Imej profil mceciliabasso
@mceciliabasso
Penanda Argentina Rio Ceballos, Argentina
Ahli semenjak 1 Jun 2017
0 Cadangan

mceciliabasso

Dalam Talian Luar Talian
Profesional en Marketing y Publicidad, con experiencia tanto en marketing tradicional como digital. Fuerte orientación a resultados. Marketing and Advertising professional, both traditional and online experience. Results orientated.
$10 USD/hr
0 ulasan
0.0
  • N/AKerja Diselesai
  • N/AMengikut Bajet
  • N/ATepat Pada Masa
  • N/AKadar Ulang Upah

Portfolio

Ulasan Terkini

Tiada ulasan.

Pengalaman

BRAND MANAGER

Jul 2014 - Jan 2015 (6 months)

Brand repositioning and product portfolio. Marketing scheme and strategy in Argentina, with potential worldwide reach.

FREELANCE MANAGER EN MARKETING, PUBLICIDAD Y SOCIAL MEDIA

Mar 2012

External management for companies and advertising agencies from Argentina, Mexico, Europe and China. Abroad (Danone, Kimberly Clark and Unilever) and regional brands. Marketing, advertising and social media strategy and implementation. Budget management. Account manager. Creative team coordination. In-company trainings and team building. Events management. Business development in new countries. International fairs.

BRAND MANAGER

Sep 2011 - Feb 2012 (5 months)

Marketing scheme. Product launch management. Monthly presentations and reports. Market research. Budget and advertising campaign management, pre and post mortem campaign analysis. Media strategy. Digital strategy (social networks and website).

ASSISTANT BRAND MANAGER SENIOR

Sep 2006 - Sep 2011 (5 years)

Business and marketing scheme. Monthly reports for local and international business units. Analysis: Main brand and competitors KPIs. Overall business performance. Forecasting. Budget. Communication: Briefing. Communication strategy and media planning. Brand digital strategy and implementation. Product development: Project leader of packaging and innovations. Launch scheme. POS implementation. Research. Brand tracking, AC-Nielsen and Latin Panel. Multi-brand sales promotions

Pendidikan

Publicidad

2004 - 2007 (3 years)

Marketing

2007 - 2011 (4 years)

Pengesahan

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