Lead-Generation Performance Marketing Campaign

I need a results-driven performance marketer who can design, launch, and optimise a campaign focused purely on lead generation. The strategy must combine three channels that have already proved valuable for us—social media ads, highly targeted email sequences, and search engine marketing. Because my product line serves both B2B and B2C segments, your creative angles, keyword sets, and list segmentation should speak to decision-makers in companies as well as individual consumers ready to buy. Here is what I expect: • A clear, channel-specific media plan covering audience targeting, creative concepts, projected CPLs, and daily budgets. • Full-funnel setup: ad assets, landing pages or lead magnets, and email nurture flows so leads from each source are handled seamlessly. • Ongoing optimisation for at least the first four weeks, with weekly reporting on cost-per-lead, conversion rates, and next steps. Proficiency in Facebook/Instagram Ads Manager, Google Ads, and a mainstream email platform (Klaviyo, Mailchimp, or similar) is essential. If you have case studies showing previous lead-gen wins across multiple audiences, please include them so I can gauge your fit.

Project ID: 40585657