on successful Stage 1 submissions, GCLID/UTM persistence, and Tasmania excluded from targeting with an A$2,000 monthly cap. My first step would be a thorough audit of Google Ads, GA4 and GTM wiring, the conversion actions (duplicates/inactive primaries) and search-term negatives to protect quality. I’ll prioritise fixes that stop false leads and preserve precision over volume. Can you grant read-only access to Ads, GA4, GTM and a redacted Stage 1 success record so I can confirm the conversion payload? Regards, Johan
$150 NZD in 7 days
0.0
0.0

Australian commercial lending Search campaigns must exclude consumer traffic and surface qualified business borrowers. Delivered qualified commercial borrower pipelines from Search with GA4, GTM and accurate GCLID/UTM multi stage tracking. I will deliver a read only audit, prioritised remediation and Australian keyword plan that counts only successful Stage 1 applications. You specified Search only, no Performance Max, exact and phrase match, strong negatives and conversion verification; I will audit conversion actions, confirm conversions only fire after successful Stage 1, and propose campaign and ad group structure for caveat/bridging and commercial first mortgage. A newer profile here doesn't reflect the experience behind it. The work speaks to consistent, reliable delivery. Grant read only Google Ads, GA4 and GTM access plus the Supabase callback URL to begin. Chat Soon, Warm Regards Mthoko
$100 NZD in 7 days
0.0
0.0

You know what's funny about most Google Ads audits for commercial lending — the real problem is almost never what it looks like on the surface. It's usually misaligned conversion tracking and uncontrolled intent signals, and until that's fixed, everything else is just noise. You need a read-only audit, written findings and a prioritised remediation plan, plus a restructured Search-only Google Ads account (no Performance Max), verified GA4/GTM/GCLID, an Australian keyword plan and ongoing management focused on qualified commercial-borrower leads. I'd start with a read-only audit of Google Ads, GA4, GTM and attribution traces before touching anything, then I’d prioritise conversion fixes, lock down negative-keyword controls, build exact/phrase-match campaigns and ad groups for each product vertical, and only after your approval implement changes with ongoing monthly monitoring and optimisation. I've worked with Google Ads Search and GA4 for Australian commercial lending long enough to know the thing that actually moves the needle here is rigorously validated Stage‑1 conversion wiring combined with hyper-specific negative-keyword/search-term control. Before I get started — can you grant read-only access to Ads, GA4 and GTM plus a redacted successful Stage‑1 application sample? Findings report and prioritised remediation plan back to you within 3 business days of access. Happy to start there before committing to anything bigger. — Ashton4x
$150 NZD in 7 days
0.0
0.0

I’ll approach this campaign with a focus on qualified commercial borrowers, not just generating clicks or low-quality leads. The priority will be building a precise Google Search strategy that attracts businesses looking for genuine private credit and property-backed finance solutions. I’ll begin with a detailed read-only audit of the existing Google Ads account, GA4, and Google Tag Manager setup to identify tracking issues, conversion gaps, wasted spend, and campaign structure improvements. I’ll verify that only successful borrower applications and qualified calls are counted as primary conversions. The campaign strategy will include high-intent keyword research, competitor and search-term analysis, strong negative keyword controls, location targeting, ad-group structuring, and conversion-focused ad copy tailored for Australian commercial lending audiences. I’ll ensure the setup avoids irrelevant consumer finance traffic and focuses budget on opportunities with stronger borrower intent. Tracking will be structured to provide clear attribution through the application journey using proper GCLID and UTM handling. My goal is not only to manage ads but to help build a predictable acquisition channel that improves lead quality, reduces wasted budget, and supports your long-term lending growth objectives. I’ll provide transparent reporting, actionable insights, and ongoing optimization based on real business outcomes.
$30 NZD in 7 days
0.0
0.0

Denpasar, Australia
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