Eye catching though simple logo for a beat production company, specializing in making instrumentals for hip-hop and other forms of urban music. The name of the company is Bad Guy Beatz (yes, with a "z" : )). The logo should convey attitude without appearing menacing and speak to individuals looking to purchase or acquire rhythm driven beats--hip-hop, RnB, dance, reggae, dubstep, etc.--without using anything cliche like generic musical instruments or equipment (e.g. microphone). The logo must convey musicality but there should be nothing flowery about it. Its feel is masculine but not macho.