Promo Graphics & Ad Strategy

I’m ready to roll out a series of eye-catching social media graphics for Facebook and Instagram that will anchor my upcoming promotional posts and event announcements. Beyond the visuals themselves, I also need a clear paid-media plan that turns those creatives into results. Here’s the scope: • Social-first design: polished, scroll-stopping graphics sized correctly for each platform, delivered in layered source files (Photoshop or Illustrator) plus web-ready PNG/JPG. • Ad copy & targeting suggestions: concise headlines, primary text, and recommended audience segments to pair with each creative. • Media buying roadmap: budget allocation by objective, placement recommendations inside Meta Ads Manager, and an outline of key performance metrics I should track after launch. Acceptance criteria: final designs shipped in the agreed formats, a brief playbook (PDF or Google Doc) detailing campaign structure and spend breakdown, and assets loaded into a shared folder for easy hand-off. If you have questions about the brand look, tone, or past campaign data, let me know so we can hit the ground running.

Project ID: 39749578