
Closed
Posted
Paid on delivery
Type: Freelance / Remote Role Overview: We are looking for a Meta Ads Specialist to manage and optimize Facebook and Instagram ad campaigns for a growing D2C perfume brand. This is a performance-based role where compensation is directly tied to results generated from ad campaigns. Responsibilities: • Set up and manage Meta Ads (conversion-focused) • Structure campaigns (TOF, MOF, BOF) • Test and iterate creatives (UGC, reels, product ads) • Monitor and optimize performance metrics • Scale winning ads and pause underperforming ones • Collaborate with the marketing lead on strategy and execution Performance Metrics: • Purchases generated • Cost Per Purchase (CPA) • Return on Ad Spend (ROAS) Compensation Structure: • Performance-based (linked to sales generated through ads) • Payments made after verified results (based on tracked data) Transparency and Tracking: • Proper tracking systems will be implemented (Meta Pixel and website tracking) • Clear attribution model for sales generated via ads • Regular reporting and performance reviews Requirements: • Good experience with Meta Ads (any scale) • Understanding of campaign structure and creative testing • Ability to analyze performance data and optimize campaigns • Clear communication and reporting
Project ID: 40387326
32 proposals
Remote project
Active 5 days ago
Set your budget and timeframe
Get paid for your work
Outline your proposal
It's free to sign up and bid on jobs
32 freelancers are bidding on average ₹7,380 INR for this job

Hi, I’d be happy to manage your Meta (Facebook & Instagram) advertising campaigns and help you generate qualified leads, sales, and brand awareness. With 12+ years of experience in digital marketing, I specialize in creating ROI-focused ad strategies tailored to your business goals. ✅ What I Will Handle: 1. Audience Research & Targeting Strategy 2. Campaign Setup (Leads, Sales, Traffic, Awareness) 3. Creative Ad Copies & A/B Testing 4. Pixel & Conversion Tracking Setup 5. Budget Optimization & Scaling 6. Daily Monitoring & Performance Optimization 7. Detailed Reporting & Insights I have hands-on experience managing PPC campaigns for various business models, focusing on efficient spend, relevant traffic, and consistent performance improvement. My approach is data-driven, transparent, and performance-focused, ensuring your ad spend is used efficiently. Let’s discuss your goals and create a winning Meta Ads strategy for your business. Best regards, Rajkumar V.
₹4,500 INR in 30 days
8.0
8.0

Hi Hope you're doing well! I’d love to help you create high-converting Facebook & Instagram ad campaigns that drive sales, leads, and engagement. With 10+ years of experience in Meta Ads (Facebook & Instagram), I have successfully managed ad campaigns across multiple industries, optimizing for low-cost conversions and high ROI. Our Meta Ads Strategy: 1. Audience Research & Targeting 2. Ad Creative & Copywriting 3. Campaign Structure & Objective Selection 4. A/B Testing & Performance Optimization 5. Facebook Pixel & Event Tracking Setup 6. Budget & Bid Strategy Management I will design a data-driven Facebook Ads campaign tailored to your business goals, ensuring higher engagement and conversions. Let’s connect to discuss how I can help! Best regards, Rewathi
₹5,000 INR in 30 days
8.1
8.1

As a seasoned digital marketing specialist with over 6 years of experience, I bring a wealth of knowledge, skills, and hands-on expertise that are directly applicable to your performance marketing needs. I specialize in Facebook Ads, Google AdWords and have worked with a variety of clients on budgets of all sizes – from startups to established brands. This has honed my ability not only to manage ad campaigns but also to think strategically and apply data-driven decision-making techniques to drive successful results. One of the cornerstones of my approach is a deep analytical mindset coupled with adopting the latest advertising trends. My proficiency with Meta Ads and understanding campaign structures will be pivotal in effectively targeting different stages of your customer journey. Furthermore, my ability to identify and test engaging creatives (including user-generated content and reels) will ensure our campaigns stay fresh and optimized.
₹2,000 INR in 7 days
4.3
4.3

Hello, I will professionally migrate your Meta Ads campaigns into a performance-focused setup with precision and efficiency. With 5+ years of experience in Facebook and Instagram Ads for D2C brands, I have successfully managed and optimized conversion-driven campaigns with strong ROAS results. What I will handle for you: • Set up and optimize Meta Ads campaigns (TOF, MOF, BOF structure) • Test and scale creatives (UGC, reels, and product ads) for better conversions • Monitor performance metrics and improve CPA, ROAS, and purchases I am ready to start immediately and focus on driving measurable, performance-based results. Warm regards, Monica Bhatia
₹7,000 INR in 2 days
3.8
3.8

We at Cian Vision Technologies (P) Limited (CVTPL) understand that running ads for a perfume brand is not just about getting views, it’s about getting real customers. Our focus will be on creating and managing campaigns that bring in actual purchases while keeping costs under control and improving results over time. With extensive experience, we handle everything from setting up ads to testing different creatives like reels and product visuals, and continuously improving what works best while stopping what doesn’t. Having worked across D2C and consumer brands, we understand how to connect the right audience with the right message to drive sales. We are genuinely excited about this opportunity and would love to work together to grow your brand. Looking forward to working together. Best Regards, Team CVTPL.
₹10,000 INR in 30 days
1.9
1.9

With 6+ years of experience in digital marketing and performance campaigns, we specialize in scaling D2C brands through Meta Ads with a strong focus on ROAS, CPA control, and consistent purchase growth. For your perfume brand, the approach will be performance-first with structured testing and scaling. • Campaign Structure (Full Funnel) – TOF: Broad + interest targeting for discovery – MOF: Engagement & video viewers retargeting – BOF: High-intent audiences (ATC, IC, repeat visitors) • Creative Testing Engine – UGC-style ads, reels, and product-focused creatives – Hook-based variations (first 2–3 sec optimization) – Continuous A/B testing to find winning angles • Conversion Optimization – Focus on lowering CPA and improving ROAS – Funnel analysis (CTR, CPC, CVR) to identify drop-offs – Landing page feedback for better conversions • Scaling Strategy – Budget scaling on winning ad sets – Kill underperforming creatives quickly – Horizontal + vertical scaling methods • Tracking & Reporting – Meta Pixel + event tracking setup/validation – Clear attribution for purchases – Regular performance updates with actionable insights Important Note: A pure performance-based model works best once initial testing data is available. Open to aligning on a hybrid structure initially to ensure consistent testing and faster scaling. We focus on building a predictable ad system that drives purchases while maintaining strong unit economics.
₹3,000 INR in 9 days
2.9
2.9

As a diligent and experienced web developer within the realm of digital marketing, my team and I bring to the table all the requisite skills needed for this Meta Ads Specialist role. We fully comprehend nuanced aspects like campaign structure, creative testing—essential for a conversion-focused strategy such as yours. Our proficiency in frontend and backend development will also ensure that your tracking systems (Meta Pixel, website tracking) and attribution model are meticulously implemented for transparency and accurate data-driven decision making. Moreover, not only do we understand how to effectively manage Meta Ads campaigns but we know how they integrate with other aspects of your online presence. From building fast, engaging websites with strong SEO-foundation to driving traffic using our knowledge of SEO algorithms, our holistic approach will ensure that your ad campaign is seamlessly woven into your overall digital ecosystem for optimal performance. At the heart of our work ethic is a commitment to transparency, excellence and client satisfaction. By opting for us, you won't solely be hiring so-called specialists, but rather trusted partners who will immerse ourselves fully in shaping and optimizing your ad campaigns across all stages – TOF, MOF, BOF – just as you envision. Let us help you scale new heights of ad-performance and sales-growth.
₹7,000 INR in 7 days
0.0
0.0

Hello, Navigating the complexities of performance marketing for a D2C perfume brand requires a strategic approach, particularly when it comes to managing Meta Ads. Your need for an expert who can optimize campaigns effectively and drive measurable results is clear. With over 12 years of experience in digital marketing, I specialize in setting up conversion-focused Meta Ads across Facebook and Instagram. My expertise includes structuring campaigns (TOF, MOF, BOF) while utilizing A/B testing for creatives—such as UGC and product ads—to maximize engagement. Analyzing performance metrics is second nature to me; I thrive on improving CPA and ROAS through data-driven decisions. I’m also adept at implementing tracking systems like Meta Pixel to ensure transparency in sales attribution. Collaboration is key, and I look forward to working closely with your marketing lead to refine strategies that align with your brand’s vision. What specific challenges have you faced in past campaigns that you'd like to overcome? Best regards, [Your Name]
₹12,500 INR in 7 days
0.0
0.0

With over 10 years of hands-on experience in web design and development, I have built a portfolio of fast, modern, and customer-oriented websites that effectively turn visitors into customers. These are skills that seamlessly integrate into managing Meta Ads for your perfume brand on Facebook and Instagram. My knowledge of Shopify will ensure efficient ad setup and creative testing to maximize results. In my career, I've worked across various industries dealing with multifaceted website projects similar to yours. This diversity offers me a holistic perspective on performance marketing that goes beyond just running ads. I understand the importance of campaign structuring (TOF, MOF, BOF) as well as proficiently analyzing performance metrics like Purchases generated, Cost Per Purchase (CPA), and Return on Ad Spend (ROAS) to guide strategy decisions. Moreover, I know the value of transparency in terms of tracking results. Therefore, I can guarantee an accurate and clear attribution model for sales generated through advertising via Meta Pixel and website tracking. As an added bonus, my experience working outside Freelancer equips me with the flexibility to collaborate seamlessly with your team off the platform- an important factor when maneuvering special tools like pixel codes or discussing sensitive data like tracked sales. Overall, my aim is to deliver results alongside clear communication at every rendezvous
₹7,000 INR in 7 days
0.0
0.0

Hi, I’m Avinash Sharma. I specialize in running performance-driven Meta Ads campaigns with a strong focus on conversions, ROAS, and scalable growth. From structuring full-funnel campaigns to testing creatives and optimizing based on data, I can help drive consistent sales for your D2C perfume brand while keeping CPA under control. I’m comfortable working in performance-based models and delivering transparent, results-focused reporting. Lets connect
₹7,000 INR in 7 days
0.1
0.1

Hi I can manage and scale your Meta Ads with a full-funnel strategy (TOF–MOF–BOF), focusing on high-converting creatives and improving ROAS for your perfume brand. Performance-driven approach with clear reporting. What’s your current average CPA/ROAS? Do you already have winning creatives or need help creating them? if looking for expert lets connect
₹5,000 INR in 7 days
0.0
0.0

Hi! I specialize in scaling D2C Fragrance & Fashion brands and I am fully comfortable with a performance-linked compensation model. In the perfume niche, "Scent cannot be smelled online," so I focus heavily on Creative Strategy (UGC & Aesthetic Reels) to sell the vibe and longevity. My Strategy for Your Brand: Full-Funnel Setup: Structured TOF (Prospecting), MOF (Engagement), and BOF (Dynamic Retargeting) to maximize every rupee spent. The "Hook" Test: Rapidly testing 3-5 UGC hooks weekly to identify what stops the scroll for fragrance buyers. Tracking & Scale: Using CAPI/Pixel to ensure accurate attribution so our performance payouts are always data-backed. I’ve previously delivered a 3.4 ROAS for high-growth fashion brands. Let's start with a 1-week test to prove my numbers.
₹3,000 INR in 30 days
0.0
0.0

I run Meta ad campaigns end-to-end setup, creative testing, funnel structure, scaling, and optimization. I'm comfortable with TOF/MOF/BOF frameworks and know how to move fast when something's working or cut quickly when it's not. I've managed conversion-focused campaigns and understand how to read ROAS and CPA data to make decisions, not just report them. I'm also familiar with Pixel tracking and attribution, so the measurement side won't be an issue. Performance-based compensation works for me I'd rather earn on results. Ready to jump in. Let me know if you'd like to see past work or talk numbers.
₹6,500 INR in 4 days
0.0
0.0

I can help scale your D2C perfume brand with a performance-driven Meta Ads strategy focused on real sales, not just clicks. I’ll structure a full-funnel system (TOF, MOF, BOF) to attract, nurture, and convert customers efficiently. My approach includes continuous creative testing (UGC, reels, product-focused ads) to identify winning angles, while closely monitoring CPA and ROAS to ensure profitability. Using Meta Pixel and proper tracking, I’ll optimize campaigns daily—scaling high-performing ads and cutting underperformers quickly to maximize returns. I believe in transparent reporting and data-backed decisions, aligning perfectly with your performance-based model. My goal is simple: generate consistent purchases at a profitable ROAS. Ready to start and deliver measurable results.
₹7,700 INR in 7 days
0.0
0.0

I understand you need a performance-focused Meta Ads expert to drive purchases and improve ROAS. I can set up and optimize campaigns with proper audience targeting, creative testing, and funnel strategy (TOF, MOF, BOF). I focus on reducing CPA and scaling profitable ads using data-driven decisions. I can also ensure proper tracking with Meta Pixel and provide regular performance reports. I am ready to start immediately and help grow your perfume brand.
₹6,500 INR in 7 days
0.0
0.0

Hi, I saw your project, so Basically My work is to scale this brand from zero level to a Profitable ROAS. I already Worked with many similar D2c & e-commerce brands. I can help with Not only Meta Ads but also Strategy Building, & competitor Analysis & data Driven Scalling. Let's Discuss Everything. Also You can Check Out my portfolio for better clarity. thanks, Sujay (founder & performance Marketer)
₹10,000 INR in 30 days
0.0
0.0

Hello, I am interested in managing and optimizing your Meta Ads campaigns for your D2C perfume brand. I have a strong understanding of conversion-focused advertising and campaign structuring across TOF, MOF, and BOF funnels. My approach would be: ✔ Set up properly structured Meta campaigns with clear audience segmentation ✔ Test multiple creatives including UGC-style ads, reels, and product-focused visuals ✔ Continuously monitor key metrics such as CPA and ROAS to identify winning ads ✔ Scale high-performing campaigns while pausing underperforming ones to improve efficiency ✔ Provide clear performance reports with insights and optimization suggestions I am comfortable working in a performance-based structure and focused on measurable results such as purchases and return on ad spend. I would be happy to discuss your current ad setup and suggest an initial optimization plan. Thank you ..I can start by auditing your current campaigns to identify quick performance improvements.
₹7,000 INR in 4 days
0.0
0.0

I can help you manage and scale your Meta Ads campaigns to generate consistent sales for your perfume brand. I will set up a full funnel campaign structure, test different creatives, and continuously optimize performance to improve ROAS and reduce cost per purchase. My focus will be on scaling winning ads and making data-driven decisions. I am comfortable working in a performance-based model and ensuring transparent tracking and reporting. Let’s connect and discuss your current setup and goals.
₹5,000 INR in 5 days
0.0
0.0

With a deep understanding of Meta Ads and a strategic mindset, I can help your growing D2C perfume brand create impactful campaigns that maximize performance. My experience covers all aspects of campaign management, from audience targeting and creative testing to data analysis and optimization. I specialize in identifying what works and scaling it up while eliminating what doesn't to ensure maximum return on investment. My approach to performance marketing is rooted in storytelling which can be crucial for a product such as perfume. I understand the importance of engaging visual content and high-intent copywriting that speaks not only to your target audience's demographics but also their emotions. By leveraging compelling narratives within ad creatives, I can help your brand forge deeper connections with potential customers, driving not just purchases but also increased brand loyalty. Finally, my track record of delivering results speaks for itself. Exceeding benchmarks like ROAS is not something I hope for; it's something I deliver consistently. Moreover, My pricing model is not just fair, but an ingenious way to drive accountability and align my success with yours. So, if you're ready to take your Meta ads to the next level by working with a skilled professional who combines data-backed strategy with emotionally compelling storytelling – let's collaborate and make some sales magic happen!
₹9,000 INR in 30 days
0.0
0.0

Hi there, I’d love to help you scale your perfume brand with performance-focused Meta ads. I’ve run campaigns that turned ₹2 lakh into ₹6 lakh (3x ROAS) and helped brands build their digital foundation from scratch using performance marketing, SEO and content. I’m very comfortable being measured strictly on ROAS, CPA and purchases, not just clicks or engagement. For your perfume brand, I’ll structure TOF–MOF–BOF campaigns, test emotional hooks around identity, mood and “signature scent”, and use a mix of UGC-style content and clean product creatives to drive actual conversions. I actively test and iterate on hooks, creatives and audiences, quickly pausing what doesn’t work and scaling what does, so every rupee is accountable. With proper tracking (Meta Pixel and clear attribution), I’m confident I can help you turn your ad spend into a predictable, profitable sales engine for your perfume brand — happy to discuss targets and get started. — Shali N
₹12,000 INR in 7 days
0.0
0.0

Bhopal, India
Member since Apr 20, 2023
₹600-1500 INR
₹600-1000 INR
₹750-1250 INR / hour
$250-750 USD
$2-8 USD / hour
₹1500-12500 INR
£18-36 GBP / hour
$250-750 USD
£10-20 GBP
₹1500-12500 INR
₹12500-37500 INR
₹600-1500 INR
€30-250 EUR
₹600-1500 INR
₹600-1500 INR
$250-750 USD
₹1500-12500 INR
$15-25 USD / hour
₹1500-12500 INR
€8-30 EUR
₹12500-37500 INR
$30-250 USD
$10-30 USD