Event | Think Global Conference
Deliverables: Corporate Identity, Website, Brochure, Advertisement and Mailers Think Global conference is an annual event that brings together key decision makers of India ranging from SMEs, large enterprises and private equity to venture capital firms and entrepreneurs interested in exploring joint venture opportunities in the overseas market. Lets Think Simple was selected as the event's Creative Partners for the year 2012. Another campaign, another feat, another feather in the cap for us. The Approach: We decided to start off by giving Think Global's identity a completely new look - neat and clean, to-the-point and yet carrying a dash of wit in it. The modifications were extended to all existing verticals. A communication consistency, which we felt was missing hitherto, was drafted after reading the right age-group and target audience of the event that was later on adapted for online and offline touchpoints.
About Me
Lets Think Simple ([login to view URL]) is an independent brand communication and creative agency that plans and executes content for multi-platform media. We use research, design and visual language as tools to strenthen brand perception of businesses and organizations. We believe that right communication and great designs successfully balance both the emotional side - beauty, and the rational side - function of a brand in the context of its desired market positioning. Our unique selling proposition lies in keeping things straight and simple since communication works best that way. The name Lets Think Simple is thus, also a statement. It is an idea. A method. A call for action. Above all, it is what de fines us.
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