TG 1: Agency Owners/Agency BD heads
Type of agencies: Marketing, PR, 3D Design, Development.
Conversion type: CPL/CPR
Model 1: CPL/CPR (Direct @ PO)
Model 2: Max CPM below 20p or CPC below 20Rs @ min 20% conversion. (Fraud Detection enabled)
Inventory placement: All communications must be pre-approved.
Acceptable platforms for advertising: Ads Manager 360, BBC network, CAN
Advocacy Platforms: Outbrain, Taboola (As per approvals)
Ads Type: Native, Banner
Fraud detection enabled by Oracle Data Cloud.