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We are launching Spand, a premium, minimalist health-tech and biometric tracking ecosystem. We need an experienced, high-end motion graphics designer to produce a stunning, 60-second product demonstration and promotional video. The aesthetic of our brand is sleek, dark-mode, and minimalist (similar to the design language of Apple Health, Oura, or linear-style tech promotions). The video will blend our app's UI/UX screens, screen recordings of live prototypes, and smooth vector animations to tell a seamless story of automated health tracking. Creative Direction & Aesthetic Style: Clean, premium, professional, minimalist. No cluttered elements, bright cartoonish animations, or aggressive stock transitions. Color Palette: Dominated by a rich, stealth dark background (#141716) combined with crisp white typography and a signature dark slate green brand accent. Pacing: Calm, confident, fluid, and high-tech. Audio: Minimalist electronic/lo-fi ambient background track paired with a deep, professional voiceover. Video Structure & Scene Breakdown The freelancer will be provided with a detailed script, but the key animation sequences include: The Hook (0-10s): Abstract kinetic typography and a pulsing vector heartbeat line transitioning into the Spand logo. Wearable Data Sync (10-25s): Dynamic 3D device/phone mockup showing smooth data streams (representing BLE packets) flying into the dashboard, causing a biometric line graph to rise elegantly in real-time. Vision AI Food Scanning (25-45s): An animated smartphone camera frame hovering over an image of a meal (Indian Thali). Minimalist bounding boxes and geometric lines must smoothly "snap" onto separate food items, displaying expanding progress rings calculating calories. AI Insight Engine (45-55s): A clean, premium push notification panel sliding fluidly down the screen displaying personalized user advice. Call to Action (55-60s): Smooth scale-in of our premium app icon alongside Apple App Store and Google Play badges. What We Provide to the Selected Freelancer Complete scene-by-scene script with timestamps and voiceover cues. High-fidelity Figma source files containing all raw UI layers, screens, icons, and components. Vector assets (SVG/PNG) of our logos and app icons. High-framerate mobile screen recordings of the active application workflow to use as reference or direct integration. Corporate typography font files. Deliverables Required 1x Master Video: 16:9 widescreen format (1080p or 4K, 60fps) for YouTube, website, and pitch presentations. 1x Vertical Cut: 9:16 portrait format optimized for Instagram Reels, YouTube Shorts, and App Store previews. Source Files: Fully organized project project files (Adobe After Effects / Premiere Pro). Audio: Final mixed audio track with licensing for commercial background music and voiceover integration. Freelancer Requirements Expertise in Adobe After Effects, Cinema 4D, or Blender for high-end UI/UX phone mockups and vector animations. A proven portfolio showcasing app promo videos, SaaS explainer videos, or UI motion design. Applications without a portfolio link displaying high-end tech aesthetics will not be considered. Strong communication skills and willingness to go through 2-3 rounds of minor visual revisions.
Project ID: 40479874
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