Wellness Brand Social Media Content

My wellness-lifestyle brand needs a steady flow of short-form video that both educates and builds community. Each week I will supply raw ideas or rough footage; you transform them into 4–5 polished Reels/Shorts ready for Instagram, Facebook, and repurposed for YouTube. Alongside the videos, I also want a handful of eye-catching static posts plus all the copy that ties everything together—hooks, captions, CTAs, and hashtag sets that feel natural, not spammy. Beyond production, I expect an organic growth strategy: guidance on posting cadence, trend spotting, community engagement and simple analytics checkpoints so we can refine what works. Wellness audiences respond best to calm, trustworthy, educational content, so tone and visual style should reflect that. Deliverables each week • 4–5 vertical educational Reels/Shorts (≤60 s, captions burned in) • 2 static posts with on-brand imagery or simple graphics • Captions + hashtag blocks for every asset • Quick performance notes and next-step recommendations Assets must be optimised for Instagram and Facebook first, with file variations sized for YouTube Shorts. Canva, CapCut, Premiere Pro, or similar tools are fine as long as output quality is crisp and consistent with brand colours and fonts. If you can keep the content calendar full, on message, and growth-oriented, let’s talk details and timelines.

Project ID: 39750061