
Open
Posted
•
Ends in 14 hours
Paid on delivery
I need a comprehensive, actionable 12-month tactical marketing plan that will lift UniFi Hub’s brand profile among university administration teams across Australia and lay the groundwork for new B2B partnerships. Scope of work • Map the current competitive and regulatory landscape for fintech solutions in higher-education. • Translate those insights into a positioning statement and clear value messages that speak directly to decision-makers in finance, procurement and student-services offices. • Build a channel mix centred on Social Media (LinkedIn first, then Twitter/X) and long-form Content Marketing (white papers, case studies, short explainer videos and thought-leadership articles). • Lay out a month-by-month calendar that details campaign themes, asset formats, suggested CTAs, indicative budget splits and KPIs for reach, engagement and share-of-voice. • Recommend measurement tools and simple dashboards so I can track brand-awareness lift without a heavy MarTech stack. Deliverables 1. Strategy deck (PowerPoint, Google Slides or Canva) summarising research findings, personas, messaging framework and channel rationale. 2. Excel or Google Sheets calendar showing 12 months of activity, content titles, publication dates, responsible party and success metrics. 3. Two sample content pieces—one LinkedIn post series outline and one 600-word thought-leadership blog draft—to illustrate tone and depth expected. 4. A one-page summary of quick wins I can execute in the first 30 days while the full plan rolls out. Acceptance criteria • Research sources cited and hyperlinked. • KPIs are realistic for an emerging brand with modest spend. • Plan stays tightly focused on university administrators; students and academic staff are treated only as secondary influencers. • All files delivered in editable formats. Timeline A first draft within two weeks of award, with up to two rounds of revisions, and final hand-off no later than four weeks from project start. If you have recent examples of B2B fintech or higher-education marketing work, feel free to mention them when you submit your proposal—seeing your thinking in action will help me choose quickly.
Project ID: 40468869
41 proposals
Open for bidding
Remote project
Active 4 days ago
Set your budget and timeframe
Get paid for your work
Outline your proposal
It's free to sign up and bid on jobs
41 freelancers are bidding on average $1,028 AUD for this job

Hi, B2B fintech marketing strategy for higher education? That’s right in my wheelhouse! I’d love to help UniFi Hub develop a clear, actionable 12-month marketing plan that strengthens brand visibility across Australian universities and positions the company for long-term partnership growth. I can research the competitive and regulatory landscape, define messaging that resonates with finance, procurement, and student-services decision-makers, and translate those insights into a practical multi-channel strategy. The plan will combine LinkedIn-focused social campaigns with thought-leadership content, case studies, white papers, and explainer assets designed to build trust and authority within the higher-education sector. You’ll receive a professionally structured strategy deck, a detailed month-by-month execution calendar with KPIs and budget guidance, sample content pieces that reflect the recommended tone, and a focused quick-wins roadmap for the first 30 days. The goal will be to create a realistic, measurable framework that grows awareness and opens meaningful B2B conversations without relying on an overly complex MarTech setup. Let’s build a marketing strategy that positions UniFi Hub as a credible, forward-thinking partner in higher-ed fintech, Send me a message and let’s get started! Regards, Arwa...
$1,000 AUD in 7 days
8.0
8.0

Hello! Growing a strong brand in the university space takes clear messaging, the right channels, and a steady, long-term plan. I can help UniFi Hub build a simple and practical 12-month marketing strategy that improves visibility with university admin teams across Australia and supports new B2B partnerships. I will research the market, competition, and regulations in the higher-education fintech space and turn that into clear positioning and messaging for decision-makers in finance, procurement, and student services. Then I will build a step-by-step plan focused on LinkedIn and content marketing, with monthly campaigns, content ideas, basic budgets, and clear KPIs. Lets initiate a chat and discuss the project scope and budget in more detail. ThankYou.
$1,000 AUD in 7 days
7.3
7.3

Hello, Would you like the marketing plan to lean more heavily toward brand authority and thought leadership, or prioritize partnership generation and direct B2B lead acquisition from university administrators? I can develop a research-backed 12-month fintech marketing plan with competitor and regulatory analysis, positioning strategy, LinkedIn-focused content planning, KPI-driven campaign calendars, and actionable B2B growth recommendations tailored specifically for the Australian higher-education sector. Please join me in the chat to discuss the project in detail, finalize it, and begin working on it promptly. MoIz
$1,125 AUD in 7 days
6.6
6.6

Hi, I am an experienced digital marketing strategist and content marketer, and I can create a comprehensive 12-month tactical marketing plan for UniFi Hub focused on increasing brand visibility among Australian university administration teams and supporting long-term B2B partnership growth. I will deliver competitive and regulatory research, positioning and messaging frameworks, LinkedIn and content marketing strategies, detailed monthly campaign calendars, KPIs, dashboards, and editable strategy documents along with sample content pieces and actionable 30-day quick wins. Please send a message so we can go through the details, decide on the timeline and deliverables. Best regards.
$750 AUD in 7 days
5.9
5.9

Hello, I’m Firoz Khan from A1Ranking, and I help businesses achieve top Google rankings with proven SEO strategies. With 7+ years of experience in SEO & digital marketing, I’ve supported start-ups, e-commerce stores, and established brands in boosting their visibility, organic traffic, and revenue through data-driven and ethical SEO practices. ? What I Offer: ✔️ Advanced keyword research & competitor gap analysis ✔️ Detailed technical SEO audits to fix site health issues ✔️ Tailored on-page & off-page SEO strategies for your niche ✔️ High-authority backlinks for long-term ranking stability ✔️ SEO-optimized content designed for both users & search engines ✔️ Transparent monthly reports with actionable insights Whether you need a complete SEO overhaul or want to climb Google rankings faster, I can deliver measurable growth with lasting results. Let’s connect and take your website to the next level. I assure you 100% dedication and satisfaction. Regards, Firoz Khan
$750 AUD in 30 days
6.3
6.3

Hello, I have reviewed your project and I understand that UniFi Hub needs more than a generic marketing plan. To build brand visibility with university administration teams across Australia and support future B2B partnerships, the strategy must combine market insight, clear positioning, practical channel execution, and measurable outcomes. That is exactly where I can bring value. I would be happy to assist you with the following: • Researching the higher education fintech landscape, competitors, and regulatory context. • Developing a positioning statement and messaging framework for finance, procurement, and student services decision makers. • Building a 12 month LinkedIn, X, and content marketing plan with themes, formats, CTAs, budgets, and KPIs. • Creating an editable strategy deck, content calendar, quick wins summary, and 2 sample content pieces. • Recommending simple reporting tools and dashboards for ongoing brand awareness tracking. If you are looking for a strategic, actionable, and well structured plan for UniFi Hub, send me a message.
$1,500 AUD in 7 days
5.8
5.8

Quick question — is UniFi Hub currently focused more on building brand awareness within universities first, or actively generating partnership conversations with administration teams right away? I have 7+ years of experience in B2B marketing, SEO, social media strategy, and content-driven brand growth. I can help create a structured 12-month marketing roadmap for UniFi Hub focused specifically on university administrators, procurement teams, and finance decision-makers across Australia. My approach would combine competitor/regulatory research, positioning strategy, LinkedIn-first authority building, thought-leadership content, KPI tracking, and realistic channel planning designed for long-term brand visibility and partnership growth. I can deliver editable strategy decks, content calendars, sample content assets, reporting frameworks, and actionable 30-day quick wins within your required timeline. Thank you, Jojo
$1,125 AUD in 7 days
5.2
5.2

Hello, I am Naresh, a strategic business writer with 7+ years of experience in research, B2B marketing strategy, fintech content development, and business consulting. Alongside my professional writing background, I also serve as the CEO of a startup, which gives me practical experience in brand positioning, growth strategy, investor communication, and market expansion. I would be a strong fit for developing UniFi Hub’s 12-month tactical marketing plan focused on increasing brand visibility and establishing B2B partnerships within Australia’s higher-education sector. My approach combines detailed market research, competitor analysis, positioning strategy, and execution-focused marketing frameworks tailored specifically to university finance, procurement, and student-services teams. For this project, I will deliver: • Comprehensive competitor and regulatory landscape research • Clear positioning statements and value-driven messaging • A LinkedIn-first B2B marketing and content strategy • A detailed 12-month campaign calendar with KPIs, CTAs, and budget allocation • Editable strategy deck and planning documents • Sample LinkedIn content and thought-leadership material • A practical 30-day quick-win action roadmap Being actively involved in startup operations allows me to create strategies that are not only research-backed but also realistic, scalable, and aligned with business growth objectives. Please open the chat for further discussion. Thanks & regards, Naresh
$755 AUD in 1 day
5.2
5.2

Hi there, I understand you need a comprehensive 12-month tactical marketing plan for UniFi Hub to build strong brand visibility among university administration teams across Australia and support new B2B partnerships. My approach will be to develop a structured, execution-focused marketing strategy starting with a competitive and regulatory review of the higher-education fintech landscape. From there, I will build clear positioning and messaging tailored specifically to finance, procurement, and student-services decision-makers. The strategy will focus on LinkedIn-first social media marketing supported by long-form content such as white papers, case studies, thought leadership articles, and short explainer content. I will then design a month-by-month campaign calendar outlining themes, content types, CTAs, KPIs, budget splits, and publishing schedules. This will be supported by simple tracking dashboards in Excel or Google Sheets so performance can be measured without a complex MarTech stack. The deliverables will include a strategy deck, a 12-month activity calendar, two sample content pieces (LinkedIn post series outline and a 600-word blog), and a one-page 30-day quick wins plan. Should the first phase of the strategy focus on broad national awareness across all universities, or a tighter shortlist of priority institutions for faster partnership conversion? I’m ready to start immediately. Warm Regards, Aneesa.
$750 AUD in 2 days
5.3
5.3

1. I am an expert in Market research, Market analysis, Marketing strategies and planning/ Feasibility study. I read your project description and I am sure that I can handle your project. 2. Also expert in all marketing and business writing, PERT, SWOT analysis, environmental analysis , PESTLE analysis, Marketing MIX, Segmentation, Project management, Budgeting, Financial consideration, business plan, market research, SWOT analysis and have done many similar projects. 3. Also an expert in Research writing, research reports, essays and advance essays, dissertations. 4. Your project will be delivered on time with high standard. 5. Expert in all referencing styles (APA/ Harvard, etc.). 6. 100 % Assurance on zero percent plagiarism. 7. TURNITIN / COPYSCAPE plagiarism report will be provided along with completed work 8. Assistance will be provided with number of clarifications until client satisfaction 9. I will provide assistance even after the payment. And will maintain data (content) security.
$750 AUD in 3 days
4.4
4.4

Hi! A 12-month marketing plan only works if it speaks directly to the people controlling budgets and implementation inside universities. The challenge here isn't creating more content it's positioning UniFi Hub so finance, procurement, and student-services leaders immediately understand the value, trust the solution, and see a compelling reason to engage. I'll start by mapping the higher-education fintech landscape, competitor positioning, regulatory considerations, and messaging gaps because strong strategy comes from understanding where attention and trust can be won. From there, I'll build a focused positioning framework and translate it into a month-by-month execution plan across LinkedIn, X, thought-leadership articles, case studies, white papers, and short-form video content. Each activity will include campaign objectives, content themes, CTAs, budget guidance, and realistic KPIs aligned with an emerging brand rather than enterprise-level spend. The final package will include an editable strategy deck, a detailed 12-month content calendar, sample LinkedIn and thought-leadership content, a simple measurement dashboard framework, and a practical 30-day quick-win roadmap so execution can begin immediately while the broader strategy rolls out. Does UniFi Hub already have established customer case studies or partnership success stories that can be leveraged as proof points within the thought-leadership and awareness campaigns? Eurotek Inc.
$1,200 AUD in 2 days
3.9
3.9

Hi Mark T., Last week I delivered a 12‑month B2B plan for a Sydney fintech selling into uni finance/procurement; your brief is almost the same, so I’m confident to handle this really well. i would like to know the below. - Which core promise should lead for UniFi Hub: compliance and risk, faster reconciliation, lower payment costs, or student experience? - What data can I access now: LinkedIn page analytics, GA4, any target account/role lists or past outreach results? I think we should. - Run an ABM‑lite program on LinkedIn: role-targeted sequences + content retargeting from a central resource hub. - Use a simple Looker Studio dashboard pulling GA4, LinkedIn and X to track awareness, reach, and a proxy SOV—no heavy martech. To avoid delays, I set clear approval gates, share living docs in Slides/Sheets, and lock definitions early—so no back‑and‑forth or scope drift. Lets follow a plan like this. - I map competitors and AU regs (ASIC/APRA, OAIC Privacy Act, AML/CTF, PCI/NPP) and cite sources. - I build personas, positioning, and value messages for Finance, Procurement, Student Services with proof points. - I create the 12‑month calendar: themes, assets, CTAs, budget splits, KPIs, plus sample LinkedIn series + 600‑word blog. - I set up tracking, the dashboard, and a 30‑day quick‑wins one‑pager; we review and lock
$1,500 AUD in 16 days
4.0
4.0

Good day, As a senior marketing strategist, I am confident in creating a tailored 12-month tactical marketing plan for UniFi Hub that aligns with your goal of enhancing brand visibility among Australian university administration teams. With experience in B2B marketing, I can develop a strategic positioning statement, craft compelling value messages, and curate a channel mix focusing on Social Media and Content Marketing. I look forward to discussing further details and sharing relevant portfolio samples in our chat. What I will do: - Conduct in-depth research on the competitive and regulatory landscape in higher-education fintech - Develop a comprehensive marketing strategy with a strong focus on university administrators - Create engaging content pieces aligned with the brand's objectives - Provide detailed monthly campaign calendars and success metrics High-quality work within budget. Let's chat soon! Regards, Hira Khan
$750 AUD in 4 days
3.4
3.4

Hello, With over a decade of experience in Social Media Marketing, I am Baljinder Kr. I have successfully crafted and executed strategic marketing plans for various industries, including fintech and higher education. I thoroughly understand the requirements of your project and am ready to deliver a comprehensive 12-month tactical marketing plan for UniFi Hub. This plan will include detailed insights on the competitive and regulatory landscape, a tailored positioning statement, a channel mix focused on Social Media and Content Marketing, a month-by-month calendar with KPIs, and recommendations for measurement tools. Let's discuss further in chat to align on the specifics of the project. Best regards, Baljinder Kr
$750 AUD in 7 days
3.6
3.6

As a seasoned full-stack web developer and digital marketer, I have the comprehensive knowledge needed to tackle your Fintech Marketing plan head-on. Benefit from my 7 years of industry experience wherein I have successfully designed and built websites and web applications that engage millions of users. This capacity is crucial as we focus on generating visibility for UniFi Hub by positioning it distinctly among competing fintech solutions within Australia's higher education sector. My approach will strategically target university administrations by creating compelling content, including white papers, case studies, explainer videos and thought-leadership articles to communicate the unique value proposition of UniFi Hub. Leveraging social media platforms like LinkedIn and Twitter along with an effective content marketing strategy, we will not only create brand awareness but also lay the groundwork for B2B partnerships - our ultimate aim. Additionally, my ability to effortlessly follow instructions and guidelines while working collaboratively will ensure that your project receives utmost attention and precision. I am fully prepared to not only map out a tactical 12-month marketing plan, but also lay down dedicated KPIs and indicative budget splits that are realistic for UniFi Hub's modest spend. Get ready to track your brand's awareness with ease using the simple yet effective dashboards I'll recommend!
$750 AUD in 2 days
3.1
3.1

As a seasoned freelance research writer and marketing strategist, I have the experience you need to develop an impactful marketing plan for UniFi Hub. I bring double value to the table: quickness and quality . I'll invest my expertise to first map out and understand the unique competitive and regulatory landscape of fintech solutions in higher education in Australia, which will inform a positioning statement and value messages tailored for university administrators. Not only can I develop a comprehensive month-by-month calendar with clear CTAs and budgets, but I'll also provide measurement tools, allowing you to effectively track brand awareness without depending on heavy MarTech stacks. In essence, my market research skills will construct valuable content marketing avenues that include whitepapers, case studies, explainer-videos, and thought-literature articles with the LinkedIn platform at the forefront and later branching into Twitter/X. Resultant is a roadmap who's reward metrics (reach, engagement, share-of-voice) reflect a realistic grasp of UniFi Hub's emerging brand within given resources. Additionally, my prowess in project management means your deadline requirements will be met promptly; you'll receive results within four weeks of project commencement.
$1,125 AUD in 1 day
3.3
3.3

Hi there, With an impressive suite of skills spanning branding, design, software development, data analysis and more, I offer a unique and comprehensive perspective to your fintech marketing needs. My experience will enhance your project with the right blend of strategic thinking and creative execution. To date, my work has primarily focused on gathering insights to drive targeted messaging which aligns beautifully with the work you need accomplished in relation to understanding the competitive landscape for fintech solutions in higher education. Moreover, having delivered impactful results in B2B marketing for companies similar to yours, I understand the importance of not only reaching decision-makers but also creating tangible value propositions tailored specifically to their needs.
$1,125 AUD in 3 days
3.0
3.0

As a digital marketing strategist, I have a deep understanding of the complexities involved in establishing a brand profile and forging B2B partnerships within regulated industries. My previous work includes successful campaigns for fintech companies as well as various educational institutions. Through my multifaceted approach incorporating targeted content creation and social media expertise, I can help UniFi Hub navigate the competitive landscape and appeal directly to university administration teams. My keen understanding of data-driven decision making is an asset that can benefit your project greatly. Your deliverable of KPIs aligned with realistic budgets is a challenge I'm passionate about solving. Along with creating content that resonates, I equally understand the importance of tracking its potency, so your 4th deliverable is covered too. I'll ensure all this is done solidly without putting unnecessary strain on your resources. Lastly, as a comprehensive digital marketer, my skills go beyond strategy: from SEO to running paid advertisement campaigns effectively, I have the technical knowledge to optimise your entire digital presence. This includes devising ways to make use of simple yet effective marTech tools for tracking brand awareness lift without a heavy MarTech stack you want- to keep it light while impactful.
$1,125 AUD in 7 days
2.0
2.0

Hi Quick question, is this proposal for a government RFP or a private company? And do you already have some content drafted, or are we starting from scratch? I specialize in writing clear, strategic business plans and RFP responses that are tailored to your goals and aligned with submission requirements. Whether it’s structuring the document, doing market research, or polishing the language, I can help you deliver something professional and persuasive. I have all of these skills Market Research, Digital Marketing, Content Marketing, Brand Management, B2B Marketing, Marketing Strategy, Social Media Marketing and Marketing Let me know what stage you’re at, and I’d be happy to jump in.
$1,440 AUD in 1 day
1.8
1.8

Hi, You need a sharp 12-month B2B marketing plan that moves UniFi Hub from “another fintech vendor” to a credible partner for Australian university administration teams, and I can build that with clarity and precision. With 6 years of experience in marketing strategy, B2B marketing, content marketing and market research, I create practical plans that convert research into messaging, channels and measurable action. I will map the competitive and regulatory landscape, translate findings into a decision-maker-focused positioning framework, and build a LinkedIn-first channel mix supported by long-form content that speaks to finance, procurement and student-services leaders. I also keep execution lean by using manual 7 white hat techniques to ensure the work is grounded in quality, relevance and sustainable brand growth. You’ll receive an editable strategy deck, a 12-month calendar with KPIs and budget splits, two sample content pieces, and a 30-day quick-win plan. I can deliver the first draft within 2 weeks and final hand-off within 4 weeks, with revision rounds built in. Do you already have any existing brand guidelines, customer interviews, or competitor examples you want me to factor into the plan? Thanks,
$1,250 AUD in 6 days
0.0
0.0

Brisbane, Australia
Payment method verified
Member since Apr 14, 2020
$30-250 AUD
$30-250 AUD
$30-250 AUD
$30-250 AUD
₹1500-12500 INR
₹1500-2000 INR
$10-50 USD
$30-250 USD
$10-30 USD
₹1500-12500 INR
$250-750 USD
$30-250 USD
$15-25 USD / hour
$30-250 USD
₹750-1250 INR / hour
$15-25 USD / hour
$250-750 USD
$10-30 USD
$30-250 AUD
₹1500-12500 INR
$15-25 USD / hour
₹12500-37500 INR
₹500 INR
₹750-1250 INR / hour