Business Development Executive Job Description
A business development executive is a senior manager tasked with the job of helping his or her business grow and therefore, they are high-level sales professionals.
Their priority is to assist their companies acquire new customers and sell additional products or services to existing ones; this means the role is a crucial one for any business with the ambition to expand or the necessity to diversify its clientele.
In the vast majority of cases, business development executives work in traditional office environments. They are expected to dress in professional business attire and work 9 am to 5 pm, occasionally putting in overtime hours to meet deadlines or sales quotas.
Because networking is critical in this position, business development managers must often travel to conferences, business meetings, and industry events.
business trips around the country or even around the world are an occasional necessity for many businesses.
Business development executives occupy senior roles at their organisations, they typically work according to their own initiative and have few superiors to answer to. In most companies, if the executive can deliver new clients and high sales volumes consistently, their day-to-day methods and schedules will be left largely up to them.
Business Development Responsibilities
A business development professional has three primary responsibilities:
Identifying new sales leadsPitching products and/or servicesMaintaining fruitful relationships with existing customers
When it comes to generating leads, day-to-day duties typically include:
Researching organisations and individuals online (especially on social media) to identify new leads and potential new marketsResearching the needs of other companies and learning who makes decisions about purchasingContacting potential clients via email or phone to establish rapport and set up meetingsPlanning and overseeing new marketing initiativesAttending conferences, meetings, and industry events
When it comes to the challenge of actually selling, other typical duties include:
Preparing PowerPoint presentations and sales displaysContacting clients to inform them about new developments in the company’s productsDeveloping quotes and proposalsNegotiating and renegotiating by phone, email, and in personDeveloping sales goals for the team and ensuring they are metTraining personnel and helping team members develop their skills
To keep healthy relationships with clients, this mostly requires socialisation. So from simple chats on the phone to lunches and events or conferences business development managers must be sure to keep their customers happy. Of course, as with all office jobs, documentation is also a big part of the work. Business development professionals are also obligated to write reports and provide feedback to upper management about what is and is not working.
Business Development Executive Skills
To be an effective business development executive, an individual must be:
Socially adeptGood with numbersAble to provide quality leadership to a large team of sales people
The skills you need to excel in this position include:
Strong communication and IT fluencyCreative talents and the ability to solve tough problemsIn-depth knowledge of the industry and its current eventsThe ability to handle pressure and meet deadlinesSkill in prioritizing and triaging obligationsAttention to detailExcellent time management and organisation