• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
• Creating content for LinkedIn post, and other social platforms to drive engagement from the community
• Posting Twice a day with unique and engaging content.
• Managing & maintaining brand identity on forums, review sites, blog listings etc.
• Continuously improve by capturing and analysing appropriate social data/metrics, insights and best practices, and then acting on the information
• Actively identifying and working with social media influencers, driving engagement and monitoring impact
• Tracking competition on social media
Develop strategies and tactics to deploy successful marketing campaigns from ideation to execution.
Develop detailed project plan & monitor progress.
Manage SEO/SEM, Social Media, PPC & Content Marketing & Lead Generation.
Work with content team on SEO strategy.
Responsible for SEO -On-Page and OFF-Page Optimization for internal as well clients Projects.
Solid knowledge of website analytics tools (e.g., Google Analytics).
Experience in setting up and optimizing Google Ad-words campaigns.
Social media optimization (SMO) activity includes promotion of product page on social network sites like Facebook, Twitter, Google Plus, Blogger, LinkedIn etc.
(Linkedin, Facebook etc.)Launch optimized online adverts through Google Adwords, Facebook etc.
Communication to team and management on project development, timelines, and results.
Should be good at off page submission like classifieds, directories, article sharing and building natural backlinks etc.
Candidates should be able to work on different aspects of digital marketing such as Google Adwords, Social media marketing, SEO, Affiliate marketing, YouTube marketing etc.
SEO and Digital Marketing experience a must.