Phase 1 – A portal with a strong search/filtering of industrial products
• In order to give you an idea of the future end goal of the portal we have in mind, the following website is the closest I have seen to what I envisage the end product to be (it´s an Indonesian portal). [login to view URL]
• In this first phase, the portal would have the following menus:
o About us
o Knowledge center / Blog: Written and audiovisual content around key themes and topics to ensure our web is well positioned for key strategic keywords related to the products and solutions we represent
The blog should have a simple structure to allow content to be easy to find under certain themes / categories to de defined (number of categories will evolve)
The blog should meet all technical SEO requirements in order to help position the desired keywords in the main search engines
o Brands: Information and brief storyline of each manufacturer in our portfolio
This would include mainly text, pictures and maybe a video per brand
Initially there will be 6 brands, but new brands will be added in the future .
o Product: A digital catalogue outlining key products and few basic features. In this section:
An advanced search functionality would be required with different types of filtering options
The filtering would be done based on features as well as usage scenarios (e.g. type of industry, type of gas in the environment etc)
o Basket: A visitor would be able to create an account and add products to a basket
o References: Web page with references and testimonials related to the different brands on the portal
Initially, the contents of the basket will be emailed as a way to request a quotation. In the future, the portal will evolve into an E-commerce platform with a payment function.