As you may know, a core component of any SEO project is the ability to analyze the competition and to properly re-engineer the HTML of your website to maximize search engine ranking. My normal process is to analyze your site in order to properly provide you with guideance and recommendations. I believe that the search engine optimization industry is growing, learning, maturing and as a business tool is able to deliver on expectations of internet traffic today and tomorrow. Additionally, I focus on strategies in obtaining search engine rankings that enable businesses to exceed their strategic objectives and goals.
It is important to note that search engine optimization is a never ending process. It consists of a high amount of research, analysis, submission, ranking analysis and reporting. Search engine optimization takes a considerable amount of time and human resources to do it correctly. In addition, because the Google algorithm has over 200 variables your site will flucuate in rankings, at times it may be in a higher ranking and at other times it may fall to a lower ranking, so keep this in mind in regards to the search engines.
First and most importantly, your largest cost in any SEO project is doing nothing or is the cost of failure. Whatever you decide today or from the information provided to you in this email, I must say that "failing is so extraordinary expensive". Second, if you are not ranking for any of your keywords, it is costing you money today and market share tomorrow, if you do not act now; in a few months you will be facing a competitor with a tremendous head start that you will most likely be spending more money to compete than if you started now.
I have found that consulting projects consist of predetermined allocated time. With this in mind my consulting service fee consists of a mimimum of 10 hours per month at a rate of $75 per hour.
I hope you have found this information helpful and useful your next course of action.
I look forward in hearing from you.