ExpatKey social Media Management & Content

I want ExpatKey to launch on social media with a polished, professional presence that immediately builds trust with new leads. Instagram is our priority channel, with every piece of content natively tweaked for LinkedIn and Facebook so messaging remains consistent across platforms. Deliverables for the first month • 10 static feed posts — full-width designs that follow our brand guideline for colours and fonts, plus attention-grabbing captions and researched hashtags. • Reels scheduled and published using the videos I supply, trimmed or subtitled as needed to fit current best practices. • 3–5 Instagram Stories each week to keep the account active between main posts. • Reposts and cross-channel scheduling handled so content appears seamlessly on LinkedIn and Facebook. • Visual housekeeping: a cohesive IG grid theme, custom highlight covers, and a fresh Facebook banner. Content direction Everything should read in a crisp, professional tone and revolve around three pillars: product benefits, client testimonials, and wider industry trends that matter to our audience of relocating professionals. Workflow & approvals I’ll share a monthly content plan first. Once you’ve created the designs and copy, send them for approval; I’ll turn feedback within 24 h so revisions can be applied quickly. Final, approved assets and schedules are stored in an organised Google Drive folder before going live. If you’re comfortable working within existing brand guidelines and can keep the feed looking sharp while telling compelling stories, let’s get started this month and make a strong first impression.

Project ID: 40600056