Online ecommerce selling fancy dress accessories in the UK ( not drop shipping )
Google ads, analytics, business and tag set up / linked with conversion tracking recording at checkout.
Running search campaign only two ad groups.
Last 90 day ad spend is 1.8k GPB with the store turning over 5.8k GPB
Conversation rate is @ 2.7 and I’m looking at seeing an improvement on this number...
Looking for account review / recommendations and optimisation