
Closed
Posted
Paid on delivery
WordPress “Content Normalizer” — Make 100 Imported Pages Match New Style & Clean CSS Overview We’ve imported ~100 pages into a new WordPress site. The content is mostly Gutenberg blocks (some Elementor pages/templates exist). Visually, pages are inconsistent (mixed fonts/colors/sizes), and the CSS cascade is messy (many crossed-out rules from per-widget overrides). Goal: normalize all imported content so it inherits our global design tokens and Site Settings, with a clean cascade and minimal custom CSS. Tech stack / environment WordPress (cPanel/A2 Hosting), WP-CLI available Theme: Royal Elementor Kit (child theme allowed) Page builder: Elementor Pro (+ Royal Addons) Brand tokens (must be used everywhere): Primary (blue): #0b406d Accent (yellow): #ffbc01 Body text: #10212B Heading font: Montserrat Body font: Inter Preferred font-size tokens: md, lg, xl, 2xl, 3xl We can provide existing MU-plugins/CLI scripts you may extend, or you can implement equivalents. Objectives Consistency: All headings, paragraphs, lists, and buttons across the ~100 pages inherit colors/typography from a single source of truth (Site Settings / [login to view URL] tokens). Clean CSS: Remove per-widget and inline styles so DevTools shows a tidy cascade (no specificity wars). Safe & reversible: Full DB backup + per-post backups before changes; documented rollback. Scope of Work A) Establish the design system Create/activate a child theme (if not already) and add [login to view URL] with our tokens (colors, fonts, sizes). Add a small CSS root shim (only if required) to expose tokens globally. Elementor → Settings → General: enable Disable Default Colors and Disable Default Fonts. Elementor → Site Settings: set Global Colors/Fonts/Buttons/Spacing to match tokens. B) Normalize Gutenberg content (≈100 pages) Implement or adapt a WP-CLI normalizer (or a runtime MU-plugin) that: Strips inline color/typography from core/heading, core/paragraph, core/list, core/button blocks. Rewrites to our tokens: Heading color → var(--wp--preset--color--primary) Body text → var(--wp--preset--color--foreground) Button bg/text → var(--wp--preset--color--accent) / primary Sizes → var(--wp--preset--font-size--3xl/2xl/xl/lg/md) Fonts → var(--wp--preset--font-family--heading/body) Optionally demotes in-body H1 to H2. Creates a per-post backup (meta) before writing. Run against all Gutenberg pages; provide a list of IDs updated. (If tokens fail to render in this theme, fallback to a hardcoded mode as a temporary measure—document clearly.) C) Refactor Elementor documents (if present) Implement a CLI/MU-plugin that cleans _elementor_data to remove per-widget typography/colors (and optionally spacing) so widgets inherit Site Settings. Map any Elementor global tokens to [login to view URL] tokens where feasible. Clear Elementor CSS cache and Regenerate CSS & Data. D) CSS cleanup & conflicts Remove or scope any theme/global rules that fight Site Settings (e.g., replace h1,h2,h3… with .entry-content h* if needed). Avoid !important; minimize custom CSS to essential utilities only (buttons, image radius, tables). Keep performance toggles on (Optimized DOM, Improved Asset Loading, Inline Icons). Purge caches/CDN. E) QA & Accessibility Enforce one H1 per page; logical H2/H3 sequence. Color contrast meets WCAG AA for text on white with #0b406d. Mobile spacing/breakpoints verified on 360px, 768px, 1024px, 1280px. Deliverables Working site where the ~100 pages visually match our tokens (blue/yellow, Montserrat/Inter, sizes) with clean cascade. Code artifacts in wp-content/mu-plugins/ (and child theme) with inline comments: Gutenberg normalizer (CLI and/or runtime filter). Elementor refactor tool. [login to view URL] (and any minimal CSS shim). Command log (exact WP-CLI commands used) and report of posts updated. Rollback instructions: DB backup (UpdraftPlus or wp db export) location. How to restore a single page from backup meta and how to re-run scripts safely. Quick maintenance guide (1–2 pages): how to keep templates clean, what to avoid when pasting content. Acceptance Criteria (measurable) For a sample of 10 pages (we choose), DevTools on major headings shows one winning rule from .elementor-kit or [login to view URL] (no per-widget color/size). 0 inline style attributes for color/typography on paragraphs and headings in those pages. 100% of target pages use our brand colors and fonts; buttons use accent background. Elementor CSS regenerated; no large per-widget CSS blocks remain for headings/text. Pages pass a quick Lighthouse Performance ≥ 80 and Accessibility ≥ 90 (content permitting). Nice-to-Have (optional) Fluid type with clamp() for H1/H2/H3. Spacing scale tokens (e.g., --space-1..4) and usage in sections/columns. Access you’ll receive WordPress admin, cPanel/Terminal (WP-CLI), and staging if needed. Existing scripts we’ve started (you can extend or replace). Timeline & Budget Propose hours and fixed price for: Setup (A), GB normalization (B), Elementor refactor (C), Cleanup/QA (D/E). We prefer a short, focused engagement. How to apply Share 2–3 relevant links/screenshots of Elementor/Gutenberg normalization work. Brief plan: your approach, tools (CLI vs runtime), and risk mitigation. Confirm you’ll provide backups, per-post rollback, and documentation.
Project ID: 39739457
143 proposals
Remote project
Active 8 mos ago
Set your budget and timeframe
Get paid for your work
Outline your proposal
It's free to sign up and bid on jobs
143 freelancers are bidding on average $160 USD for this job

As a dedicated and highly experienced digital marketer with over X years' experience, I specialize in E-commerce, website development, and WordPress. I have an intricate understanding and working knowledge of the WordPress platform, from its core functionalities to custom development. I am well-versed with WP-CLI and have worked extensively with Gutenberg and Elementor – precisely what your project demands. Your goal of normalizing the imported content to align with your brand tokens resonates with my passion for creating designs that are tailored to dazzle and inspire. I have a keen eye for detail which will come in handy as I work towards visually aligning all ~100 pages of your website to match your new style using global design tokens and Site Settings while ensuring a tidy CSS cascade.
$400 USD in 7 days
8.4
8.4

Hello, I can help normalize your ~100 imported WordPress pages so they cleanly inherit your global design tokens (colors, fonts, sizes) and remove messy inline/per-widget CSS. I have experience working with Elementor Pro, Gutenberg, custom MU-plugins, and WP-CLI automation, which makes me confident in delivering a clean and consistent system.
$140 USD in 1 day
8.2
8.2

Hello, With over a decade of experience in web design and development, my team at Our Software has honed our skills to deliver exactly what clients need. Your project aligns perfectly with our expertise and commitment to quality. We have comprehensive knowledge of WordPress and CSS, making us well-suited for your WordPress Content Cleanup and Styling Refactor. We understand the importance of consistency and clean code when it comes to website maintenance. As such, normalizing Gutenberg content and refactoring Elementor pages pose no issues for us. We'll ensure that all headings, paragraphs, lists, and buttons across the 100 pages match your brand tokens and inherit from a single source of truth. This will not only improve the visual appeal but also simplify future customization. To further minimize complexity, we'll diligently clean up CSS to create a tidy cascade without using exaggerated "!important" tags. Our commitment to safety is unwavering - every step we take is meticulously documented with backups ensuring a seamless rollback option if required. The deliverables will be codes that are not just functional but also highly commentated for future reference. Reach out to us today and let us turn your WordPress site into something truly astounding! Thanks!
$180 USD in 3 days
8.0
8.0

**Love the Results or You Don’t Pay – That’s My Promise to You!** Hi, I'm Preferred freelancer and PHP/WordPress developer with 12 years of experience in SEO friendly Web development, theme development, theme customization, plugin development, API integrations, and Elementor design. I've successfully worked on a variety of projects and have a proven track record of delivering high-quality, responsive, and user-friendly websites. I can assist you with: - Figma to Website - WordPress optimization - API Integration - Developing WordPress/WooCommerce site from the ground up - PHP development - Website support & maintenance - Custom theme & plugin development or customization - Elementor expert - API integration - Website design - PHP development and customization - CodeIgniter development I'm committed to delivering top-notch results on time and ensuring your project exceeds expectations. Let's connect and discuss to start right away! Best regards, Bhavesh
$199 USD in 3 days
7.6
7.6

Hello, I am excited to propose my services for your WordPress Content Cleanup & Styling Refactor project. With extensive experience in WordPress, particularly with Gutenberg and Elementor, I understand the importance of maintaining consistency across your newly imported pages. My approach will involve establishing a child theme if necessary, integrating your design tokens effectively, and normalizing the content to ensure a harmonious aesthetic. I will utilize WP-CLI to streamline the normalization process for the ~100 pages, ensuring all blocks adhere to your specified styles without cluttering the CSS with unnecessary inline rules. This will not only improve readability but also enhance performance by adopting a clean cascade. Additionally, I'll implement a thorough quality assurance process to ensure accessibility standards are met, as well as provide full documentation for backups and rollback procedures. My goal is to deliver a site that not only meets but exceeds your expectations in terms of visual consistency and performance. Thanks, Sumitra
$155 USD in 28 days
7.6
7.6

As someone who has worked extensively with CSS and WordPress, I am confident in my ability to not only clean up the existing site but also create a seamless design system using your brand tokens. Having developed countless WordPress websites from scratch and maintained established ones, I understand the value of a uniform and visually appealing site that aligns perfectly with its brand. My proficiency in utilizing WP-CLI as well as creating Gutenberg and Elementor plugins will prove invaluable in normalizing your 100+ pages. I understand the complexities of WordPress, having faced them daily for the past 6 years. This means I am better prepared to write or adapt WP-CLI scripts to cater to your specific needs. Additionally, my commitment to detail ensures that the CSS on your site will be cleaned and conflicts resolved without compromising performance or adding any unnecessary code. My flexibility extends beyond just delivering the project, I guarantee 24/7 support to ensure any potential issues can be instantly addressed. Don't just take my word for it, let my work speak for itself! Choose me as your freelancer and benefit from high coding standards, on-time project delivery, and an unwavering dedication to client satisfaction!
$90 USD in 2 days
7.7
7.7

Hi Skyweb, We’ve developed multiple WordPress sites with Elementor and Gutenberg, focusing on CSS cleanup and content normalization. For example, we built a custom WordPress plugin to convert old Elementor content into Gutenberg blocks, ensuring a clean and consistent output. We can also enhance your site’s performance by optimizing server settings and using tools like WP Rocket and Cloudflare. Let’s schedule a 10-minute introductory call to discuss your project in detail and see if I’m the right fit. I usually respond within 10 minutes. I’m eager to learn more about your exciting project. Best, Adil
$250 USD in 7 days
6.8
6.8

With over 15 years of experience, I am confident in my abilities to help you transform your WordPress site into a consistent, visually appealing platform that matches your design tokens. My extensive knowledge of CSS, along with expertise in PHP, WordPress, and several other web-based tools, equip me to handle complex projects like content normalization effectively. I am particularly skilled at working with CMS platforms like Elementor and Gutenberg and have substantial experience with WP-CLI, which is crucial for this task. One thing that sets me apart is my commitment to delivering on time without compromising quality. My objective when approaching any project is to not only meet the client's specifications but also exceed their expectations. In line with this, I am ready to provide not just a clean cascade and minimal custom CSS but also a thorough backup and rollback process to ensure safety and reversibility. Moreover, the fact that I have been in this industry for several years means I've encountered complex situations with various WP setups before. This background makes me well-prepared to troubleshoot fallbacks if there are rendering issues with tokens in your theme and provide you with detailed documentation of each step taken.
$50 USD in 2 days
7.0
7.0

Hello, I can help clean up and restyle your WordPress content so everything looks polished, consistent, and easy to read. I’ll go through your existing pages and posts, adjust formatting, headings, spacing, and images, and apply styling that aligns with your theme for a professional, user-friendly result. The goal will be to improve readability, maintain consistency across the site, and ensure everything looks great on both desktop and mobile. Questions: – Do you already have a preferred style guide (fonts, spacing, heading hierarchy), or should I recommend one based on your theme? – Should I focus only on content formatting, or also optimize media (images, embeds) for faster performance? – Are there specific priority pages you’d like me to tackle first? I am a TOP Rated Freelancer, and you can check my reviews here as well: https://www.freelancer.com/u/kamran2012 Looking forward to potentially working together on this project. Thanks and Best regards, Kamran.
$100 USD in 7 days
7.2
7.2

Hi there, I hope you are doing great. I read the project description and would be glad to assist you with WordPress Content Cleanup & Styling Refactor, I’m an expert in this area with 15 years of experience. ⭐⭐⭐⭐⭐ I have a team of professionals who can help with web marketing, design and development. Let's connect through chat or call ☎️ for a detailed discussion of this project. Regards, Alexander Sanin WildWebStudio
$250 USD in 7 days
6.9
6.9

Hello, I'm excited about your WordPress Content Cleanup & Styling Refactor project. I specialize in WordPress and Elementor, and I can help normalize your 100 imported pages to ensure they align with your design tokens and maintain a clean CSS structure. For your project, I will create a child theme, establish the design system, and implement a WP-CLI normalizer to handle the Gutenberg content efficiently. Additionally, I'll ensure the Elementor documents are refactored for a consistent appearance. I pay close attention to QA and accessibility standards to ensure a polished outcome. I am available to discuss further. Thanks, Muhammad
$100 USD in 3 days
6.3
6.3

Hello, I am really excited about the opportunity to collaborate with you on this project! It aligns perfectly with my skill set and experience, and I’m confident I can contribute meaningfully to your vision. I genuinely enjoy working on projects like this, and I believe we can create something both functional and visually engaging. Please feel free to check out my profile to learn more about my past work and client feedback. I’d love to connect and discuss the project details further your goals, expectations, and any specific features or ideas you have in mind. The more I understand your vision, the better I can bring it to life. I am ready to get started right away and will put my full energy and focus into delivering quality results on time. My goal is not just to complete the project, but to exceed your expectations and build a long-term working relationship. Looking forward to hearing from you soon! With regards! Divya
$250 USD in 7 days
6.6
6.6

Hello sir can you please discuss on chat i am ready to start work right now
$175 USD in 4 days
6.7
6.7

Hello, I appreciate the opportunity to help normalize and style your 100 imported WordPress pages. I will create a child theme incorporating your design tokens, ensuring a consistent aesthetic throughout. Leveraging WP-CLI, I will strip inline styles and implement a Gutenberg normalizer to ensure adherence to your specified font styles and colors, enhancing site performance and maintainability. Additionally, I will refactor existing Elementor pages to remove redundant styles and ensure a clean CSS cascade. My approach includes comprehensive backups, detailed documentation for rollbacks, and QA to meet accessibility standards. Thanks, KHURSHEED
$65 USD in 5 days
6.3
6.3

Hi, I’m an expert in WordPress optimization with hands-on experience normalizing large-scale Gutenberg and Elementor content. I’ll align all 100 pages with your brand tokens using a CLI-based approach for speed and safety—cleaning inline styles, enforcing design consistency, and ensuring full rollback support. My workflow includes backups, scoped CSS, and accessibility checks. Let’s discuss in chat as I have some queries to ask regarding the project to proceed further.
$100 USD in 7 days
6.0
6.0

Hi! My name is Marjan and I'm here to offer you my services as a skilled applicant with over a decade of experience working on Freelancer.com. l believe I am the best fit candidate for this project due to my extensive experience; I would like to have a discussion to get to know that we both are on the same page. Once the scope will be locked, I will start working on it right away.
$140 USD in 7 days
6.2
6.2

As a certified WordPress developer with over 10 years of experience, I lead a highly skilled team adept in CSS and all aspects of web development. We recognize the urgent need to aligning your imported content to mirror your new style and clean up the CSS's convoluted cascade. Our extensive knowledge of WordPress and WP-CLI, combined with our track record of completing similar projects efficiently, makes us an ideal fit for your site. Our capability extends to even complex requirements such as updating Gutenberg pages so that they consistently reflect your brand tokens. To achieve this, we can create or modify a WP-CLI normalizer designed specifically for you, ensuring all headings, paragraphs, lists, and buttons inherit colors and typography from your designated sources. We also have the expertise to refactor Elementor documents effectively if required. We understand the repercussions of making any changes - and that's why we always prioritize safety. In this case, we commit to taking full DB backups along with per-post backups before making any alterations. This is complemented by a documented rollback plan so that you are always prepared. By hiring me and my team at Prajapati Technologies, you're not just getting a freelance developer on board - you're gaining a trusted partner committed to providing quality work while respecting your deadlines. Let's transform your WordPressbased web pages swiftly and deliver results that match your vision perfectly.
$140 USD in 7 days
6.0
6.0

Hello, I will normalize your ~100 imported WordPress pages to match your new brand style, clean up the CSS cascade, and ensure both Gutenberg and Elementor content inherit the global design tokens from theme.json. I’ll also provide safe, reversible scripts with per-post backups and full documentation. Let’s discuss in chat as I have some queries to ask regarding the project to proceed further. Best regards, Hexa S
$140 USD in 7 days
5.3
5.3

Subject: Full-Stack Developer to Deliver Your Project WordPress Content Cleanup & Styling Refactor — Fast, Secure & SEO-Optimized Results Hi there, Thank you for outlining your project! I’d love the opportunity to bring it to life with precision, performance, and results you can count on. As a Full-Stack Web Developer with 7+ years of hands-on experience, I specialize in building modern, scalable, and conversion-optimized ecommerce websites across WordPress, WooCommerce, Shopify, Wix, Webflow, Laravel, PHP, React.js, Vue.js, and more. Here's how I’ll add value to your project: ✦ Fast, secure, and SEO-friendly development ✦ Clean, maintainable code built for long-term success ✦ Fully responsive design with modern UI/UX ✦ Hosting & domain setup: DNS, SSL, performance tuning ✦ Seamless API integrations, bug fixing, and ongoing support ✦ Transparent communication, on-time delivery, and post-launch care With 90+ 5-star reviews and a proven track record of delivering client success, I’m confident I can exceed your expectations. Portfolio & Reviews: https://www.freelancer.com/u/atifuiux Ready to start immediately — let’s chat and get your project moving! Best regards, Atif IS Full Stack Web Developer | UI/UX Specialist | Webflow Expert
$40 USD in 1 day
5.4
5.4

Hello, I reviewed your detailed requirements and I’m confident I can help normalize your 100+ imported pages into a clean, consistent WordPress site using your design tokens. I’ll use a combination of WP-CLI scripts and runtime filters to remove inline styles, enforce global settings, and clean Elementor/Gutenberg content while ensuring full backup and rollback safety. I’ll deliver clean code, documentation, and a final site that meets your visual, structural, and performance standards. Please contact me for further discussion. Best Regards, Kamal Dhiman
$150 USD in 6 days
5.3
5.3

Cebu City, Philippines
Payment method verified
Member since Jun 27, 2018
$2-8 USD / hour
$10-30 USD
$10-30 USD
$2-8 USD / hour
$10-30 USD
$10-30 USD
$10-30 USD
$30-250 USD
₹12500-37500 INR
$250-750 USD
₹750-1250 INR / hour
₹3500-5000 INR
$20-30 SGD / hour
$1500-3000 USD
$250-750 AUD
$8-15 USD / hour
₹1500-12500 INR
€250-750 EUR
₹1500-12500 INR
$250-750 USD
$250-750 USD
$10-300 USD
$250-750 USD
£20-250 GBP
$250-750 USD