I would like to redesign my website for my dog walking business to make it more engaging to my potential clients. I would also like to boost up my conversation rate as well from leads.
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I spoke to someone with a masters in entrepreneurship and they gave me this advice.
"Scrolling is intuitive for millennials but not so much for older generations.
Want that image to have buttons in front of it because that's where the attention goes as soon as you load the page and if it doesn't have any info in front of the image and if you're older, you might not scroll down and think the page isn't fully functional.
EX [login to view URL] Image in front of buttons.
Should have more images of dogs/cats. Pet owners are emotional so I need to make that connection right away with my pages. Change the top photo
Merge the scheduling and services page. Users want to see all of the relevant info in one place. When a user click on services, they should have a button next to each that lets you schedule the service although that might be more complicated as far as design goes. You could also have a little description or links to descriptions under scheduling."
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