Mutant Consumer Catalogue
Client: Armour Automotive Project: Mutant Product Catalogue Brief: To design a product catalogue that portrayed the marketing stance that Mutant had developed into a classy desirable brand. Execution: The general design guidelines of all previous Mutant print work of everything being on a black background was discarded for a crisp white background with a faded claw marked ghosted into the page. A features and benefits section was added to each product listing to give both dealers and consumers definitive reasons as to why they should purchase a Mutant product over it's rivals. Lastly an awareness section was added to demonstrate what the Mutant brand did to promote the brand to the end consumer with highlights of demonstration vehicles as well as information on the shows Mutant attends and how the public could get involved in those shows by becoming a Mutant Nation sponsor car.
SWATT Design Ltd. is an independent graphic design studio based in Hampshire UK, specialising in targeted bespoke graphic design and marketing for print. Our mission is to help our clients and their products to look their best through targeted, creative graphic design in the form of branding, advertising, packaging, and print literature. We understand that sometimes things can get lost in translation, especially when dealing with creative. Which is why we don't use account managers like a lot of the big agencies; you deal directly with the designer who is creating your material from brief right through to final production. This also keeps our overheads nice and low so you not only get great design, but you get it at a competitive price too. We value honesty, integrity, and quality; and feel that these values should never be compromised by budget. We strive to not only meet your design requirements but to exceed them through understanding you, your business, and your customer as thoroughly as our own. Then taking that understanding and crafting it into design that makes a real difference.