The idea here is to build a theme that can transmit the "opposite" of The Rich Jerk using only graphics. My idea is I will not market junk, will not rip off my customers, will offer only helpful advice and treat everyone with respect as a gentleman should. Now say that with graphics!
Graphic should be small and "stylized". My first rough draft idea is a character similar to esurance commercial characters, possibly wearing suit and tie and a hat but I don't want to limit creativity in your design process.
Some logos should have "The Marketing Gentleman" spelled out under the image and some without so eventually brand imaging can eliminate the words.
Items needed are website graphics package (header, footer, background, ico) for the home website, logos suitable for print work in different sizes and also a standalone figure graphic logo in formats suitable for e-mail signatures, forum avatars, web use (i.e. ebook covers etc.) watermark for use with Camtasia/CamStudio videos, etc. business cards. Possibly even a small animated graphic, i.e. figure walking along bottom to corner of page, turn and tip of hat etc. - be creative! Work to be supplied in different graphic formats for types of uses, .gif, .jpg. psd etc.
Bidders should supply a resume of similar work, have enough understanding of american/english to understand and convey the "gentleman" theme into the work and preferably have some preliminary sketch work. No junky work please. If your graphic doesn't exude "gentleman" without the words, it's not good enough. Good luck