1. Homepage customization to make it more customer engaging and friendly.
2. Analytics tool integration like Hotjar or google analytics
3. Tweak and test the checkout process. Integrated one page checkout
4. Product Testimonials –
5. Abandoned Cart inclusion . Through this module , admin gets ability to send emails to customers with abandoned carts. They can also throw offers via the email to make a purchase happen.
6. Using live chat module - Creating a real human connection will help build trust for this purchase as well as lifetime loyalty in the future
7. Loyalty program inclusion
8. Setup a rotating banner to showcase top products & deals.
9. Offer guest checkout
10. POP up builder forms integration ( like Optin monster)
11. Ensure no item remains out of stock which creates an unhealthy impression on customers.
12. Display Your Phone Number Prominently in footer or header also reduces customer’s anxiety in making a purchase.
13. Capture emails- If you can effectively capture emails through a pop-up, offer a coupon code so you can continuously market to them while they are in the decision phase
14. Implement a Browse Abandonment Campaign- By using a tool like Klaviyo you can trigger emails to your customers when they are browsing your website and do not make a purchase. You can send them a coupon for the products they were just looking at or just a gentle reminder why they should buy and not miss out on the deal.