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THE ABLE AUTHORITY — WEBSITE REPOSITIONING & REDESIGN Our current website is: [login to view URL] Project Overview We are repositioning and significantly redesigning: The ABLE Authority The ABLE Authority develops experts, authors, professionals, entrepreneurs and emerging leaders into recognised authorities in their fields. Our new customer-facing positioning will centre around four simple, aspirational pillars: PUBLISH → LAUNCH → SPEAK → TRANSFORM Leading ultimately to: BECOME THE OBVIOUS CHOICE We require an experienced Wix/Wix Studio designer with strong UX/UI, brand and conversion experience to restructure and redesign the existing website around this new proposition. The Strategic Change The current website leads heavily with concepts such as the Authority Gap Assessment and Authority Reality Audit. These are valuable proprietary tools, but we no longer want them to be the primary way people first understand The ABLE Authority. The new website should lead with what our audience wants to achieve, rather than requiring them to first understand a diagnostic methodology. The primary journey becomes: PUBLISH Turn expertise, knowledge and ideas into a professionally published book and intellectual property. LAUNCH Bring the book, ideas and personal authority into the marketplace through professional launches, events and platforms. SPEAK Take the message beyond the book through stages, presentations, keynotes, media and other speaking opportunities. TRANSFORM We help you Use the knowledge, message and authority to positively influence people, organisations, industries and communities. All four ultimately contribute to: BECOMING THE OBVIOUS CHOICE. Important Brand Positioning We do not want the website to make The ABLE Authority look like simply a: publishing company + book launch company + speaking company. The four pillars are mechanisms for developing authority. The website must communicate that ABLE provides an integrated ecosystem through which someone's: Expertise → becomes Intellectual Property → becomes a Platform → creates Influence → enables Transformation. This distinction is critical to the project. What Happens to Our Existing IP? Existing proprietary concepts such as: The Authority Gap Five Authority Gaps Authority Reality Audit Law of Human Gravity Authority Journey are not necessarily being removed. However, they should become supporting methodology and diagnostic tools deeper within the customer journey, rather than dominating the homepage proposition. The freelancer should therefore simplify the front-end message without diluting or discarding the intellectual depth behind the brand. Website Experience The redesigned website should feel: Premium • Authoritative • Aspirational • Sophisticated • Modern • Minimal • Human Number of pages: at least 4 pages ( not a single landing page) We want significantly: Less dynamic and more effective - Less unnecessary animation - More white space - Stronger typography and visual hierarchy - Clearer navigation - Strong visual storytelling - Stronger CTAs - Clear pathways into Publish, Launch, Speak and Transform - Excellent mobile/tablet responsiveness - Fast performance and SEO fundamentals The website should not resemble a generic coaching, motivational-speaking or publishing website. Within approximately 10 seconds, a visitor should understand: What ABLE Authority is → What it can help them achieve → Why it is different → Where they should go next. Homepage Direction We envisage the homepage establishing the proposition very quickly: PUBLISH. LAUNCH. SPEAK. TRANSFORM. Turn your expertise into a book. Your book into a platform. Your platform into influence. Your influence into transformation. BECOME THE OBVIOUS CHOICE. The designer will have creative freedom to propose a better UX/UI interpretation of this concept. We do not want someone simply following instructions—we value strategic design recommendations where they improve the customer experience. Required Skills: Applicants should demonstrate strong experience in: Wix / Wix Studio Premium UX/UI design Website conversion strategy Brand positioning and storytelling Professional-service websites Responsive/mobile design Website performance and SEO fundamentals
Project ID: 40735470
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Hi there, We understand you're looking to reposition and redesign The ABLE Authority website, shifting the focus from diagnostic tools to aspirational pillars: PUBLISH, LAUNCH, SPEAK, and TRANSFORM, ultimately leading to BECOME THE OBVIOUS CHOICE. At Webbook Studio, we have experience in creating sophisticated and modern websites, such as our work with a luxury leather retailer and a web/digital agency, where we utilized strong UX/UI design and brand storytelling to enhance the user experience. Our team is well-versed in Wix/Wix Studio, with a focus on conversion strategy, responsive design, and SEO fundamentals. We'll deliver a premium, authoritative, and aspirational website that clearly communicates your integrated ecosystem and unique value proposition. Can you share more about your vision for the homepage and how you see the four pillars being showcased to immediately convey the ABLE Authority's purpose and differentiators? Feel free to message us to discuss the details! — Webbook Studio
$750 AUD in 10 days
9.2
9.2

Hi — Elias here from Miami. I see that you’re looking to reposition and redesign the ABLE Authority website. It’s essential to not just refresh the look but also ensure that it effectively communicates your mission and engages your audience. The real technical challenge here often lies in balancing aesthetics with functionality. A common issue in website redesigns is ensuring that the new design doesn’t disrupt existing workflows or integrate poorly with your current systems. It’s important to think through user roles and permissions, especially if you have different content contributors or external integrations. My approach would involve a phased redesign, focusing first on user experience and ensuring a seamless transition from the old site. I would prioritize maintainability to make future updates straightforward. I’ve worked on similar projects where the emphasis was on creating a user-centric design that also allowed for easy scalability. A few questions to better understand the scope: Q1 – What existing functionalities are critical to retain in the new design? Q2 – Are there specific integrations or third-party services that need to be considered? Q3 – What are your expectations regarding user roles and permissions on the new site? Happy to go through the details and suggest the best technical approach. Looking forward to hearing from you.
$500 AUD in 3 days
8.3
8.3

As a seasoned web designer with over nine years of experience, I’ve had the privilege of creating high-performance websites that align seamlessly with my clients’ brand visions. Your project perfectly resonates with my skill set, and I believe my ability to combine strategic UI/UX design with sophisticated aesthetics will be invaluable in repositioning and redesigning The ABLE Authority's website. My approach has always been user-focused; I understand how to create clear pathways, strong CTAs, and visual storytelling that allows your visitors to know exactly where to go and why in a matter of seconds - which is crucial in attracting and retaining users on your platform. Moreover, my job doesn’t end after project delivery—I am committed to ensuring ongoing customer satisfaction. This means you'll have a reliable partner even after the job’s completion—a critical asset given the dynamic nature of websites. My responsiveness and long-term commitment make me adaptable to any potential changes or developments needed along the way. Ultimately, if you choose me for your project we’ll not only be able accomplish an extraordinary transformation but also lay down the foundation for a productive long-term relationship.
$500 AUD in 10 days
8.3
8.3

Hello, With 10 years of experience in Wix/Wix Studio, UX/UI, brand-led website design, conversion optimization, responsive development, and premium business websites, I can translate the new positioning into a sophisticated digital experience that clearly differentiates ABLE from generic coaching or publishing brands. Let’s chat to review your existing Wix setup, brand assets, content, and preferred references so we can define the sitemap and start the redesign. thank you Regards Gaurav Garg
$500 AUD in 10 days
8.3
8.3

ABLE’s current issue seems to be message order: the methodology is valuable, but it is doing too much of the work up front when the visitor first needs to grasp the outcome. I’d redesign the site so the value proposition lands quickly, the four pillars feel connected as one authority system, and the next step is obvious without making the brand feel like a generic publishing or speaker business. A project like this needs someone who can balance Wix design, UX, and positioning together. I’ve handled service-site redesigns where typography, spacing, storytelling structure, and CTA placement made the difference between “nice looking” and genuinely persuasive, especially on mobile where clarity has to come even faster. I’d also make sure the new layout stays clean, lighter on motion, and easy to navigate across devices. - Roughly how many pages do you expect in the redesigned structure beyond the minimum 4? - Which existing proprietary frameworks definitely need to remain visible somewhere in the journey? - Do you want the homepage to drive people into separate pillar pages, or into one primary enquiry path?
$745 AUD in 12 days
8.0
8.0

WIX EXPERT Greetings !! YES, I completely got your requirements and able to do it---------LET'S GET STARTED to handle all the given KEY responsibilities. I am highly qualified to do this job with high QUALITY ----- I am Passionate WIX/WEBFLOW/AI/PHP/Full stack developer having rich experience with so many successful Tasks. I have some queries to give you accurate time and price Please ping me to get started and provide you great results. Thanks
$450 AUD in 7 days
6.9
6.9

Hi, I’d be happy to help redesign The ABLE Authority website in Wix/Wix Studio. I have experience creating premium, modern, conversion-focused websites with strong UX/UI, clear brand storytelling, responsive layouts, and performance/SEO in mind. I understand the goal is to position ABLE as an integrated authority-building ecosystem, not simply as separate publishing, launch, and speaking services. I have two quick questions: 1. Should Publish, Launch, Speak, and Transform each have their own dedicated page, or should some share a common page structure? 2. How would you prefer the existing concepts like Authority Gap, Authority Reality Audit, and Authority Journey to be integrated, within the pillar pages or as deeper supporting pages? I’d be happy to bring both the design and strategic UX thinking to the project.
$500 AUD in 7 days
6.6
6.6

Hello, You've mentioned the need for a Wix/Wix Studio designer with strong UX/UI, brand, and conversion experience to reposition and redesign The ABLE Authority website around the pillars of PUBLISH, LAUNCH, SPEAK, and TRANSFORM. My name is Sajida Saqira, and I have extensive experience in Wix design and have successfully completed similar projects in the past. For your project, my approach would be to focus on simplifying the front-end message while maintaining the intellectual depth behind the brand. I would ensure a premium, authoritative, and aspirational feel with clear navigation, strong visual storytelling, and excellent mobile responsiveness. I am eager to discuss how we can transform your website to reflect the new positioning effectively. Could we schedule a brief call to delve deeper into your requirements and explore potential design strategies? Best regards, Sajida Saqira ✅ To get a better sense of my skills, please visit my portfolio: https://www.freelancer.com/u/SajidaSaqira/SS-Technologies
$250 AUD in 7 days
6.1
6.1

Hi, Could you share any specific design inspirations or examples that resonate with your vision for the new ABLE Authority website? I see you want to shift the focus to your core pillars while maintaining the intellectual depth of your proprietary tools. With over 11 years of experience in Wix/Wix Studio and a strong background in UX/UI design, I can help you craft a modern, sophisticated website that reflects your brand’s authority. My approach will simplify the front-end message, enhancing visual storytelling and pathways for users while ensuring excellent responsiveness. I’m excited to collaborate with you and bring your vision to life seamlessly. Let’s chat and explore this project further. Looking forward to working with you Best Regards, Surender Sharma
$250 AUD in 7 days
6.0
6.0

Moving the Authority Gap and Reality Audit one level deeper lets the homepage pass your 10-second test first. After 15 years of software work, corporate sites among them, this Wix Studio redesign is mostly a message problem. Four pillar pages side by side read as separate services, so I'd show them as stages of one path. The Authority Reality Audit becomes the starting step, keeping your IP without dominating the homepage. The first milestone is the new homepage and page map, 5 days after award, paid only when you're happy. The site stays in your Wix account, with a short guide so anyone can edit it. Does every client move through all four pillars, or can someone start at Speak?
$500 AUD in 7 days
5.6
5.6

⭐⭐⭐⭐⭐ Transform Your Website with Expert Wix Design and UX/UI Solutions ❇️ Hi My Friend, I hope you're doing well. I've reviewed your project details and see you're looking for a Wix designer to reposition and redesign The ABLE Authority website. You don't need to look any further; Zohaib is here to help! My team has completed over 50 similar projects for website redesigns. I will create a user-friendly site that clearly communicates your four pillars: PUBLISH, LAUNCH, SPEAK, and TRANSFORM, all while enhancing brand authority. ➡️ Why Me? I can easily redesign your website as I have 5 years of experience in UX/UI design, specializing in website conversion strategies, responsive design, and brand storytelling. I also have a strong grip on Wix/Wix Studio, ensuring a seamless experience for your audience. ➡️ Let's have a quick chat to discuss your project in detail. I'll be happy to share samples of my previous work, showcasing my ability to create engaging and effective websites. Looking forward to chatting with you! ➡️ Skills & Experience: ✅ Wix/Wix Studio ✅ UX/UI Design ✅ Website Conversion Strategy ✅ Brand Positioning ✅ Storytelling ✅ Responsive Design ✅ SEO Fundamentals ✅ Visual Hierarchy ✅ Clear Navigation ✅ Visual Storytelling ✅ Call-to-Action (CTA) Design ✅ Website Performance Optimization Waiting for your response! Best Regards, Zohaib
$350 AUD in 2 days
5.6
5.6

Hello, I am excited about the opportunity to work on the redesign of The ABLE Authority website. With a focus on repositioning and redesigning the website to align with the four pillars of PUBLISH, LAUNCH, SPEAK, and TRANSFORM, I believe I can bring a fresh perspective and innovative design approach to this project. My recent experience includes a similar project for a professional development platform where I revamped their website to improve user experience and brand positioning. By simplifying the front-end message and enhancing visual storytelling, I was able to create a more engaging and effective website that resonated with their target audience. I am confident in my skills in Wix/Wix Studio design, UX/UI, brand positioning, and conversion strategy. I am committed to delivering a website that is premium, authoritative, and aspirational, while also ensuring it is modern, minimal, and human-centered. I look forward to discussing how we can work together to bring your vision for The ABLE Authority website to life. Please feel free to reach out to schedule a call. Best regards, Mehreen
$250 AUD in 2 days
5.4
5.4

Hi, I'm Denis, a full-stack developer specializing in repositioning websites where the core challenge is shifting how visitors understand a business model. I understand your situation. The ABLE Authority has valuable IP and methodology, but the homepage leads with diagnostic tools rather than outcomes. You need to communicate the integrated ecosystem first—expertise becoming intellectual property becoming platform becoming influence—with methodology supporting that journey. This is a strategic design problem. The four pillars must feel like natural progression, not separate services. With ten seconds to establish this distinction, every visual element, word, and interaction must earn its place. I've worked on similar projects simplifying messaging while preserving intellectual depth through careful information architecture and visual storytelling. The challenge is making premium design feel accessible without becoming generic. My approach: start with a positioning conversation, then move into information architecture and wireframing to clarify the customer journey. I'll implement in Wix Studio with strong typography, intentional white space, and clear CTAs guiding people through the pillars naturally. I'll prioritize mobile, performance, and SEO from the start. Critical point: the distinction between ABLE as an integrated ecosystem versus a service collection is subtle but vital. Design must reinforce this through visual hierarchy and messaging consistency. I'm ready t
$250 AUD in 3 days
5.3
5.3

Hi, there. "ABLE AUTHORITY WEBSITE REDESIGN" - you need the new PUBLISH, LAUNCH, SPEAK and TRANSFORM positioning to immediately communicate authority-building, not look like four separate services. I can restructure the Wix/Wix Studio experience around this journey, using stronger typography, whitespace, visual hierarchy and focused CTAs. I would move the existing Authority Gap concepts deeper into the customer journey while making the homepage clearly explain Expertise -> Intellectual Property -> Platform -> Influence -> Transformation. I would also refine navigation, mobile/tablet layouts, performance and SEO fundamentals across the core pages. Can you share the current Wix site and confirm which four pages should be prioritized for the redesign? Looking forward to working with you.
$250 AUD in 7 days
5.2
5.2

Hi, I’ll reposition ABLE Authority into a premium Wix Studio experience that immediately explains the Publish → Launch → Speak → Transform journey, with stronger page hierarchy, conversion-focused CTAs, and a cleaner path to “Become the Obvious Choice.” The main challenge is balancing a simplified front-end message with your deeper authority methodology, so I’ll surface the ecosystem first and move the diagnostics deeper in the journey. I recently worked on a brand-led service website where we rebuilt the homepage narrative, improved mobile responsiveness, and made the offer easier to understand in seconds. For your project, I’d start by mapping the new information architecture, then design and build the core pages with refined typography, whitespace, and SEO-friendly structure. What current page or section is most important to preserve? Best regards, NexLoom
$250 AUD in 2 days
5.1
5.1

Hello, I can restructure The ABLE Authority website around your four pillars—Publish, Launch, Speak, Transform—so visitors understand your integrated ecosystem within seconds instead of getting lost in diagnostic tools. I redesigned a professional services site that led with methodology rather than outcomes, and shifting the hierarchy to lead with customer aspirations increased engagement by clarifying what prospects actually wanted to achieve. I'd approach this by mapping the customer journey through your four pillars as the primary navigation, then positioning your proprietary frameworks like the Authority Gap as supporting methodology deeper in the experience. This keeps the front-end message clean and aspirational while preserving intellectual depth. Clear positioning and simplified navigation will reduce friction in the customer journey, making it easier for prospects to see themselves in your offer and move toward conversion. I'll deliver the redesign with detailed handover documentation and provide two weeks of revisions after launch to ensure the site performs as intended and aligns with your conversion goals. If you'd like to discuss the strategic approach before we start, I'm ready to move forward. Thanks, Lazar.
$250 AUD in 2 days
4.5
4.5

Hello, YOU'VE MENTIONED the need for a Wix/Wix Studio designer with expertise in UX/UI, brand, and conversion to redesign The ABLE Authority website around the new proposition of PUBLISH, LAUNCH, SPEAK, and TRANSFORM. About me: With over 5 years of experience in Wix design and a focus on creating premium, aspirational, and modern websites, I have successfully helped numerous clients elevate their online presence. FOR YOUR PROJECT, MY APPROACH WOULD BE to streamline the front-end message, emphasizing the customer journey and integrating the four pillars seamlessly. How do you envision incorporating the existing proprietary concepts into the redesigned website? I would love to discuss your project further and share my ideas on enhancing the website experience. Could we schedule a brief call to explore this opportunity? To view examples of my work, please visit my portfolio: https://www.freelancer.com/u/Aqsa4400 Best regards, Aqsa K.
$250 AUD in 2 days
4.1
4.1

The key redesign opportunity is to make “PUBLISH → LAUNCH → SPEAK → TRANSFORM” immediately understandable while positioning those four pillars as one authority-building ecosystem, not four disconnected services. I’d keep concepts such as the Authority Gap and Authority Reality Audit deeper in the journey as proof of methodology rather than leading with them. I’m Sumit Joshi from Sacesta Technologies. For Wix Studio, my priorities would be user experience and maintainability: a restrained premium visual system, strong typography, whitespace, clear pillar pathways and reusable sections across 4+ pages. The homepage should communicate Expertise → Intellectual Property → Platform → Influence → Transformation within seconds, with focused CTAs guiding visitors toward the relevant pathway. I handle projects end-to-end from UX structure and responsive design through implementation, SEO fundamentals, performance and launch. I’d also deliberately reduce unnecessary motion, using animation only where it strengthens the authority story or hierarchy. A relevant example is SeaCatBoats, where we translated an established brand into a cleaner, highly visual digital experience with stronger hierarchy, responsive layouts and purposeful content presentation.
$500 AUD in 7 days
4.1
4.1

Hello, I can redesign The ABLE Authority website in Wix/Wix Studio around the stronger PUBLISH → LAUNCH → SPEAK → TRANSFORM journey, while preserving the depth of your existing IP as supporting methodology rather than the primary homepage message. I’ll focus on premium UX/UI, clear brand storytelling, stronger typography and whitespace, conversion-focused CTAs, intuitive pathways, and excellent responsive performance. The homepage will quickly communicate what ABLE does, how expertise becomes intellectual property, platform, influence and ultimately transformation, without looking like a generic coaching or publishing site. I’ll also restructure the navigation and key pages, simplify unnecessary animation, retain valuable concepts such as the Authority Gap and Authority Journey deeper in the experience, and apply SEO/performance fundamentals. Looking forward to work with you. Thanks
$320 AUD in 5 days
3.4
3.4

Hi, I can redesign The ABLE Authority website in Wix/Wix Studio around the new PUBLISH, LAUNCH, SPEAK and TRANSFORM journey, making the value proposition immediately clear without losing the deeper authority methodology behind the brand. I’ll focus on premium UX/UI, stronger storytelling, typography, whitespace, navigation and conversion paths, with clear CTAs into each pillar and a responsive experience across desktop, tablet and mobile. I’ll also restructure the existing Authority Gap and Reality Audit concepts as supporting methodology rather than letting them dominate the first impression. The goal will be a sophisticated, fast and SEO-friendly website that feels like an authority ecosystem rather than a generic publishing, coaching or speaking business, while giving visitors a clear next step within seconds. Best regards, Muhammad Jamshaid
$500 AUD in 5 days
2.9
2.9

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