· Provide industry overview, identify key competitors and market analysis of competitors, including market share, strengths and weaknesses. Utilize information obtained to recommend pricing and sales forecasts and validate assumptions for company.
· Review current status of potential customer demographics and future trends in terms of size, location, psychographics and purchasing behaviors.
· Plan and execute a focus group to determine value to customer and response to service offerings, product, buying preferences, and motivation for purchasing decision. Obtain feedback regarding specific benefits of purchase to meet customer’s needs/wants.
· Provide market insights, analysis on best practices to reach particular market segment in areas of advertising and publicity, social media and branding.
· 5+ years market research experience, preferably within luxury goods retail and events industry
· Strong command of market research methodologies and procedures.
· Willingness to tackle unfamiliar research requests.
· Experience conducting market research within a niche market segment
· Experience with brand research and analysis for a startup.
· Experience with focus group creation, execution and analytics.
. Minimum of 2 successful Case Studies that reflect deliverables.
37 pekerja bebas membida secara purata $36/jam untuk pekerjaan ini
Hello. I am Edwin. I have done several tasks similar to this and I have what it takes to handle your project. Client satisfaction is always my priority. Please accept my bid for top quality work.