I work at Transcend as the marketing manager. One of my roles is building brands. What I am looking for is someone with corporate logo design experience to digitise a logo concept and provide logo best practice advice in the process. The nature of the business is rigid B2B at a 'Group' level and therefore a robust, simple yet uniquely identifiable logo is needed.
We had some work done previously, [url removed, login to view] attached, but we want to simplify it and make it interchangeable for the multiple businesses. We had thought to have a simple BI logo element, [url removed, login to view], and be able to use a word to the right of it. We currently have two companies: Black Industrialists Group and B I Engineering so we had thought to keep it simple with a simple BI inside a shield or pin type design and then use the same font as currently used for the specific business to the right.
The last, best so far, idea we had is the picture with the indented “I” to have a natural lead for the word. We considered inverting the “B” too but haven’t got further with that. For colours we thought Black and White would be nice and simple but probably too simple so started playing with others. The blue from the original BIG came from the architectural nature of the design if I remember correctly.
If you can assist please let us know and provide a quote for the work.
My name is Dil from The Lion Studios. I realize the importance of deadlines therefore I am proud to have a reputation of delivering on time and within the budget.