EXPLORE


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Australia (3:20 PM)
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Joined on November 11, 2007
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2 Recommendations
I have 15 years of Digital Marketing experience with hands-on experience managing multiple SEM/PPC and SEO campaigns through strategy, build, deployment and optimisation phases. The budgets ranged from $10k through to $500k per campaign per annum with return on investments ranging from 30% through to over 100%. To improve the effectiveness of your investment in Google AdWords, I also offer the design and deployment of Responsive Landing Pages hosted either on your CMS or on a dedicated URL. With A/B Conversion testing for clients seeking optimum return on multiple landing page options. Having a strong background in eCommerce, I have worked in a variety of CMS including Wordpress, Magento and Hybris so I have solid experience in UX, html, css and javascript. At a glance - * AdWords Strategy * AdWords Keyword Research, Discovery & Expansion * AdWords Optimisation * Google Analytics * Remarketing * Creative Banner Design * Facebook Ads * SEO * Conversion Rate Optimisation
Verifications

AdWords Optimisation - 0 conversions to 75 conversions/week

AdWords for Mobile : Gone from 0 calls to 33 calls/week

Samples Display Banners

Responsive Landing Pages - 800% increase in online bookings

Conversion Rate Optimisation - 0.62% to 2.41%

AdWords Optimisation - 0 conversions to 75 conversions/week

AdWords for Mobile : Gone from 0 calls to 33 calls/week

Samples Display Banners

Responsive Landing Pages - 800% increase in online bookings

Conversion Rate Optimisation - 0.62% to 2.41%
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Education
University of Melbourne - Melbourne Business School
1997 - 1999
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2 years
Master of Marketing

Australia
1997 - 1999
•
2 years
Qualifications
Google AdWords Fundamentals
2010
Google Accredited Individual - https://www.google.com/partners/?hl=en-US#i_profile;idtf=108255828424325559245;
2010
Certifications
US English