We are a publicly listed Financial Group in Australia covering wholesale stockbroking, proprietary trading (Equities), and corporate finance. However the name we operate under now is going to become totally re-branded post an upcoming acquisition.
The opportunity is yours to design our new logo for our parent group (which will be listed on the Australian Stock Exchange) and this same logo will need to have the ability to be adjusted to enable use of our subsidiary companies.
I'll describe it as below:
Parent company: MEJORITY CAPITAL LIMITED (yes this is correct spelling)
Then the same logo needs to be able to easily change to accommodate following subsidiaries:
- Mejority Securities Pty Ltd
- Mejority HK Ltd
- Mejority Nominees Pty Ltd
All you need to focus on is the parent logo only as the 3 subsidiaries above will use the same logo layout, it just needs to be easily able to convert "Capital Limited" into "Securities Pty Ltd" as an example.
Usually finance groups will use a simple but effective classic logo/font so can not be anything too flamboyant. Look at Goldmans Sachs, UBS, JP Morgan, Credit Suisse you will see what we are referring to.
We will also need to get new website of the parent entity created using this logo and an associated font so please keep this in mind for suggestions.