Marketing Data Science with Python

Overall Goal: Create a model to identify the customers more likely to accept offers.


1) Identify and justify statistically what is the best approach for our problem (classification -i.e. will accept or not-, regression – i.e. the ones that will leave more $-, or expected value -i.e. a x b). At the end our objective is the revenue (we prefer one customer using our product for $1000 than 10 customers using it for $80 for example)

2) Identify and justify the selection of the best model as well as the selection of the best features to be used (our dataset contains +300 features, we expect to end up with 5 to 8)

The work must be presented in a python notebook, with comments and proper justification (ideally statistically)


We have 3 previous campaigns results where we used a custom model. Using the output of this model will possibly bias the new model, for that we have executed a control group in our full customers ‘universe for which we also have the results. The data scientist should define a strategy indicating best way to maximize all the results we have.

Kemahiran: Machine Learning (ML), Python, Statistik

Lihat lagi: data science for marketing analytics packt, digital marketing analytics projects, marketing data science book pdf, market related data analytics, data science for marketing analytics pdf download, marketing data science pdf, is marketing analytics for me, data science for marketing analytics pdf

Tentang Majikan:
( 0 ulasan ) Dallas, United States

ID Projek: #23419841

42 pekerja bebas membida secara purata $2242 untuk pekerjaan ini


Hello, I have around 20 years of experience in data science, data analysis and statistics; have a university degree in physics and economics. I worked on model for customers (leads) rating to define the customers that Lagi

$5000 USD dalam 60 hari
(47 Ulasan)

I am a Data Scientist with 3+ years of experience in Data Analysis, Statistical Modelling, Machine Learning, Deep Learning, Computer Vision and Natural Language Processing. I have worked across various domains such as Lagi

$2250 USD dalam 7 hari
(85 Ulasan)

Hello, I can help you with your project - Marketing Data Science with Python I have gone through your job posting and become very much interested to work with you. I am an expert in this field. I have already comple Lagi

$1800 USD dalam 10 hari
(50 Ulasan)

Hi there - My name is Phong. I’ve read your brief and I am very interested in this project because I have good knowledge and rich practical experience in these fields. I am highly qualified for this project and would l Lagi

$2250 USD dalam 7 hari
(38 Ulasan)

Hello! I do only ML/DS projects, have a vast experience in building Deep learning/ML models. I have built RNNs, Recommenders,dealt with classification and regression tasks. Speaking of your task, I have worked in the M Lagi

$2700 USD dalam 30 hari
(27 Ulasan)

Hey there, I am working as a professional machine learning engineer with prior experience on data science and EDA. You can check out my profile reviews to get a first impression of the deliverables i am providing. O Lagi

$1800 USD dalam 7 hari
(19 Ulasan)

Hi, I'm reaching out about I have been working on Machine Learning, Pattern Recognition, Event Tracking and Natural Language Processing using Python. Below are areas where I am strong and experienced. N.L.P: Get Lagi

$2100 USD dalam 7 hari
(12 Ulasan)

I have over 7+ years of experience along with in-depth technical knowledge on Python, Flask, Node.js, JavaScript, PostgreSQL Administration, Django, MySQL, MongoDB, XML-RPC services, stores, ERP/CRM portals and impleme Lagi

$2900 USD dalam 20 hari
(6 Ulasan)

Hello, I have PhD degree in machine learning. Let me directly come to the point. This problem can be solved using the combination of statistics, forecasting models, and feature reduction. I think I need more informati Lagi

$3500 USD dalam 60 hari
(2 Ulasan)

I have read your requirements. I am managing director of software company and I have team for development so we can complete it perfectly. We have 11+ years of experience in software development. We have developed 40 Lagi

$3000 USD dalam 30 hari
(8 Ulasan)

Hi Most of the previous work is very similar to your requirements. Python, ML and DL are my top skills. I'd like to be your long term partner. I can start right now. Thank you.

$1500 USD dalam 7 hari
(6 Ulasan)

Hello, Dear How are you? Thank you for your posting job. I have read your project description and am very impressive about your project. I have experienced in Python, Machine Learning so I am going to implement your pr Lagi

$2000 USD dalam 30 hari
(4 Ulasan)

Hello, how are you? I hope you have a bright day/evening from your side. I have read the details provided, but please contact me so that we can discuss more on the project. I believe I have the required skills in this Lagi

$2250 USD dalam 7 hari
(17 Ulasan)

I am an highly experienced freelancer and an IIT Roorkee passout. I am offering services in Machine Learning, Deep Leaning, Android app development, Data Science, Natural Language Processing, Computer Vision, OpenCV, s Lagi

$1500 USD dalam 20 hari
(9 Ulasan)

Hi there. Thank you for your posting. I have been working in data science for several years and have a lot of experiences in data analytics & management. I worked on a several projects related to data platform which co Lagi

$2250 USD dalam 7 hari
(7 Ulasan)

Hello, My total experience is 6.8 years in Predictive modeling Statistical Analysis, Optimization and Machine learning techniques. I have implemented data science solutions for the Digital marketing & advertising, Tel Lagi

$2500 USD dalam 7 hari
(8 Ulasan)

Hi, there. I am a senior data analyst & scientist and have 3+ years of experience in data science. I have proceed several challenging projects of data science, such as credit card fraud detection using GAN, cryptocurr Lagi

$2250 USD dalam 7 hari
(2 Ulasan)

I love turning raw data into story-boarded reports that provide actionable insights to executives, or communicate complex data in a simple way to other audiences. I have done few tens of successful projects in Excel, D Lagi

$2500 USD dalam 15 hari
(1 Ulasan)

Hello there, I am a data scientist with more than 8 years of experience delivering machine learning models and an experience working full time in the past with Asian Analytics Giant, Fractal Analytics. I can delive Lagi

$3000 USD dalam 7 hari
(1 Ulasan)

Dear sir. I read your project description very carefully. I've really rich experience in Python & Data Science Programming, so your project is very interesting to me. I'm really confident about your project, and very e Lagi

$2000 USD dalam 7 hari
(3 Ulasan)