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Website Redesign Brief For Overseas Developers Company: MB Lights Website: MB Lights ⸻ Primary Objective Transform MB Lights from a lighting supplier website into a professional project lighting solutions company focused on: * Architects * Electrical Contractors * Builders * Consultants * Developers * Commercial Property Owners The website should generate: * Quote requests * Lighting design requests * Specification opportunities * New project enquiries ⸻ Current Website Strengths ✓ Clean branding ✓ Good project photography ✓ Testimonials ✓ Product range ✓ Capability messaging ✓ Commercial project experience ⸻ Current Website Weaknesses Homepage Currently focuses on “Lighting Solutions” but doesn’t immediately show: * Why MB Lights is different * Key products * Featured projects * Design capabilities * Australian stockholding * Custom manufacturing Product Pages Need: * Better imagery * Technical downloads * Application photos * Related products * Better filtering Projects Need stronger case studies showing: * Project value * Products supplied * Client * Builder * Electrical contractor * Project challenges Downloads Should have a dedicated resource centre. ⸻ Recommended Sitemap Home About MB Lights Services Lighting Design Product Selection Site Consultation Project Management Custom Manufacturing ⸻ Products Downlights Track Lighting LED Strip Aluminium Profiles Exterior Lighting Bollards Emergency Lighting Industrial Lighting Drivers & Controls ⸻ Projects Commercial Offices Retail Hospitality Industrial Education Public Spaces ⸻ Resources Datasheets IES Files Warranty Documents Declaration of Conformity Installation Guides ⸻ Contact Request Quote Request Lighting Design ⸻ New Homepage Layout Section 1 – Hero Banner Large image: Puma HQ, Myer Head Office or best completed project. Headline: Project Lighting Solutions Delivered Subheading: Commercial • Architectural • Industrial Lighting Specialists Buttons: * Request a Quote * Request Lighting Design ⸻ Section 2 – Trusted By Display logos: * Puma * Myer * DHL * Axiom Workplaces * San Remo Electrical Section 3 – Product Categories Categories: * Downlights * Track Lighting * LED Strip * Profiles * Exterior * Industrial ⸻ Section 4 – Why MB Lights Four key tiles: Lighting Design Custom Manufacturing Fast Delivery 5 Year Warranty ⸻ Section 5 – Featured Projects Large image cards: * Puma Headquarters * Myer Head Office * DHL * FS8 Gym * Maribyrnong Civic Centre Current projects already appear on the website and can be expanded into full case studies. ⸻ Section 6 – MB Lights Capability Highlight: * Lighting Calculations * DIALux Design * Emergency Compliance * Product Selection * Energy Reduction * Consultant Support ⸻ Section 7 – Testimonials Keep existing testimonials but convert them into a professional slider format. ⸻ Section 8 – Call To Action Working On A New Project? Request a Quote Request Lighting Design ⸻ Product Page Requirements Every product page should contain: Product Gallery Minimum 5 images Product Overview Technical Specifications Downloads * Datasheet * IES File * Warranty Applications Real project photos Related Products Enquiry Form ⸻ Project Page Template Every project should include: Overview Client Builder Electrical Contractor Products Supplied Challenges Results Gallery This will dramatically improve consultant engagement and SEO. ⸻ Resource Centre This is currently one of the biggest missed opportunities. Create a searchable library for: * Datasheets * IES files * DoCs * Warranty Statements * Installation Instructions Consultants and contractors love this. ⸻ SEO Targets Focus on keywords such as: * Commercial Lighting Melbourne * Architectural Lighting Australia * LED Strip Lighting Supplier * Aluminium LED Profiles Australia * Lighting Design Melbourne * Commercial Downlights * Architectural Lighting Solutions
Project ID: 40537090
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234 freelancers are bidding on average $6,615 AUD for this job

With over 16 years of experience in web development, my team at BVM Web Solutions Pvt. Ltd. is perfectly equipped to handle the complexity and scale of your project. We specialize in transforming websites into robust platforms that satisfy every customer's need while driving maximum conversions. My extensive experience in SEO will ensure that your new site is optimized for high visibility, bolstering your rankings and bolstering your competitive edge on popular searches like 'Commercial Lighting Melbourne'. Furthermore, with a competent graphic design team on board, we'll breathe new life into your site's aesthetics, making it engaging, and aligning with modern tastes. We'll revamp the Design section, integrate sliders for compelling testimonials, and invigorate the Resources Centre with a searchable library for all your product documentation needs. But perhaps what separates my team from others is our commitment to long-term support and timely delivery. We believe that clear communication throughout the project is the key to success. From website maintenance to eCommerce development, we're here to help you every step of the way. Choose us, and let's get ready to transform MB Lights into a professional project lighting solutions company that stands out from its competitors.
$7,500 AUD in 55 days
9.8
9.8

Hi there, We understand you're looking to transform MB Lights into a professional project lighting solutions company, targeting architects, electrical contractors, builders, and more, with a website that generates quote requests, lighting design requests, and new project enquiries. With our 17 years of web development experience and a 5.0 rating across 458 reviews on Freelancer, we're confident in delivering a website overhaul that meets your objectives. We've worked on similar projects, such as a website for a luxury retail brand and a web/digital agency, utilizing PHP, WordPress, and custom design. Our team will ensure the new website showcases your unique value proposition, key products, and featured projects, while also providing a seamless user experience. One question: What is the expected timeline for the completion of this project, and are there any specific SEO targets or keyword priorities we should focus on? Feel free to message us to discuss the details! — Webbook Studio
$7,700 AUD in 30 days
9.2
9.2

Our team has extensive experience using various technologies, frameworks, and software stacks, enabling us to cater to your unique business needs and deliver a stunning website that accurately reflects MB Lights' project-oriented focus.
$8,900 AUD in 40 days
9.2
9.2

We can make a professional website overhaul a website that's designed to your exact specifications to elevate MB Lights from a lighting supplier to a project lighting solutions powerhouse. I have extensive experience in Logo Design, Website Design & Development, UI/UX Design and SEO, which are the very skills needed to transform your current website into an engaging platform that generates quote and design requests, specification opportunities, and new project enquiries. Keeping in mind your objectives and existing strengths, I will revamp the homepage to immediately highlight what sets MB Lights apart - from key products to featured projects, design capabilities, Australian stockholding, and custom manufacturing. Further enhancing user experience on the product pages is also within my domain of expertise - providing vivid imagery, technical downloads, application photos, related products and efficient filtering mechanisms. Most importantly, I understand the profound significance of case studies on your projects page due to their potential to demonstrate not only MB Lights' product range but the value you bring to each project through exceptional lighting solutions. From the improved So what are you waiting for? Let's shed some light on this project together! Regards Andy
$7,500 AUD in 15 days
9.5
9.5

Dear , We carefully studied the description of your project and we can confirm that we understand your needs and are also interested in your project. Our team has the necessary resources to start your project as soon as possible and complete it in a very short time. We are 25 years in this business and our technical specialists have strong experience in Website Design, Graphic Design, SEO, WordPress, Website Management, Digital Marketing, Web Development, Website Optimization, Content Management System (CMS), Web Design and other technologies relevant to your project. Please, review our profile https://www.freelancer.com/u/tangramua where you can find detailed information about our company, our portfolio, and the client's recent reviews. Please contact us via Freelancer Chat to discuss your project in details. Best regards, Sales department Tangram Canada Inc.
$7,056 AUD in 5 days
8.9
8.9

Hi — Elias here from Miami. I understand you're looking to overhaul the MB Lights website to enhance user experience and functionality. The goal is to create a platform that effectively showcases your lighting solutions while driving engagement. A common issue in projects like this is ensuring the site remains scalable and maintainable. The tricky part is balancing aesthetics with functionality, especially when integrating SEO best practices. We want a design that looks great and performs well in search rankings. My approach would involve assessing your current site to identify areas for improvement while emphasizing a clean, intuitive design. I prioritize stable architecture and future-proofing, ensuring your site can grow with your business. I’ve worked on similar projects where we streamlined content management and improved load times, resulting in better user retention. A few questions to better understand the scope: Q1 – What specific user roles and permissions do you envision for the new site? Q2 – Are there any particular integrations or functionalities you see as essential? Q3 – What are your expectations regarding website traffic and scaling in the future? Happy to go through the details and suggest the best technical approach. Looking forward to hearing from you.
$7,500 AUD in 26 days
8.1
8.1

As the Creative Director at Our Software, I have overseen and developed numerous successful website revamps like the one MB Lights needs. Your project aligns perfectly with our core competencies of web design and development, Content Management Systems (CMS), and our instinctive understanding of effective SEO strategies. Strengthening your company's branding, enhancing user experience (UX) and creating a streamlined digital resource library are my priorities for your revamp. Finally, your Resource Centre requirements aren’t just understood by us; we know how much it would add to the convenience routines of consultants and contractors when updated and stocked with the latest industry resources. It is through this detail-oriented outlook that we drive positive feedback, satisfied users- giving you great SEO traction with highly-targeted keywords. With us at Our Software leading your website revitalization efforts, you can rest assured that miracles will indeed happen - in turning your dreams of a technologically advanced platform capable of exceeding customer expectations into an amazing reality!
$5,000 AUD in 20 days
8.4
8.4

Hello, I’m Ranjika, an experienced WordPress developer with proven success in B2B website redesign and lead-generation projects. I have carefully reviewed your MB Lights brief. This is more than a redesign—it’s a repositioning of the business from a lighting supplier to a project lighting solutions company focused on architects, builders, consultants, contractors, developers, and commercial property owners. My expertise includes WordPress, UI/UX design, SEO, custom development, resource libraries, and conversion optimization. I can transform the homepage around project-focused messaging, featured case studies, trust indicators, lighting design services, and strong enquiry CTAs. I can also enhance product pages with technical downloads, application galleries, related products, filtering, and enquiry forms while building a searchable resource centre for datasheets, IES files, warranties, and installation guides. The project pages will be restructured into SEO-friendly case studies highlighting clients, builders, products supplied, project challenges, and outcomes. This approach will strengthen consultant engagement and improve search visibility for target keywords such as Commercial Lighting Melbourne, Architectural Lighting Australia, and Lighting Design Melbourne. I would be happy to help transform MB Lights into a professional lead-generating platform that supports long-term growth and commercial project acquisition.
$5,000 AUD in 30 days
8.1
8.1

Hi, We would like to grab this opportunity and will work till you get 100% satisfied with our work. We are an expert team which have many years of experience on Website Design, Graphic Design, SEO, WordPress, Website Management, Digital Marketing, Web Development, Website Optimization, Content Management System (CMS), Web Design Lets connect in chat so that We discuss further. Regards
$9,000 AUD in 7 days
7.8
7.8

How many products are currently on the site, and are the project case study details — client, builder, contractor, products used — ready to drop in or will that need collating?I'll rebuild MB Lights on WordPress with Elementor, repositioning it from a supplier site to a project-led commercial lighting company. New homepage layout, full product pages with specs and downloads, detailed project case studies, a searchable resource centre, and dual CTAs pushing quote and lighting design requests throughout.
$5,000 AUD in 3 days
7.8
7.8

Hi, As an agency with a diverse team of expert developers and designers, we have the comprehensive range of skills you need to transform your MB Lights website into a professional project lighting solutions platform. Our frontend and backend development expertise in languages like PHP, Python & Django, JavaScript (including React.js, Angular.js), and more ensures we can create a visually appealing and highly functional new layout for your homepage, products, and projects pages. I especially want to emphasize our CMS & eCommerce Development proficiency to guarantee a seamless user experience and easy product management. Moreover, I would love to highlight our AI expertise, including building AI chatbots and agents for knowledge systems, AI workflow automation, NLP savvy apps, AI-powered analytics, and business tools. Additionally, our solid background in digital marketing will ensure we optimize your website towards your desired SEO keywords tackling challenges such as "Commercial Lighting Melbourne” or "Architectural Lighting Australia" to boost your online visibility. In conclusion, choosing us means choosing an experienced team that is well-versed in executing job sitemaps like yours competently. We are obsessed with delivering scalable web applications and custom business solutions that are secure, user-friendly, and performance-oriented because at ultimately at MB light's goals drive us too. Thanks....
$7,500 AUD in 25 days
7.9
7.9

Hi I understand the goal is not just a website redesign but repositioning MB Lights as a professional project lighting solutions company that attracts architects, consultants, builders, contractors, and commercial developers. I have experience designing conversion focused websites with strong UX, structured service pages, resource centers, case studies, and SEO driven architecture. Your proposed sitemap and homepage strategy already provide a strong foundation, and I can help transform it into a modern platform that generates quote requests, lighting design enquiries, and specification opportunities while showcasing MB Lights' expertise, project portfolio, and technical capabilities. The focus will be on user journey, lead generation, product discoverability, resource accessibility, and consultant engagement. Portfolio https://www.freelancer.com/u/Humaumair12 Timeline will depend on the platform and content migration requirements. Do you plan to keep the existing website platform or are you open to rebuilding on a different platform if it improves performance and scalability? Warm Regards, Huma
$7,500 AUD in 2 days
7.7
7.7

Hi, I will transform MB Lights into a leading project lighting solutions company for architects, contractors, and developers. The redesigned website will showcase key products, featured projects, and design capabilities to drive quote requests and new project enquiries. You can expect a revamped homepage highlighting MB Lights' unique offerings, improved product pages with better imagery and technical downloads, and stronger case studies showcasing project value and challenges overcome. I will ensure easy navigation with a recommended sitemap and a dedicated resource center for downloads. How do you envision the new project page template enhancing consultant engagement and SEO for MB Lights? Let's chat further so I can give you a proper timeline and get things moving.
$5,000 AUD in 7 days
6.7
6.7

Greetings! I will redesign MB Lights into a professional project lighting solutions website. I will create new homepage with hero, trusted by logos, product categories, why MB Lights, featured projects, capability, testimonials, and CTA. I will build product pages with galleries and downloads, project case studies, resource centre, and optimize for commercial lighting keywords. I have web design and SEO experience. Send your site access and brand assets. Thanks, Revival
$5,000 AUD in 30 days
6.8
6.8

Hello! I'll redesign the MB Lights WordPress site end to end, building out the full recommended sitemap, a conversion-focused homepage with all eight sections, enriched product pages with filtering and technical downloads, detailed project case studies, a dedicated resource centre, and on-page SEO tuning throughout to drive quote and lighting design enquiries from architects, builders, and commercial clients. Any must-have features I should prioritize first?
$6,500 AUD in 30 days
6.5
6.5

The brief flags the Resource Centre as "one of the biggest missed opportunities" — which captures the real goal: positioning MB Lights as the default reference tool for consultants and contractors, not just a refreshed storefront. - Architecture: WordPress with custom post types for Products, Projects, and Resources — a CMS non-developers can maintain, with product spec fields, IES file uploads, case study templates, and a filterable resource library, all from the dashboard. - SEO: the target keywords map neatly onto the new sitemap. Each product category and project sector page becomes a keyword-focused landing page with schema markup, breadcrumbs, and optimised headings — built for the terms listed in the brief. - Open question: the brief mentions existing photography and testimonials but does not say who provides written content for the case study template (client, builder, contractor, challenges, results). Is that copy ready, or does it fall within this scope? Delivery in exactly 30 days is achievable if assets land in week one. This amount is an orientative reference for the scope as described — not a final figure; we'll confirm the exact number once content readiness and any open integrations are clarified. Happy to have a quick 15-minute call here on Freelancer to go through the details — my Freelancer profile and portfolio are there too if you'd like a look.
$8,500 AUD in 30 days
6.5
6.5

MB Lights needs the site repositioned from a product supplier into a project lighting solutions partner for architects, builders, consultants, contractors, and commercial owners. I’d treat this as an implementation-heavy redesign with quote/design enquiries as the conversion goal. My plan would cover sitemap and page templates for services, products, projects/case studies, resources/downloads, and contact flows. Product pages would support better imagery, technical downloads, filtering, related products, and application photos; project pages would highlight value, supplied products, stakeholders, challenges, and outcomes. I’d also tighten responsive performance, SEO metadata, analytics/event tracking, quote/design request forms, CMS editability, and handover so your team can update products, resources, and case studies without code. I can start by mapping the new structure and launch checklist, then build in staged reviews around homepage, products, projects, resources, and conversion forms.
$10,000 AUD in 21 days
6.6
6.6

Hello, After reviewing your redesign brief, it's clear that MB Lights needs more than a visual refresh—it requires a strategic transformation into a lead-generating platform for architects, consultants, builders, and commercial clients. We specialize in designing high-converting B2B websites and can reposition MB Lights as a premium project lighting solutions provider while preserving your strong brand, project portfolio, and industry credibility. Our approach will focus on: ✔ Rebuilding the homepage to clearly communicate MB Lights' unique value proposition, design capabilities, Australian stockholding, and custom manufacturing expertise ✔ Creating a modern, conversion-focused user journey that drives quote requests, lighting design enquiries, and specification opportunities ✔ Developing detailed product pages with technical downloads, application imagery, related products, and advanced filtering capabilities We have extensive experience with WordPress, custom CMS development, B2B UX/UI, technical SEO, and performance optimization. Every page will be designed with lead generation, Core Web Vitals, and long-term scalability in mind. We would be excited to partner with MB Lights and deliver a website that reflects the company's expertise while generating measurable business opportunities. Looking forward to discussing timelines and next steps.
$6,500 AUD in 7 days
6.3
6.3

Hello, I see you need a professional overhaul for the MB Lights website. Revamping your site to enhance user experience while optimizing for SEO and mobile responsiveness is key. I’d focus on creating a clean, modern design using WordPress, ensuring it aligns with your brand identity. Integrating a robust CMS will make content updates straightforward, and I would prioritize fast load times to improve user engagement. I'd start by setting up a staging environment on WordPress, then proceed with wireframing the new layout and gathering any specific design elements you want to include. Q1: What specific features or functionalities are you hoping to add or improve? Q2: Do you have existing content that needs to be optimized, or will new content be created? Q3: Are there any particular design inspirations or competitor sites you admire? Let’s make your vision a reality.
$8,000 AUD in 48 days
5.9
5.9

⭐⭐⭐⭐⭐ ✅Hi there, hope you are doing well! I have successfully redesigned company websites focusing on professional service repositioning, making it easier for clients to generate service requests seamlessly. The key to success in this project is understanding how to highlight differentiation while maintaining strong user engagement through clear call-to-actions and resource accessibility. Approach: ⭕ I will redesign the homepage to emphasize MB Lights' unique capabilities, create detailed product and project pages with downloadable resources, implement better filtering and related product linking, and build a resource center to enhance consultant and contractor interactions. ❓ What are the preferred technologies or CMS for the website redevelopment? I am confident I can deliver a polished, user-friendly website that clearly communicates your brand strength and drives quality enquiries. Best regards, Nam
$8,000 AUD in 40 days
5.5
5.5

Melbourne, Australia
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