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$65 USD / jam
Bendera UNITED STATES
jacksonville, united states
$65 USD / jam
Sekarang jam 1:57 PG di sini
Menyertai November 5, 2014
0 Syor

Heather W.

@heatherwaisanen

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$65 USD / jam
Bendera UNITED STATES
jacksonville, united states
$65 USD / jam
N/A
Pekerjaan Disiapkan
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Mengikut Bajet
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Kadar Upah Semula

Marketing & Media Planner, Strategist & Consultant

Results-driven professional with extensive experience in Media Strategy & Planning, Marketing, Brand Management & Partnerships. Well-versed in both agency & in-house marketing. Experienced in developing & implementing overarching marketing strategies to enhance brands and maximize revenue. From messaging strategies, creative development, and production, to data measurement and analytic interpretation to lead to actionable advertising strategies to exceed business performance metrics Previous experience with radio, TV, out-of-home/billboards, and Social Media (FB, IG, LinkedIn, Google My Business). Previous experience with multiple creative campaigns - providing overall direction, feel, and goal of billboards, tv, and social media. Further experience with copywriting for websites, landing pages, scripts & billboards for a variety of industries ranging from real estate to personal injury law, boutique fitness, and healthcare. 5+ years of experience consulting businesses (small & large) on best marketing strategies; with the ability to educate on best practices. In addition to building out detailed marketing plans using analytics & data while working with any budget. Highly knowledgeable in researching and implementing effective and innovative ideas. Excellent attention to detail with strong negotiation skills. The ultimate multi-tasker with the ability to manage a large workload efficiently while identifying opportunities to scale and streamline internal processes. Additional Skills: -Create eye-catching, instructional, explainer videos for multiple industries. -Screen recording/voice over videos -Transcribe video content into social media & blog posts -Write compelling scripts for various industries -Excel sheets/google sheets for tracking budgets -Social Media Marketing - (Boutique Fitness, Health & Wellness) -Consulting - business practices, advertising -Media Buying/Outdoor Advertising -Design Marketing Materials for multiple industries Additional Skills: •Revenue & Operations Manager •Outdoor Media Management •Account Management • Project Management •Contract Negotiation •Inventory/Budget Management• Market Research •Competitive Analysis •Consulting •Social Media Marketing •Brand Development •Lead Generation •Relationship Building •Campaign Management Bachelor's Degree - Psychology University of Florida

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Portfolio

9954660
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9954660
9578667
9578641
9578592
9578580
9570295

Ulasan

Perubahan disimpan
Tiada ulasan untuk dilihat di sini!

Pengalaman

Socia Media Manager

Illusive Automation
Okt 2021 - Hari ini
Drive awareness of the brand, increase social media engagement, & website traffic Create unique & engaging graphics & captions for multiple social media platforms 864% increase in reach 431% increase in engagement rates over 8 weeks 80% increase in new IG followers within 8 weeks Increased engagement rates by 1.8K% in 2022 Brand awareness increased from 857 impressions to 18k since Jan 2022

Senior Media Planner & Strategist

OneScreen.ai
Jan 2022 - Nov 2022 (10 bulan, 1 hari)
-Develop national media strategies & plans for a variety of brands -Strategic thinker that leverages data analysis & new ideas to develop marketing strategies for all clients- -Capable of moving multiple opportunities through the pipeline while effectively meeting all deadlines -Ensure ad placement maximizes advertising reach toward the client's target audience

Revenue Operations & Growth Manager

TendedBar LLC
Mac 2019 - Nov 2021 (2 tahun, 8 bulan)
-Perform data analysis to identify key revenue and sales trends, design, and measure metrics to enhance overall productivity, and ultimately help scale business in an effective way. -Set deadlines for incremental goals, allocate budgets, and work cross-departmentally with all teams to ensure all are properly resourced while customizing workflows & optimizing efficiency. -Implement and maintain operations systems and procedures to help build a streamlined, scalable, and efficient process.

Pendidikan

Psychology

University of Florida, United States 2004 - 2008
(4 tahun)

Kelayakan

Digital Marketing Fundamentals

Udemy
2021
This course provided all the essential tools and techniques needed to succeed in digital marketing. Course Content included: -Digital Marketing Strategy -Website Optimisation -Google Analytics -Search Engine Optimization -Search & Display Advertising -Social Media Marketing -Video Marketing -Email Marketing

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