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I want to launch a performance-oriented advertising push aimed squarely at driving sales from a B2B audience. The plan is to run coordinated campaigns on both Google Ads and LinkedIn Ads, making sure that every click is set up to convert qualified decision-makers into paying customers. Here’s what I need: • Campaign strategy and keyword/topic research aligned with my sales funnel • Full build-out of Google Search, Display (if useful), and LinkedIn Sponsored Content/Form campaigns • Compelling ad copy and creative assets that resonate with business buyers • Conversion tracking configured end-to-end—Google Tag Manager, GA4, LinkedIn Insight Tag, and any custom events or form captures • Ongoing optimisation for CPL, ROAS, and ultimately revenue, with clear weekly reports Acceptance criteria • Campaigns must be live and passing clean data to analytics dashboards • Ads meet platform policies and maintain a Quality Score/Relevancy Score of 7+ where applicable • First four weeks show measurable movement toward agreed cost-per-sale targets If you have proven experience scaling B2B accounts on both platforms, I’m ready to move quickly.
Project ID: 40714337
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45 freelancers are bidding on average €3,433 EUR for this job

Coordinating Google Ads with LinkedIn Ads for B2B sales only works when the targeting, messaging, and tracking are built around the same buyer journey. Most campaigns underperform because clicks are generated from mixed intent while reporting stays fragmented, so I’d focus first on funnel alignment, audience/keyword research, and a measurement setup that shows which channel is actually moving qualified opportunities forward. My background fits this kind of work well: Search for high-intent demand capture, LinkedIn for role-based targeting, plus GTM/GA4/Insight Tag implementation so lead actions and custom events are recorded properly. That matters a lot for B2B because the early optimisation phase should be based on lead quality and conversion path signals, not just top-line click metrics. I can also help shape the ad messaging so it speaks to business buyers rather than consumer-style traffic. - Which industries, job titles, or account types are your priority on LinkedIn? - Do you already have creatives/assets prepared, or would you want those designed from scratch within this scope? - What analytics dashboard are you using now, if any?
€3,000 EUR in 7 days
6.8
6.8

Hello, For a B2B push across Google Search and LinkedIn Sponsored Content/Forms, the first decision is tracking before budget: GTM, GA4, LinkedIn Insight Tag, form captures, and revenue events need clean data before CPL or cost-per-sale optimisation means anything. I would keep Display optional until Search intent and LinkedIn decision-maker audiences show enough signal in the first four weeks. - Tracking first: pixels, GTM, GA4 events, forms, and dashboard QA before launch. - Audience structure by company size, role, funnel stage, and search intent. - Creative split-tests for pain points, offer angles, and lead form friction. - Retargeting funnel from site visits and form opens to sales-focused follow-up. - Weekly reporting on CPL, pipeline quality, ROAS inputs, and next actions. What is the main conversion event you want campaigns to optimise for: booked call, qualified lead form, trial/demo, or paid sale? I can start by mapping the tracking and campaign structure. Roman
€4,500 EUR in 30 days
6.5
6.5

Hi there, With a track record of scaling B2B accounts on Google and LinkedIn, I understand the pivotal role of strategic keyword research and tailored ad content in driving sales conversions. Could you share more about your ideal cost-per-sale targets to ensure our optimization aligns with your goals? Excited to propel your B2B sales growth. Thanks Simran
€3,000 EUR in 30 days
6.2
6.2

Hello, "B2B Campaign Tracking" - connecting Google and LinkedIn ads to measurable sales data. I work with Google Ads, Google Analytics, Google Tag Manager, SEO, CRO and B2B lead generation. I can structure the campaigns around qualified decision-makers, with conversion events tracked from ad click through form submission and clear weekly performance data. I have also worked with verified B2B lead research and Google Ads/SEO optimisation. Which CRM or sales system should the conversions ultimately be matched against for revenue and cost-per-sale reporting? I look forward to working with you. Artur Gizycki
€3,000 EUR in 14 days
4.9
4.9

I have extensive experience running Meta/Google Ads for e-commerce businesses, optimizing campaigns with AI-assisted analytics for over 15 years. This ensures I can create effective B2B campaigns. Step 1: Campaign Strategy Conduct keyword and audience research for your sales funnel. Deliverable: strategy document with targeted keywords and audience segments. Step 2: Campaign Build-Out Set up and launch Google Search, Display (if needed), and LinkedIn Sponsored Content/Form campaigns. Deliverable: live campaigns with initial ad sets. Step 3: Conversion Tracking Configure tracking with Google Tag Manager, GA4, and LinkedIn Insight Tag. Deliverable: report confirming data flow to analytics dashboards. Step 4: Ongoing Optimization Weekly optimization for CPL, ROAS, and revenue, with progress reports. Deliverable: weekly performance reports and strategy adjustments. I propose a paid trial to demonstrate my approach. Shall we discuss the details to align on your targets?
€3,544 EUR in 7 days
4.3
4.3

Hello! Coordinating Google and LinkedIn so every click lands a qualified decision-maker rather than just traffic means the tracking setup has to be airtight before spend ramps up—GTM, GA4, and the LinkedIn Insight Tag all firing clean, attributable data from day one, not patched in after launch. Our Design & Digital team runs PPC and paid social as part of an integrated marketing service line, building out Search, Display, and LinkedIn Sponsored Content campaigns with conversion tracking wired in upfront so weekly reporting reflects real cost-per-sale movement, not vanity clicks. Given your funnel-aligned approach: do you already have defined ICP/decision-maker personas and keyword themes from past campaigns, or should the first phase include that research before we build out ad groups?
€4,000 EUR in 7 days
3.9
3.9

Hi, Aashiq here from Cape Town, South Africa. This project instantly caught my eye, so I had to reach out. I see you’re looking to launch performance-oriented advertising campaigns on Google and LinkedIn to convert qualified decision-makers into paying customers. That’s a smart approach! I’ve helped numerous businesses increase their sales through targeted campaigns, focusing on compelling ad copy and precise tracking. I’m confident I can deliver results that align with your sales funnel and meet your cost-per-sale targets. Feel free to ask for examples of successful projects I’ve completed. Based on what you mentioned, here is how we would approach the project: - Conduct thorough keyword and topic research - Build out Google Search, Display, and LinkedIn campaigns - Create compelling ad copy and creative assets - Set up comprehensive conversion tracking - Provide ongoing optimization and clear weekly reports You can count on clear communication and a seamless, user-focused solution optimized for performance. Best Regards, Aashiq
€4,500 EUR in 7 days
3.9
3.9

I can manage your Google and LinkedIn B2B campaign to ensure high-quality lead conversion. My approach integrates content planning for LinkedIn’s professional targeting with Google’s intent-based search ads. I will provide transparent campaign reporting to track qualified decision-makers and optimize performance. Would you like to discuss how we can align your ad spend with specific conversion goals?
€3,000 EUR in 7 days
3.2
3.2

Hi there, As an accomplished full-stack developer with a knack for data analysis and transformation, I would be thrilled to apply my expertise towards enhancing your B2B sales strategy. Overseeing a myriad of successful digital campaigns, particularly in web, mobile and AI development, have given me a comprehensive understanding of what it takes to reach and resonate with target audiences. My skills in handling the technical aspects like Google Tag Manager, GA4, LinkedIn Insight Tag, and custom form captures make me an ideal candidate to handle end-to-end conversion tracking. Moreover, my proficiency in analyzing data using tools like Google Analytics, Search Console and applying Conversion Rate Optimization (CRO) strategies positions me well to deliver the kind of results you want, reduced Cost-per-Lead (CPL), increased Return on Ad Spend (ROAS), and ultimately growth in revenue. My primary commitment is result-orientation; my goal is to always bring about measurable movement that aligns with your target cost-per-sale projections within the stipulated timeframes. Best regards, Mobasher Reza
€4,000 EUR in 3 days
3.5
3.5

Hello, I can build and manage the B2B acquisition setup across Google Ads and LinkedIn, covering funnel-aligned targeting, Search campaigns, LinkedIn Sponsored Content/Lead Forms, conversion tracking through GTM and GA4, LinkedIn Insight Tag, and custom lead events. I’d structure campaigns around measurable lead quality rather than clicks alone, with search-term and audience analysis, negative targeting, creative testing, landing-page alignment, and weekly reporting tied to CPL and downstream sales data. The main point I’d clarify is whether the agreed cost-per-sale target and sales conversion data are already available, since meaningful optimisation toward revenue requires reliable historical or baseline conversion data. Have a nice day
€3,000 EUR in 30 days
0.7
0.7

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