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Demo Project Brief to decide long term contract: Meta & Google Ads Campaign for HNI Lead Generation We are looking for an experienced performance marketer to set up and manage a one-month lead generation campaign on Meta (Facebook & Instagram) and Google Ads. Our Offering We provide a premium finance subscription service priced at ₹4,000 per month, which includes: - Budget Planner - Wealth Creation Stock Reports - Wealth Creation Elite Sessions - 1-on-1 Portfolio Consultation Sessions to help maximize clients' portfolios Objective Our primary goal is to generate high-quality HNI (High Net Worth Individual) leads or individuals who have the purchasing capacity and willingness to subscribe to a ₹4,000/month financial service. The campaign should focus on: - Identifying and targeting the right audience. - Bringing qualified leads rather than just high lead volume. - Optimizing for conversions and lead quality. Campaign Scope - Complete campaign setup for Meta Ads and Google Ads. - Audience research and targeting strategy. - Ad copy and campaign structure recommendations. - Continuous optimization throughout the month. - Weekly performance reporting with actionable insights. Budget - Campaign setup fee: ₹2,500 - Ad spend: ₹5,000 (provided separately for Meta & Google Ads) Expected Results We expect a minimum of 18 qualified HNI leads per week (approximately 72 qualified leads over one month). Performance & Payment Terms This is a performance-based engagement. Payment is expected only if the agreed minimum results are achieved. If the agreed performance metrics are not met, payment is not guaranteed. The exact definition of a qualified lead and the success criteria should be mutually agreed upon before the campaign begins. Long-Term Opportunity This is a one-month trial. If the campaign delivers quality leads and meets expectations, we intend to continue working together on a long-term basis and significantly increase the advertising budget in the following months. When applying, please share: - Your relevant experience with finance or premium subscription businesses. - Case studies or previous campaign results. - Your estimated CPL (Cost Per Lead) for similar campaigns. - Your strategy for reaching HNI or affluent audiences.
Project ID: 40621217
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23 freelancers are bidding on average ₹8,275 INR for this job

Hello, I specialise in performance marketing, Google Ads, Meta Ads, and high-quality lead generation campaigns focused on attracting valuable customers rather than only increasing lead volume. For your project, I will develop a complete campaign strategy for your premium finance subscription service, including audience research, targeting, advertisement structure, conversion tracking, persuasive advertisement copy recommendations, and continuous optimisation. I will focus on reaching financially capable audiences by analysing interests, behaviours, demographics, and intent signals while improving campaign performance based on qualified lead data. I will monitor cost per lead, lead quality, conversion rates, and campaign insights throughout the month, providing weekly reports with clear recommendations. My approach combines precise targeting, creative testing, and budget optimisation to generate stronger opportunities for your business. I have experience managing lead generation campaigns where quality, customer intent, and return on advertising investment are the primary goals. Thank you for your time. I look forward to contributing to your growth.
₹12,500 INR in 30 days
10.0
10.0

Hello, I'm Raj Kumar, a digital marketing specialist with over 15 years of experience in Google Ads, Meta Ads, and high-value lead generation. I have managed performance campaigns for finance and premium service businesses, focusing on qualified leads and ROI rather than volume. I can build a targeted strategy using audience research, intent-based keywords, lookalike audiences, conversion tracking, and continuous optimization to attract affluent prospects. You'll receive weekly performance reports with actionable insights. I'm confident in creating a scalable campaign that supports your long-term growth objectives. Best regards, Raj Kumar
₹7,000 INR in 30 days
8.0
8.0

Hi I hope you're doing well! I’d love to help you run a high-performing PPC campaign that drives quality traffic, leads, and sales while maximizing ROI. With 10+ years of experience in Google Ads and social media PPC, I have successfully managed campaigns across various industries, optimizing ad spending for the best results. Our PPC Strategy: 1. Keyword Research & Competitor Analysis 2. Ad Copy & Creative Optimization 3. Smart Bidding & Budget Optimization 4. Audience Targeting & Retargeting 5. Conversion Tracking & GA4 Integration 6. A/B Testing & Ongoing Optimization I focus on data-driven strategies to lower costs and improve conversion rates, ensuring higher profitability. Let’s connect to discuss your PPC goals and create a custom strategy for success! Best regards, Rewathi
₹7,000 INR in 30 days
8.1
8.1

Hello, I understand that you are seeking an experienced performance marketer to execute a one-month lead generation campaign targeting High Net Worth Individuals (HNI) for your premium finance subscription service. I am well-versed in setting up and managing Meta (Facebook & Instagram) and Google Ads campaigns to drive quality leads and optimize for conversions. With my expertise in Digital Marketing, Google Ads, and Google AdWords, I will ensure the effective targeting of the right audience, crafting compelling ad copies, and continuous optimization to maximize lead quality. Throughout the project, I will maintain open communication to provide you with regular updates and insights on campaign performance. I am confident that my skills and experience align perfectly with your requirements, and I am excited about the opportunity to collaborate with you on this project. Best regards, Aditya
₹7,500 INR in 3 days
5.0
5.0

Hi there! Attracting true HNIs for a ₹4,000/month service requires hyper-precise exclusion filters and high-intent keyword strategies so your ₹5,000 ad spend isn't wasted on tire-kickers. Having built high-converting funnels across Meta and Google ads, I know how to filter for real purchasing power while keeping lead quality exceptional. As a bonus, I’ll include custom ad copy tailored for affluent investors and a free lead-qualification form framework. Check my work here: https://www.freelancer.com/u/AdStar360?sb=t. Let’s start a chat today to finalize our lead qualification criteria—what specific income or portfolio thresholds will define a "qualified lead" for your team? (IST)
₹15,000 INR in 7 days
4.0
4.0

Hello, Having worked extensively in digital marketing, I specialize in optimizing strategies that deliver quantifiable results, making me a strong candidate for this HNI lead generation campaign. My skills in Google Ads and Internet Marketing will be assets in identifying and targeting the most fitting audience for your specific niche - High Net Worth Individuals. I've managed campaigns with similar objectives before and have been successful in generating an impressive number of qualified leads within stipulated budgets. In terms of finance or premium subscription businesses, I've had substantial experience working for clients offering similar services. Understanding the unique selling propositions of these services allows me to create advertising content that resonates specifically with HNIs - individuals who value their portfolios and (understandably) seek high-caliber financial service providers. I understand the criticality of driving qualified leads over sheer lead volume, and my approach revolves around continuous optimization for conversions and lead quality rather than a superficial focus on numbers. For this campaign, not only can I manage your Meta and Google Ads setup effectively but also provide you with weekly performance reports including actionable insights to enhance the campaign efficacy. Completing this project excellently is just the beginning; given my expertise and our mutual satisfaction, I aim to extend this Thanks!
₹8,325 INR in 5 days
3.6
3.6

As a seasoned Google Ads Specialist with a strong track record of generating high-quality leads, I believe I am the ideal candidate for this project. Over my extensive 5+ years of experience in multiple industries ranging from ecommerce to healthcare, I have honed my expertise in Google Search, Display and Performance Max campaigns like your project requires. My proficiency will enable me to effectively identify and target the appropriate audience for your premium finance service. Moreover, I value transparency and effective communication. You can expect detailed weekly performance reports, containing valuable actionable insights that fuel campaign optimization. My ultimate aim with your campaign would be to maximize conversions and deliver the highest quality of leads rather than simply focusing on lead volume.
₹7,500 INR in 30 days
0.6
0.6

Here's a concise 80-word Upwork proposal: Writing Hello, I have experience managing Meta and Google Ads campaigns focused on premium services and qualified lead generation. My strategy combines audience research, high-intent Google Search campaigns, Meta interest and lookalike targeting, lead qualification forms, and continuous optimization to maximize HNI conversions. I've delivered CPLs between ₹250–₹600 depending on market competitiveness. I provide weekly performance reports with actionable insights and focus on lead quality over volume. I'm confident in building a scalable campaign for your premium finance subscription. Zakwan
₹7,000 INR in 7 days
0.1
0.1

Hello, I am excited to apply for this project. I am a dedicated freelancer with strong communication, research, and lead generation skills. I can help build outbound campaigns, identify qualified B2B prospects, manage outreach, and support growth marketing efforts. I learn quickly, pay close attention to detail, and always deliver work on time. I am committed to helping your SaaS startup generate quality leads and achieve measurable growth. I am available to start immediately and will provide regular progress updates throughout the project.
₹7,500 INR in 7 days
0.0
0.0

Hello, I’m interested in managing your Meta and Google Ads campaign for HNI lead generation. I have experience with Meta Ads and Google Ads, including audience research, campaign setup, conversion-focused optimization, and performance reporting. I understand the importance of generating qualified leads rather than just increasing lead volume. For your campaign, I would: * Research and target the most relevant HNI audience. * Set up optimized Meta and Google Ads campaigns. * Write compelling ad copy designed to attract high-quality prospects. * Continuously monitor and optimize campaigns to improve lead quality and reduce CPL. * Share weekly performance reports with actionable insights. I’m confident in managing the campaign professionally and would be happy to discuss your definition of a qualified lead, expected CPL, and campaign goals before we begin. I look forward to working with you on this trial and building a long-term partnership. Best regards, Zahra
₹9,000 INR in 7 days
0.0
0.0

Hi, I can help set up and optimize high-converting Meta and Google Ads campaigns focused on generating qualified HNI leads for your premium finance subscription service. I have experience with lead generation campaigns, audience targeting, conversion optimization, and performance tracking. My approach includes identifying affluent audiences, creating compelling ad creatives and copy, optimizing landing page conversions, and continuously improving campaigns based on real-time data. I can provide weekly performance reports, CPL analysis, and actionable recommendations to maximize lead quality. I understand the importance of ROI and am interested in building a long-term partnership. Looking forward to discussing your goals and campaign strategy.
₹7,000 INR in 7 days
0.0
0.0

We recently helped a client achieve a significant increase in qualified leads for their premium subscription service — and judging by your post, it sounds like we could do the same for you. We've worked on performance marketing campaigns specifically for finance-related services and would love to bring that experience to your project. From your post, it sounds like you're looking for something clean and professional, specifically around generating high-quality HNI leads. We specialize in Meta and Google Ads campaigns, focusing on audience targeting and conversion optimization. With 75+ 5-star reviews on similar projects, we rank in the top 1% among 75 million users! I would love to help you with your project! The worst that can happen is you walk away with a free consultation. Regards, Shannonkb21
₹7,000 INR in 7 days
0.0
0.0

Website Development Proposal Hello, Thank you for considering my proposal. I will build a modern, responsive, and high-performance WooCommerce eCommerce website tailored to your business needs. The website will have a clean design, fast loading speed, secure payment integration, easy product management, and a user-friendly shopping experience. What you'll get: Custom WooCommerce website Mobile-friendly & responsive design Product and category setup Secure payment gateway integration Shopping cart & checkout SEO-friendly structure Speed optimization Basic security setup Revisions until you're satisfied Post-delivery support I focus on delivering quality work, clear communication, and on-time completion. My goal is to create a professional online store that helps grow your business and increase sales. I look forward to working with you and turning your vision into a successful eCommerce website. Best regards, Yuvraj
₹8,500 INR in 4 days
0.0
0.0

Hi, I have reviewed your project details and understand that you are looking for high-quality HNI leads for your ₹4,000/month premium finance subscription service. Target audience qualification is key here to ensure high conversion rates. ? Why I’m a Great Fit: Finance & Premium Niche Experience: Proven track record in running high-ticket lead generation campaigns on Meta & Google Ads. HNI Targeting Strategy: Instead of broad audience targeting, I use custom intent audiences, income/affluence signals, high-net-worth interest stacking, and lookalike audiences based on existing buyer data. Lead Quality Focus: I design multi-step lead forms and qualifying pre-questions to filter out un-qualified leads before ad spend is wasted. ? Estimated Metrics & Campaign Approach: Target CPL: ~$0.80 – $1.20 USD (₹70 – ₹100 INR) depending on audience testing. Structure: A/B testing creative angles (focused on ROI, wealth creation, and 1-on-1 consultation value) combined with tightly targeted Meta/Google Ads. Optimized Funnel: Setting up precise conversion tracking and daily optimizations to scale what works best. I am aligned with your target of 18+ qualified leads per week (72+/month) and look forward to defining the exact "Qualified Lead" criteria with you before kickoff to ensure full alignment. Let's connect in chat to discuss case studies and launch strategy! Best regards, KRISHNA GANGWANI
₹7,500 INR in 40 days
0.0
0.0

Someone who had experience of more than 4 years in performance marketing, I am handled budget of 50 lakhs a month, hence i know how to handle high budget and bring the high revenue
₹7,500 INR in 7 days
0.0
0.0

With a specialization in both Digital Marketing and Sales, I bring the perfect blend for your HNI Lead Generation campaign. Over the course of a decade, I have honed my skills in social media advertising through campaigns on Meta (Facebook & Instagram) as well as Google Ads. By leveraging audience research and employing effective targeting strategies, I have consistently driven not just high lead volumes but - more importantly - high-quality conversions, which is exactly what your project demands. Moreover, my extensive experience in working with premium finance subscription businesses makes me acutely aware of the discerning nature of your target audience. My strategic approach includes highlighting the unique offerings of your service - Budget Planner, Wealth Creation Stock Reports, Elite Sessions, and Portfolio Consultation Sessions - to connect with HNIs who genuinely appreciate the value these add-ons bring. Transparency and accountability are vital for project success. I've successfully delivered multiple data-driven campaigns and am comfortable working within performance-based engagement structures like yours. My weekly performance reporting comes supported by actionable insights, empowering you to make informed decisions. If given the chance to take up this test project and meet your goals, I'm excited not only for our potential long-term collaboration but also about maximizing the potential of future increased budgets for increased results. Let's get started!
₹7,500 INR in 7 days
0.0
0.0

I recently helped bring several ideas to life by creating clean, professional, and user-friendly solutions that are both practical and visually polished. I’d be happy to do the same for your performance marketing project, focusing on generating high-quality HNI leads for your premium finance subscription service. I pay close attention to the details that matter, from identifying the right audience to optimizing for conversions and lead quality. My approach includes complete campaign setup for Meta Ads and Google Ads, audience research, and continuous optimization. In my portfolio, you'll find successful campaigns with similar objectives, showcasing my expertise in finance and premium subscription businesses. I will work closely with you, ensuring adjustments are made until you're completely satisfied with the results. If this sounds like what you’re looking for, send me a message and let’s discuss your project. Regards, joeyb05
₹7,000 INR in 7 days
0.0
0.0

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